Lion Heart Leads

Lion Heart Leads builds websites and Google Ads for local businesses in Scranton, Wilkes-Barre and across Northeast Pennsylvania. You work directly with the owner, Zac Messerschmidt, from the first call to launch. No account managers, no handoffs.

Most small-business websites look fine and still don’t make the phone ring. The problem usually isn’t the design. It’s that the words were written from the business’s point of view instead of the customer’s. So every project starts with research: real customer reviews, competitor reviews and search data, before a single page gets written.

What we do

• Custom websites built to turn visitors into calls
• Google Ads managed for calls and booked appointments, not clicks
• Google Business Profile setup and optimization
• TV and streaming commercials: scripting, filming and editing, all in-house
• Facebook and Instagram ads, plus short-form video and content that feeds them

Because the strategy, writing, filming and ads all come from one place, your message stays the same everywhere a customer finds you.

Results

• An independent urgent care went from 249 to 654 patient actions a month on Google Ads while cost per action dropped from $18 to under $10. They paused the ads because they hit capacity.
• A+ Floorcare, a NEPA floor cleaning company: after the new site launched, the owner wrote, “my phone hasn’t stopped ringing.”
• Bregman & Lantz, an elder law firm in Wilkes-Barre: full website strategy and rebuild.

Every project tracks calls, forms and bookings from day one, so you always know what your marketing is producing.

Every engagement starts with a free 30-minute marketing review: three specific things costing you calls, the first fix, and a one-page summary you keep.