Media Mousse

BACKGROUND

Please describe your company and your position there.

I am the Managing Partner of Cosdec Alpha. An Award-Winning, Web 3.0 Consulting & Innovation Company.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Media Mousse, and what were your goals?

We worked with Himani and her team to rebrand Codec Alpha from its previous identity of Cosdec Labs. The goal was to create a stable and futuristic brand identity that resonated with people.

SOLUTION

How did you select this vendor?

I have been a fan of what Himani does and it was a pretty simple choice - either do it in-house or let her do it. Undoubtedly, she and her team were better posed to deliver.

Describe the scope of their work in detail, including any steps and the final deliverables.

The exercise included a complete rebranding process including brand positioning, identity, collateral and more.

How many people from the vendor's team worked with you, and what were their positions?

It was Himani - the Creative Partner, one strategist and a designer. There were other people working at the back office as well.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The project was an incredible success - the brand resonates with our target audience while still staying true to its values.

Describe their project management style, including communication tools and timeliness.

The project was virtually executed with some in-person meetings. The project management was impressive and timely. Infact, faster than we hoped for.

What did you find most impressive or unique about this company?

The best part about Media Mousse and Himani is that they work really hard to understand your industry and ideal target group. In my experience, they knew my target better and it manifested itself in the work.

Are there any areas for improvement or something they could have done differently?

I would strongly recommend to have more people from cultures all around the globe to boost her already bold, innovative and trustworthy work.