Lighthouse Growth Consulting

I run Google Ads for companies that want one experienced person on the account. I spent 13 years at Google working with advertisers on search and video. They ranged from early-stage companies to State Farm, H&R Block, Rolex and Universal Studios. In 20 years of paid search I've managed more than $1 billion in ad spend for over 75 clients.

Lighthouse Growth Consulting is an independent consultancy, and I do the work myself. Nobody sits between you and the account, and nobody junior learns on your budget. I keep the client list short so that stays true.

Most of the work happens every week inside the account. I read the search terms and block the ones that don't fit. I make sure conversion tracking counts real leads, so Google's bidding learns from the right signals. Budget goes to the campaigns that produce those leads. Search comes first. YouTube, Performance Max and Demand Gen follow where they make sense.

Monthly management is for companies spending $5,000 a month and up on Google Ads. Smaller budgets usually do better with a one-time account setup that I build and hand back. I also run Google Ads under an agency's name for agencies whose clients keep asking for it.

Google's AI is the same for everyone. The difference is the data you feed it and the person watching it.

Not affiliated with or endorsed by Google.