Marketing Inspire

BACKGROUND

Please describe your company and position.

I am the Head of PPC of Basisvectors

Describe what your company does in a single sentence.

We Capitalize, Optimize & Scale Vertical SaaS Companies

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Marketing Inspire to accomplish?

• Demand Generation
• Lead generation
• Beat competitor rankings

SOLUTION

How did you find Marketing Inspire?

Referral

Why did you select Marketing Inspire over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me

How many teammates from Marketing Inspire were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We wanted to generate more leads through seo and ppc efforts. We also worked on increase sales to all our portfolio companies through the same approach.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

SQLs and Traffic to pillar pages

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They were prompt in their responses. They accommodated all our changes in requirements, and we came up with strategies that accelerated the pace along the way.

What was your primary form of communication with Marketing Inspire?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They are good at what they do. The team had an in-depth knowledge of SEO and PPC aspects. They even did well stacking things together to facilitate better conversions.

Are there any areas for improvement or something Marketing Inspire could have done differently?

We should have started with them in the strategy phase itself to save time.