MAKK Digital

BACKGROUND

Please describe your company and position.

I am the Manager of Silyon Askeri Giyim

Describe what your company does in a single sentence.

Silyon Askeri Giyim is a retailer specializing in military clothing and equipment.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire MAKK Digital to accomplish?

• Increase our visibility in organic search, local search, and AI-powered search through SEO, local SEO, GEO, and AEO, including Google Business Profile, Bing, and Yandex.
• Grow online sales and reach relevant customers through paid advertising, campaign optimization, and creative content across advertising and social platforms, including Pinterest.
• Improve our e-commerce website’s technical performance, user experience, product content, and conversion rate to make shopping easier and support sustainable online growth.

SOLUTION

How did you find MAKK Digital?

• Online Search
• Referral

Why did you select MAKK Digital over others?

• High ratings
• Pricing fit our budget
• Good value for cost

How many teammates from MAKK Digital were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We engaged MAKK Digital to support our e-commerce website and manage our digital marketing activities across search, paid advertising, and visual content. The SEO scope covered technical and on-page optimization, product and category content, local SEO, and Google Business Profile management.
It also included optimization for Bing and Yandex, alongside GEO and AEO work focused on making our content easier to discover and understand through AI-powered search and answer engines. Paid marketing services included campaign setup, ongoing management and optimization, and the production of advertising creatives.
The scope also included Pinterest content and marketing activities to support product discovery. For our e-commerce website, MAKK Digital handled technical improvements, maintenance, and optimization of the shopping experience. Key deliverables included optimized website content, updated local business profiles, advertising campaigns and creative assets, and improvements to website performance and usability.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

During our work with MAKK Digital, organic traffic approximately doubled, and revenue grew to around two to three times its previous level. Return on ad spend (ROAS) improved from approximately 3–4 to over 12. On Google Business Profile, our rating improved, and clicks approximately doubled. These results demonstrated progress in search visibility, advertising efficiency, and online sales.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Communication was mainly through WhatsApp, and they responded quickly to our questions and requests. They took a proactive approach, guiding us through much of the work and helping us understand what to prioritize. This made it easier for us to make decisions and keep the project moving forward.

What was your primary form of communication with MAKK Digital?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What impressed us most was how proactively they guided us. They did more than respond to our requests—they helped us identify priorities and decide what to do next. They brought together SEO, advertising, and e-commerce support, and we saw clear results in traffic, revenue, and advertising returns. Their quick responses on WhatsApp also made day-to-day collaboration easy.

Are there any areas for improvement or something MAKK Digital could have done differently?

We didn’t identify any significant areas for improvement during our collaboration. They were responsive, proactive, and guided us throughout the process.