Contact Iconic Research
Get a custom proposalWe do Market Research in the Thai context.
Iconic Research is a market research agency in Bangkok serving global and Thai brands across Thailand and ASEAN, and a research partner to government and development organisations on public and social research.
We run qualitative and quantitative studies end to end: focus groups, in-depth interviews, market surveys, brand awareness and brand positioning research, concept testing, mystery shopping, car clinics and automotive research, and UX research — supported by our own recruitment and fieldwork network across Bangkok and the provinces. We also deliver market entry research, feasibility studies, and stakeholder mapping for companies entering Thailand.
Our clients include leading telecom, banking, automotive, healthcare, consumer goods, and real estate companies, plus development organisations and government bodies. Moderation and fieldwork are in Thai; reporting is in English. Members of ESOMAR and the Thailand Marketing Research Society.
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Min project size
$10,000+
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Hourly rate
Undisclosed
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Employees
2 - 9
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Locations
Bangkok, Thailand
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Year founded
Founded 2021
1 Locations
- Bangkok , Thailand
Service Lines
- Market Research
- 80%
Select Focus Area
- Business Consulting Focus
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- Business Process Management Consulting
- 25%
- Market Research Focus
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- Market Research Interviews
- 30%
- Market Research Surveys
- 30%
- Customer Loyalty Market Research
- 10%
- Market Analysis
- 10%
- Market Research Data Analysis
- 10%
- Market Research Data Reporting
- 10%
Industries
- Automotive
- 20%
- Consumer products & services
- 20%
- Financial services
- 20%
- Government
- 20%
- Medical
- 20%
Clients
- Small Business (<$10M)
- 65%
- Midmarket ($10M - $1B)
- 35%
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