The Hits Doctor LLC

BACKGROUND

Please describe your company and your position there.

I am the Demand Generation Manager for a B2B technology company in the digital rewards and incentives business.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire The Hits Doctor LLC, and what were your goals?

The Hits Doctor advises on and helps to implement organic SEO efforts to maintain and increase organic site traffic, as well as advise and implement Digital Paid Media efforts through Search and Display networks. Goals include increasing site traffic and conversion quantity and quality.

SOLUTION

How did you select this vendor and what were the deciding factors?

We were using this vendor prior to my arrival, but only on the organic/SEO side. After seeing the results there, I added Paid Digital Media to the contract.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

The Hits Doctor reviews current search volume based on topics in our quarterly goals, advises on blog content to write to keep organic traffic climbing - as well as advises on keyword volume and ideas, writes and implements paid search ads and provides site and advertising reporting with growth advice.

How many people from the vendor's team worked with you, and what were their positions?

I work with one point of contact so far.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

The Hits Doctor has helped us lower CPL for paid media efforts by cutting the cost nearly in half per conversion - while also helping us triple the amount of leads were bring in overall in paid digital media.

Describe their project management style, including communication tools and timeliness.

PM is very clear and next steps are noted and sent out after every call. Between calls, updates are regular and helpful. Very timely.

What did you find most impressive or unique about this company?

The skill set. They're very helpful, knowledgeable, proactive, and insightful.

Are there any areas for improvement or something they could have done differently?

None that I can think of.

BACKGROUND

Please describe your company and your position there.

I am the Growth Marketing Manager at nOps. nOps provides an AI-powered SaaS solution that helps rapid-growth companies build, manage, and operate a well-architected AWS or Azure infrastructure that is secure, cost-optimized, reliable, efficient, and operationally excellent.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire The Hits Doctor LLC, and what were your goals?

nOps hired The Hits Doctor for Search Engine Optimization and Word Press Development.

SOLUTION

How did you select this vendor and what were the deciding factors?

We selected this vendor because they were highly recommended.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

SEO

• Keyword research for SEO and Direct Answer pages
• SEO for up to 10 Blog posts / quarter
• Monthly SERP reports and SEO snapshots Web Development
• Blog post creation (10 blog posts/quarter)
• Direct answer implementation (3 DA pages/quarter) Quarterly SEO Crawl Audit

How many people from the vendor's team worked with you, and what were their positions?

I worked mainly with Brett, President of The Hits Doctor. He would facilitate everything with his team.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

The Hits Doctor's SEO and optimized content creation has helped nOps to achieve major growth in Google Rankings, organic traffic and qualified leads. Pre vs Post SEO, there is a 2,890% increase in top 10 rankings (almost a 3,000% increase!) Before SEO, nOps only had 150 top 10 Google rankings.

After SEO there are close to 3,000 highly targeted keywords ranking in the Google top 10 search results. Organic traffic to nOps.io has increased by over almost 1,000% Year Over Year (980% increase in organic traffic YOY March 2022 vs 2021). We have 18 new Google Direct Answer rankings and monthly organic SEO lead growth is up by over 600% year over year.

Describe their project management style, including communication tools and timeliness.

We have weekly calls with the Hits Doctor to discuss all current projects running. They have a quick turnaround time and always deliver on schedule.

What did you find most impressive or unique about this company?

Their level of professionalism, constant communication, and reporting are impressive.

Are there any areas for improvement or something they could have done differently?

None

BACKGROUND

Please describe your company and your position there.

I am the owner of Reborn Audio Video where I convert analog media (VHS, Camcorder, Videotape, Records, Cassettes, 8mm film, 16mm film, etc.) to digital.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire The Hits Doctor LLC, and what were your goals?

The Hits Doctor provides me with SEO and PPC services with the goal of reducing my overall costs and increasing hits and revenue. I also needed my website redesigned for optimal google rankings and ease of use.

SOLUTION

How did you select this vendor and what were the deciding factors?

I wanted a company that was local to Colorado and that had the experience and desire to take the SEO/PPC off of my plate as well as to make the web site work as it should. Within 2 months, sales were significantly up and costs down by more than 50%.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

The Hits Doctor analyzed my AdWords, recommended changes, implemented them, and monitored them. It is like clockwork now. Website was also analyzed, rewritten for optimum performance, reviewed with me, and implemented, occasionally making tweaks as improvements are identified for a changing market.

How many people from the vendor's team worked with you, and what were their positions?

3 people helped my with my fairly small company. Brett, the owner, an adwords/SEO specialist and a web designer/programmer.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Total SEO and Adwords expenses remain under 50% of what I was spending while operating it myself, while also increasing company revenue by 10-15%. This enabled me to reduce employee overhead without losing any production capacity.

Describe their project management style, including communication tools and timeliness.

Very responsive and helpful and they truly care about how my business is doing. The last small web update happened so fast I didn't even know it had happened!

What did you find most impressive or unique about this company?

1. they care about how my company is doing 2. they are simply good at what they do 3. what the suggest and what they do simply works

Are there any areas for improvement or something they could have done differently?

I like The Hits Doctor just the way it is. It works for me.