Branding Marketing Strategy Web Development
WordPress CMS
+3
Confidential
Oct. 2024 - July 2026

5.0

Quality: 5.0

Schedule: 5.0

Cost: 5.0

Willing to Refer: 5.0

"They had a compelling and clear framework for messaging."

Jul 8, 2026

Director of Partnerships & Development, Abara

Nate Ledbetter

Non-profit
11-50 Employees
Online Review

Liminal provided branding and website development for a nonprofit organization. They led a team listening process, clarified messaging, created pitch decks and print products, and coordinated communications.

Liminal helped the client expand funding to complete Phase 1 of the capital campaign and grow the client's capacity and energy. The clear messaging also increased momentum and interest. Moreover, the team was highly engaged, fun to work with, open to receiving feedback, and punctual.

The client submitted this review online.

BACKGROUND

Please describe your company and position.

I am the Director of Partnerships + Development of Abara

Describe what your company does in a single sentence.

Fear over immigration divides us. We create spaces for connection to build peace.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Liminal to accomplish?

Clear messaging.
Compelling design.
Expand funding capacity.

SOLUTION

How did you find Liminal?

Referral

Why did you select Liminal over others?

High ratings
Pricing fit our budget
Great culture fit
Good value for cost
Referred to me
Company values aligned

How many teammates from Liminal were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Team Listening Process
Clear Messaging
Word Press site
New Website
New Pitch Decks
New Print Products
Coordinated Communications
Exapanded Partnerships + Funding

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Qualitative Relationships: Clear messaging increased momentum and interest
Quantitative Outcomes: Expanded funding to complete Phase 1 of Capital Campaign
Team Capacity: Abara's capacity and energy expanded

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Liminal is highly engaging, fun to work with, and open to receive/give feedback in healthy ways
They always deliver on time and they problem solve with lighting response

What was your primary form of communication with Liminal?

Virtual Meeting

What did you find most impressive or unique about this company?

They have a compelling and clear framework for messaging. They naturally equip your team and grow your leadership in areas of project mangagement, communications, and strategy. They are a team of integrity, diverse and nuanced perspectives, and value partnering with justice rooted organizations commited to dignity, bridge building, beauty, and solidarity.

Liminal is more than a creative agency. They're thoughtful partners who take the time to understand your mission and help bring it to life with excellence.

Are there any areas for improvement or something Liminal could have done differently?

I can't think of anything major offhand. We rarely need to reschedule if times don't work. I find their team to be responsitve, honest, and reliable.

RATINGS

5.0

"Their work is creative, strategic, and deeply collaborative. Highly recommended."

Branding Social Media Marketing Web Design
Brand messaging
+2
Confidential
July 2021 - Ongoing

5.0

Quality: 5.0

Schedule: 5.0

Cost: 5.0

Willing to Refer: 5.0

"Members have experience leading nonprofit and mission-based organizations."

Jul 8, 2026

Executive, SE Raleigh Promise

Anonymous

Non-profit
Raleigh, North Carolina
1-10 Employees
Online Review
Verified

Liminal has handled rebranding, website design, print collateral, brand guidelines, and social media support for a nonprofit organization. They provide CEO support related to brand positioning and messaging.

Liminal has increased website traffic and LinkedIn engagement and has improved client's content and messaging. The client is pleased with the rebrand, stronger messaging, and more cohesive collateral. Liminal communicates well through meetings and email and acts as an extension of the client's team.

BACKGROUND

Introduce your business and what you do there.

We are a non-profit organization, and we partner to create equitable opportunities and improve outcomes for members of our community in the areas of housing, education, economic mobility, and health & community well-being.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Liminal?

We needed support with marketing, communications, branding, and CEO executive support.

SOLUTION

What was the scope of their involvement?

Liminal handled rebranding and positioning, graphic design, website design and ongoing hosting and support, print collateral, support of annual events and fundraising campaigns, messaging, brand guidelines, CEO executive support, and social media and LinkedIn support. We retain them on a monthly basis, and they serve as an extension of our team.

How did you find Liminal?

Referral.

Why did you select Liminal over others?

We chose Liminal because they were a great culture fit and their company values aligned with ours.

What is the status of this engagement?

The engagement began in July 2021 and is ongoing.

How many teammates from Liminal were assigned to your project?

2-5 people from Liminal have been assigned to our project.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We have analytics that support increase engagement on LinkedIn and website; we have print collateral that is well-designed and cohesive; we have new brand and messaging guidelines; and we have a newly designed annual campaign.

What was your primary form of communication with Liminal?

We communicated through in-person meetings, virtual meetings, and email or messaging apps.

How did Liminal perform from a project management standpoint?

Liminal is extremely engaging and good at listening and synthesizing information. They understand our mission and help us create content and messaging that aligns with our brand characteristics. We are able to engage with more than one person on their team, and we hold scheduled meetings to check in and follow up on our project list.

What did you find most impressive about them?

The team is down-to-earth and relatable. Members have experience leading nonprofit and mission-based organizations. They genuinely care about the organizations they work with and are always thinking of ways to connect us to other opportunities. As CEO, I have appreciated building a trusted relationship with one of the co-owners, who has been a great thought-partner and collaborator.

Are there any areas they could improve?

Nothing comes to mind.

RATINGS

5.0

"Experienced and passionate team!"

Liminal

We are people-centered, we collaborate, we deliver

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Liminal Reviews

Branding & Web Dev for Nonprofit Organization

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Rebranding & Digital Mktg for Nonprofit Organization

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We are people-centered, we collaborate, we deliver

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Branding & Web Dev for Nonprofit Organization

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OPPORTUNITY / CHALLENGE

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Rebranding & Digital Mktg for Nonprofit Organization

BACKGROUND

OPPORTUNITY / CHALLENGE

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RATINGS

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