L'Imagerie Films

BACKGROUND

Please describe your company and position.

I am the CEO of a telescope company.

Describe what your company does in a single sentence.

Our company designs and manufactures smart, connected telescopes that make stargazing accessible to everyone. By combining precision optics, embedded electronics, and complex image processing, we're revolutionizing amateur astronomy with all-in-one instruments that automatically capture celestial objects and share images in real time via smartphone or tablet.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire L'Imagerie Films to accomplish?

• Financial Success: Achieve a massive fundraising result by capitalizing on a unique, historic event (the total solar eclipse). The goal was to create a "financial stampede" (achieved: $4.1 million raised).
• Marketing Urgency: Anchor the campaign on the "unrepeatable rarity" of the eclipse to create a high-stakes, must-not-miss narrative, targeting a broad mass audience, not just astronomers.
• Product Positioning: Establish Hestia as the "essential, affordable gateway to the cosmos," highlighting its simplicity, power, and future-proof evolutivity ("Your telescope remains the same, your phone changes").

SOLUTION

How did you find L'Imagerie Films?

Referral

Why did you select L'Imagerie Films over others?

• Referred to me
• The quality of their past client videos

How many teammates from L'Imagerie Films were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The film production team took full ownership of the product, developed the video concept, wrote the scripts, found the voice actors, cast the actors, selected the shooting locations, and handled the editing — all within a month. It was truly impressive. Everything was done with remarkable calm, organization, and an unprecedented ability to adapt! The result, the biggest Kickstarter campaign in our domain one month later. 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Over $4.1 million raised in 30 days.

14,000 backers.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Having a clearly identified point of contact from the start was very comfortable and reassuring. They were always available, able to answer questions, and provided frequent, high-quality follow-ups. Deliverables were submitted on time, and the team was responsive during the final refinement phase. They fully met expectations in terms of deadlines, quality, and value for money.

What was your primary form of communication with L'Imagerie Films?

Virtual Meeting

What did you find most impressive or unique about this company?

Managing to be both very human and almost friendly in their approach, while maintaining an exceptionally high level of execution. They also have an impressive ability to find solutions even when things seem impossible.

Are there any areas for improvement or something L'Imagerie Films could have done differently?

Opening an agency in our city to ensure even greater responsiveness!