HawkSEM

BACKGROUND

Please describe your company and position.

I am the E-Commerce Manager of an industrial distribution company

Describe what your company does in a single sentence.

Industrial distribution and paint production. 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire HawkSEM to accomplish?

• PPC

SOLUTION

How did you find HawkSEM?

Online Search

Why did you select HawkSEM over others?

• High ratings
• Pricing fit our budget

How many teammates from HawkSEM were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Manage PPC campaigns. Conversion rate optimization. Biweekly reporting.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Consistant growth through ad budget and subsequent organic improvements.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

All items were delivered on time. Their ad manager, Elizabeth, was one of the more efficient ad managers we have ever had in my 12 years here.

What was your primary form of communication with HawkSEM?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Professionalism, attention to detail. 

Are there any areas for improvement or something HawkSEM could have done differently?

Nothing to note. 

BACKGROUND

Please describe your company and position.

 I am the Owner of a legal company 

Describe what your company does in a single sentence.

Employment Law Firm

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire HawkSEM to accomplish?

• manage marketing
• increase client sign-ups

SOLUTION

How did you find HawkSEM?

Online Search

Why did you select HawkSEM over others?

• Great culture fit
• Company values aligned
• marketing video was highly quantitative, analytical, and results/numbers drivien

How many teammates from HawkSEM were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Internet marketing

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

increased client sign-ups

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They were very responsive. Ian and Elliott are excellent and have done an amazing job.

What was your primary form of communication with HawkSEM?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Ian and Elliott were very responsive, analytical, and results-oriented.

Are there any areas for improvement or something HawkSEM could have done differently?

None.

BACKGROUND

Please describe your company and position.

I am the Manager of Valley West Landscapes

Describe what your company does in a single sentence.

Full service landscape company. 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire HawkSEM to accomplish?

• increase website inquires
• Lowest cpc

SOLUTION

How did you find HawkSEM?

Online Search

Why did you select HawkSEM over others?

High ratings

Describe the scope of work in detail. Please include a summary of key deliverables.

Manage google ads, increase clicks 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We are trying to maximize clicks and minimize cost per click 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

yes, Justin has always shown up and given me meeting pre-notes as well as after-call recaps and kept an eye on calls even helping me keep an eye on our secertaires call answering rates. He has implemented many things for tracking 

What was your primary form of communication with HawkSEM?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

I had issues at first with two account managers who weren't doing much, Justin took over and killed it. I have a lot of confidence in him 

Are there any areas for improvement or something HawkSEM could have done differently?

not at this time 

BACKGROUND

Please describe your company and position.

I am the COO of Measuring Minds

Describe what your company does in a single sentence.

We perform psychological evaluations to diagnose learning disabilites.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire HawkSEM to accomplish?

• Increase Website traffic
• Increase Calls and leads

SOLUTION

How did you find HawkSEM?

Online Search

Why did you select HawkSEM over others?

• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from HawkSEM were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Hawk hase helped us increase overall website traffic and customer awareness.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Most definetly. Hawk delivered on every aspect of improiving our SEO. 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Hawk was always on time, and nnormally ahead of schedule for any task they took on.

What was your primary form of communication with HawkSEM?

Virtual Meeting

What did you find most impressive or unique about this company?

The people. HawkSEM has assembled a team that cares about their clients. This passion is shown in the work that they provide.

Are there any areas for improvement or something HawkSEM could have done differently?

N/A

BACKGROUND

Please describe your company and position.

I am the Founder of Drip IV Therapy

Describe what your company does in a single sentence.

At the forefront of mobile IV therapy. We deliver wellness to you. Whenever. Wherever.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire HawkSEM to accomplish?

• Establish our online presence as an authority in our field

SOLUTION

How did you find HawkSEM?

Referral

Why did you select HawkSEM over others?

• High ratings
• Pricing fit our budget
• Referred to me
• Company values aligned

How many teammates from HawkSEM were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Increase visibility of our services in our services areas. 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Increase in gross revenue.
• Visibility on spend.
• Communication.
• Collaboration. 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Extremely responsive, attentive, and time-conscious. They delivered and continue to deliver on time. 

The project head, Charlotte, is committed to clear and concise communication. 

What was your primary form of communication with HawkSEM?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their responsiveness, technical knowledge, and communication are impressive.

Are there any areas for improvement or something HawkSEM could have done differently?

Be proactive when it comes to changes in KPIs. 

BACKGROUND

Please describe your company and position.

I am the Head of Sales & Channel Marketing of SUPER73, Inc.

Describe what your company does in a single sentence.

Design, manufacture and sell e-bikes.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire HawkSEM to accomplish?

• SEO strategy
• Content strategy

SOLUTION

How did you find HawkSEM?

Referral

Why did you select HawkSEM over others?

• Good value for cost
• Referred to me

How many teammates from HawkSEM were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

HawkSEM has been retained as our SEO agency.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Organic search traffic, keyword ranking, page ranks, etc.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

We set up a Slack channel in addition to our regular video calls and emails. Responses are always prompt and thorough.

What was your primary form of communication with HawkSEM?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

HawkSEM has always felt like a part of the team, contributing to our growth and positively responding to all tasks and projects we collectively decided to work through.

Are there any areas for improvement or something HawkSEM could have done differently?

Nope.

BACKGROUND

Please describe your company and position.

I am the Marketing Specialist of Timbren Industries

Describe what your company does in a single sentence.

Manufactures OEM suspension parts

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire HawkSEM to accomplish?

• Get overall revenue up
• Get weekly meeting and stats
• Get us to perform better than the competition

SOLUTION

How did you find HawkSEM?

• Online Search
• Clutch Site

Why did you select HawkSEM over others?

• High ratings
• specialization in SEM

How many teammates from HawkSEM were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We hired HawkSEM as we were on an upward growth trajectory. They helped scale up our business and it is still an ongoing process but our DTC revenue has increased well and campaigns we thought were not performing before are performing well now.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We increased our annual revenue to close to 2.5 million from 1.5 million as well as eradicated the seasonal factors affecting our campaigns

Describe their project management. Did they deliver items on time? How did they respond to your needs?

the SPOC is the person working on our account and we have weekly meetings where we discuss everything from performance to scaling to new campaigns and they are swiftly executed.

What was your primary form of communication with HawkSEM?

Virtual Meeting

What did you find most impressive or unique about this company?

SEM expertise and their account management and customer service are fantastic.

Are there any areas for improvement or something HawkSEM could have done differently?

Bring the price down a bit

BACKGROUND

Please describe your company and position.

I am the Sr. Media Manager of a Nonprofit Healthcare Organization

Describe what your company does in a single sentence.

AdventHealth is a faith-based non-profit health care system with more than 90,000 skilled and compassionate caregivers in physician practices, hospitals, outpatient clinics, skilled nursing facilities, home health agencies and hospice centers that provide individualized, wholistic care.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire HawkSEM to accomplish?

• Improve Keyword Rankings & Organic Traffic
• Identify Low Lift & High Impact Projects

SOLUTION

How did you find HawkSEM?

Referral

Why did you select HawkSEM over others?

• High ratings
• Great culture fit
• Good value for cost

How many teammates from HawkSEM were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

• Content Strategy & Analysis, 
• Competitive landscaping & industry analysis, 
• Duplicate content resolution,
• Keyword analysis & recommendations, 
• internal linking structure improvements, 
• Off-Site Visibility Backlink audits, 
• ongoing backlink monitoring, 
• YouTube optimization recommendations, 
• social channel recommendations 
• On-Site Structure/Technical SEO 
• Page title optimization, 
• meta description optimization, 
• SEO friendly URLs, Internal & External link recovery, 
• image Alt-tag optimization, 
• canonical tag issue resolution, 
• Google Search Console Setup, 
• 4xx & 5xx error identification & resolution, 
• 301 redirects, 
• site architecture analysis, 
• page speed improvements, 
• schema markup implementation, 
• robots.txt setup & optimization, 
• heading tag optimization, 
• sitemap optimization 
• Tracking & Reporting 
• Organic traffic goal assessment, 
• Google Analytics setup, 
• custom reporting, 
• position monitoring, 
• algorithm impact analysis & resolution

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We've seen consistent organic growth, and important progress in local search under the guidance of HawkSEM. The team always comes prepared and organized to meetings, and follows through on timelines of deliverables.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The team is extremely organized and thorough. They have been very flexible and accommodating to our asks and have always delivered high-quality work on time.

What was your primary form of communication with HawkSEM?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their commitment to our partnership has been very impressive. In the short time that we have worked together I have always felt like I can rely on them to deliver.

Are there any areas for improvement or something HawkSEM could have done differently?

Not really. We can focus on prioritizing ways to highlight our partnership through awards and case studies in 2024

BACKGROUND

Please describe your company and position.

I am the CMO of a retail company

Describe what your company does in a single sentence.

Manufacturers and sells luxury home fragrance goods including, candles, reed-diffusers, liquid soaps, and lotions.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire HawkSEM to accomplish?

• SEM

SOLUTION

How did you find HawkSEM?

Referral

Why did you select HawkSEM over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from HawkSEM were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Increased our ROAS across Meta and Google

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Increased ROAS and maintained healthy ad accounts

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They were always available. We loved Magnolia and the rest of the team. They had a close eye on all of our accounts and were quick to make changes with creative expertise.

What was your primary form of communication with HawkSEM?

Virtual Meeting

What did you find most impressive or unique about this company?

The staff was incredible and were open to creative and intellectual discussions on how to optimize

Are there any areas for improvement or something HawkSEM could have done differently?

Nothing I can think of at the moment.