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Get a real-time quoteCinematic AI Films for SaaS & Tech Brands
HELM is a director-led, AI-native creative studio producing cinematic launch films, product videos, and commercials for SaaS, AI, and technology companies.
We help ambitious teams turn complex products into stories buyers understand, remember, and act on. Rather than simply generating AI footage, we direct the complete film: concept, scripting, visual storytelling, AI-powered production, product-screen integration, editing, voiceover, and sound design.
Our approach combines cinematic craft with the speed and flexibility of AI production. We specialize in products that are difficult to explain or capture through traditional filming, making technical value feel clear, human, and compelling.
Services include:
• SaaS and AI product launch films
• Cinematic AI commercials and brand films
• Product explainers and website hero videos
• B2B software storytelling and product-screen integration
Our work includes projects for One Marketplace and KaiCare AI. Every production is shaped around the product, audience, and commercial objective.
Based in Alexandria, Egypt, HELM works remotely with clients internationally, with a focus on the US and UK.
Explore our films and approach at directedbyhelm.com.
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Min project size
$1,000+
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Hourly rate
$50 - $99 / hr
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Employees
Freelancer
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Locations
Alexandria, Egypt
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Year founded
Founded 2026
1 Locations
- Alexandria , Egypt
Service Lines
- Video Production
- 100%
Select Focus Area
- Animation Focus
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- Other Animation
- 60%
- Motion Graphics
- 40%
- Production Services
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- Directing
- 30%
- Visual Effects
- 20%
- Scriptwriting
- 15%
- Storyboarding
- 15%
- Video Type
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Industries
- Information technology
- 60%
- Medical
- 25%
- Business services
- 15%
Clients
- Small Business (<$10M)
- 80%
- Midmarket ($10M - $1B)
- 20%
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Our Story
HELM was built on one idea: AI can generate footage, but a film still needs a director. Founder Moustafa Ahmed directs every HELM film and decides the story, shots, edit and sound, while AI produces scenes that would be slow, costly or impossible to shoot. HELM is founder-led and brings in specialist independent creatives project by project. The aim: make complex SaaS and AI products clear, cinematic and memorable for the buyers who need to understand them.
Meet the Team
Moustafa AhmedFounder & Director
Founder and director of HELM. Moustafa directs every HELM film for SaaS, AI and B2B technology companies, owning the story, shots, edit and sound, and brings in specialist independent creatives project by project.
What Sets Us Apart
Directed, not just generated
Every film is directed by a person who owns the story, shots, edit and sound. AI produces the scenes; creative judgement decides what goes on screen, so the result reads as a film, not a set of generated clips.You approve the direction first
Every project starts with a fixed quote. You then approve the story and key frames before full production, so decision-makers see and shape the direction early instead of meeting it for the first time at the end.Built around your real product
Films are built around your actual product screens and claims, not generic stock visuals. Complex SaaS and AI products become a clear, cinematic story that buyers can follow and remember.Locations (1)
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