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Get a real-time quoteStrategic Marketing. Lasting Authority.
The Marketing Shop is a Connecticut-based authority marketing agency for established, expertise-driven businesses. We serve professional services firms, recruiting companies, consultants, and established Connecticut businesses.
Our Authority Architecture approach connects strategic WordPress websites, content marketing, editorial calendars, and social media marketing to make a business’s reputation easier to discover and understand. Website projects combine positioning, messaging, content architecture, custom design, development, and conversion planning. SEO, answer engine optimization (AEO), generative engine optimization (GEO), and structured data inform the foundation.
Editorial calendar development turns business goals and expertise into practical publishing plans. Quarterly editorial sessions provide guidance, while ongoing content and social media marketing support consistent communication and distribute substantive expertise. Website hosting and care protect the technical foundation.
We focus on qualified search visibility, credibility, and inquiries.
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Min project size
$10,000+
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Hourly rate
Undisclosed
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Employees
2 - 9
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Locations
East Haddam, CT
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Year founded
Founded 2016
1 Locations
- East Haddam , CT
- Web Design
- 40%
- Digital Strategy
- 10%
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Our Story
The Marketing Shop helps established businesses make their earned reputation visible. Led by founder Tracy Gibb, our team connects business strategy, WordPress websites, editorial calendars, content, and social media through Authority Architecture. We begin by understanding the business and its clients, then document and communicate the expertise that already sets it apart.
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