Digital Media Agency.

Group 8A is a digital media agency specializing in performance marketing for eCommerce. Revenue growth is our primary objective and our "client first" fee structure reflects that.

We are thought leaders and committed to providing our clients with creative and transparent integrated marketing solutions. We serve Lifestyle brands across multiple categories.

Min project size
$1,000+
Hourly rate
Undisclosed
Employees
10 - 49
Locations
New York, NY
Year founded
Founded 2009

Service Lines

Affiliate Marketing: 35%
Pay Per Click: 25%
Social Media Marketing: 25%
Email Marketing: 15%

Select Focus Area

Affiliate Marketing Focus

Facebook Affiliate Marketing: 50%
Youtube Affiliate Marketing: 50%

PPC Focus

Google Adwords: 75%
Bing Advertising: 15%
YouTube Advertising: 10%

Social Media Focus

Facebook Advertising: 30%
Instagram Advertising: 30%
Influencer Marketing: 15%
Tik Tok Advertising: 10%
LinkedIn Advertising: 5%
Pinterest Advertising: 5%
Snapchat Advertising: 5%

Industries

Consumer products & services: 20%
Education: 20%
Medical: 20%
Real estate: 20%
Retail: 20%

Clients

Midmarket ($10M - $1B): 60%
Small Business (<$10M): 40%

Pricing Snapshot

Min. project size $1,000+

Avg. hourly rate Undisclosed

Rating for cost 3.5 /5

What Clients Have Said

Group 8A offers competitive pricing, delivering good value for cost, especially for small to mid-sized clients. While some projects met expectations, others fell short, indicating variability in outcomes. Clients appreciated their communication and project management but noted the importance of clear expectations.

This summary is based on verified Clutch reviews.

Most Common Project Size

$10,000 - $49,999 based on 6 reviews

< $10,000 $10,000 - $49,999 $50,000 - $199,999 > $200,000

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Group 8A Review Insights

Overall Review Rating

3.5

Quality 3.6
Schedule 3.6
Cost 3.5
Willing to Refer 3.6

Top Mentions

Review Highlights

Issues with Budget Alignment and Optimization

Clients reported mismanagement of paid media accounts, resulting in lost revenue and inefficient budget allocation. There were concerns over the lack of a disciplined testing structure and misaligned channel allocation.
Effective Digital Marketing Strategies

Group 8A successfully implemented digital marketing strategies, resulting in improved net sales and reduced cost per acquisition for some clients. They are seen as a valuable extension of clients' teams.
Personalized and Attentive Client Service

Clients appreciated Group 8A's personalized service and attention to detail. The team is described as caring and communicative, fostering trust and a positive working relationship.
Strong Project Management for Website Development

In website development projects, Group 8A delivered on time and within budget. Clients noted their excellent communication and professionalism, which contributed to successful project outcomes.
Proficient in Handling Multiple Marketing Channels

Group 8A effectively managed various marketing channels, providing coordinated efforts across paid search, social ads, and email marketing. This approach helped clients achieve significant business growth.
Structured Approach to Campaign Management

Group 8A is praised for its structured approach to managing paid media campaigns and familiarity with advertising platforms. Clients appreciated their regular communication and updates on campaign activities.

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Group 8A Reviews

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Digital Strategy Social Media Marketing Web Development
Confidential
July 2024 - Mar. 2025

5.0

Quality: 5.0

Schedule: 5.0

Cost: 5.0

Willing to Refer: 4.5

"We worked hand in hand with Group 8A."

Mar 11, 2025

VP Performance Marketing, Pajama Retailer Co

Anonymous

eCommerce
Burlington, Vermont
11-50 Employees
Online Review

A pajama retailer company hired Group 8A to help them transition to a new digital commerce platform. The team helped the client rebuild their digital infrastructure.

Thanks to Group 8A's efforts, the client improved their ROAS and increased their brand awareness. The team was very communicative and responsive to the client's needs via virtual meetings, email, and messaging apps. Overall, the client was impressed with the team's innovative solutions.

The client submitted this review online.

BACKGROUND

Please describe your company and position.

I am the Vice President, Performance Marketing of an ecommerce company

Describe what your company does in a single sentence.

We sell pajamas and sleepwear.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Group 8A to accomplish?

Drive revenue
Improve ROI

SOLUTION

How did you find Group 8A?

Referral

Why did you select Group 8A over others?

Pricing fit our budget
Great culture fit
Good value for cost
Referred to me

How many teammates from Group 8A were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We had recently been acquired and were transitioning ecommerce platforms. We had to rebuild our digital infrastructure and grow the business.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We were able to improve our ROAS and increase our awareness.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

We worked hand in hand with Group 8A. All parties understood the deadlines and needs, and they were very communicative during the process.

What was your primary form of communication with Group 8A?

Virtual Meeting
Email or Messaging App

What did you find most impressive or unique about this company?

They are nimble and think outside of their core areas. For example, they were hired to execute our paid media strategy, and we held long discussions about business strategies, challenges, and how to grow the business in channels they weren't responsible for.

Are there any areas for improvement or something Group 8A could have done differently?

N/A

RATINGS

5.0

E-Commerce Development Pay Per Click Social Media Marketing
Confidential
Oct. 2024 - Mar. 2025

4.5

Quality: 5.0

Schedule: 5.0

Cost: 4.5

Willing to Refer: 5.0

"They always kept it professional while enjoying the development process."

Mar 10, 2025

Business Development, Valley Forge Flag

Anonymous

Manufacturing
Charleston, South Carolina
201-500 Employees
Online Review
Verified

Group 8A built a DTC website for a flag manufacturer. The team handled the development work, implemented a Shopify theme, and integrated the site with Meta, Klaviyo, and Gorgias. They also created ads.

Group 8A successfully delivered a site that met the client's expectations. The team's project management was great — they delivered on time, stayed within budget, and communicated effectively throughout the process. Their strong sense of professionalism distinguished them from other providers.

The client submitted this review online.

BACKGROUND

Please describe your company and position.

I am the Business Development of Valley Forge Flag

Describe what your company does in a single sentence.

Manufacturer of American flags

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Group 8A to accomplish?

Build and develop a Direct to Consumer website.
Launch website
Digital marketing, including paid search and social.

SOLUTION

How did you find Group 8A?

Referral

Why did you select Group 8A over others?

Great culture fit
Referred to me
Company values aligned

How many teammates from Group 8A were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Shopify theme selection

Full site build

Integration with Meta, Klayvio, Gorgias

Ad builds and testing

Growth strategies and guidance

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Met development budget.

Met launch schedule.

Meeting marketing goals.

ROAS based. Establishing KPI's with custom dashboard tracking.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Always on time and within budget.

Excellent communicators and collaborators.

What was your primary form of communication with Group 8A?

Virtual Meeting
Email or Messaging App

What did you find most impressive or unique about this company?

They always kept it professional while enjoying the development process.

Are there any areas for improvement or something Group 8A could have done differently?

If anything, more detail in the SOW that could be shared with those in our company that had limited knowledge of a website build and launch.

RATINGS

4.5

Affiliate Marketing
$50,000 to $199,999
Jan. 2023 - Feb. 2025

5.0

Quality: 5.0

Schedule: 5.0

Cost: 5.0

Willing to Refer: 5.0

"We're happy with their service."

Mar 4, 2025

UA Director, Lingokids

Paul McCallum

Education
Madrid, Spain
51-200 Employees
Online Review
Verified

Group 8A provided affiliate marketing services for a children's educational platform. The team was tasked with growing the client's affiliate program and improving brand awareness.

Thanks to Group 8A's efforts, the client gained good coverage in top-tier publishers, increasing sales and affiliate traffic. The team held regular online meetings every two weeks to provide updates on new affiliate partners. The client was pleased with the service.

The client submitted this review online.

BACKGROUND

Please describe your company and position.

I am the UA Director of Lingokids

Describe what your company does in a single sentence.

Educational learning app for children aged between 2 & 8.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Group 8A to accomplish?

Grow affiliate program
Raise brand awarness

SOLUTION

How did you find Group 8A?

Referral

Why did you select Group 8A over others?

Pricing fit our budget
Referred to me

How many teammates from Group 8A were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Hired Group8A to grow our US affiliate program and to help improve our brand awareness

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Gained good coverage in top tier publishers and increased sales and affiliate traffic.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Regular meetings online every 2 weeks with updates on new affiliate partners.

What was your primary form of communication with Group 8A?

Virtual Meeting
Email or Messaging App

What did you find most impressive or unique about this company?

Good contacts.

Are there any areas for improvement or something Group 8A could have done differently?

No. We're happy with their service.

RATINGS

5.0

Email Marketing Pay Per Click Social Media Marketing
Google Adwords
+3
Confidential
Sep. 2024 - Ongoing

5.0

Quality: 5.0

Schedule: 5.0

Cost: 5.0

Willing to Refer: 5.0

"They are fair with pricing and add value."

Feb 10, 2025

Head of Performance Marketing, Terez

Stephen Kluback

Consumer products & services
Manhattan, New York
11-50 Employees
Online Review
Verified

Group 8A provides digital marketing services for a fashion brand. The team helps the client acquire and retain customers through performance marketing initiatives.

Group 8A goes above and beyond their assignments to add value to the client's performance marketing initiatives. The team is always on time, and the client has productive weekly analytical meetings with them. The client is impressed with the team's contributions and highly recommends them.

The client submitted this review online.

BACKGROUND

Please describe your company and position.

I am the Head of Performance Marketing of Terez

Describe what your company does in a single sentence.

Fashion brand

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Group 8A to accomplish?

Acquire new customers
Retain customers

SOLUTION

How did you find Group 8A?

Referral

Why did you select Group 8A over others?

Referred to me

How many teammates from Group 8A were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

It has been a pleasure working with Group 8a. The entire team is excellent. Five stars for sure.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Group 8A goes above and beyond their assignments to add value to our performance marketing initiatives.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Always on time. We have productive weekly analytical meetings.

What was your primary form of communication with Group 8A?

Virtual Meeting

What did you find most impressive or unique about this company?

We are lucky to be working with Kristen and Daniel, who go beyond their assignments and contribute extra to our various marketing initiatives. We recommend them highly.

Are there any areas for improvement or something Group 8A could have done differently?

I found no downside. They are fair with pricing and add value.

RATINGS

5.0

Advertising Business Consulting Content Marketing Conversion Optimization Digital Strategy Direct Marketing Graphic Design Pay Per Click Social Media Marketing Web Design
$10,000 to $49,999
Jan. 2020 - Jan. 2021

0.5

Quality: 0.5

Schedule: 0.5

Cost: 0.5

Willing to Refer: 0.5

"The experience of missed deadlines and poor-quality work caused me to bring in my own developers."

Jun 14, 2023

Executive, Redux Property Tax Services

Anonymous

Real estate
Forest Hills, New York
1-10 Employees
Online Review

Group 8A was hired to be the marketing partner of a property tax company. The team created assets for the client's marketing campaigns and created a Shopify website.

Group 8A failed to meet the client's expectations. The team's Shopify website didn't meet the client's needs since they didn't sell through e-commerce. Group 8A missed deadlines, delivered poor-quality work, and didn't address the client's feedback. The client ended up hiring a different developer.

The client submitted this review online.

BACKGROUND

Please describe your company and position.

I am an executive at Redux Property Tax Services

Describe what your company does in a single sentence.

We review, and reduce if appropriate, homeowners property taxes.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Group 8A to accomplish?

Digital Marketing campaign to our prospects
Create all digital copy, including website, ads, form submission, etc.

SOLUTION

How did you find Group 8A?

Referral

Why did you select Group 8A over others?

Referred to me

How many teammates from Group 8A were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We came to them with a brand and a list of prospects, Group8a was supposed to be our complete marketing partner, taking our brand through a full digital marketing creation including website creation, form submission, conversion tracking, digit marketing, retargeting, etc. They were to create the digital artwork, choose the web platform, etc.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

artwork creation, website delivery, conversion KPI's.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

THEY WERE ABSOLUTELY TERRIBLE TO WORK WITH. The company is a joke, including their leadership - Eric. - The CEO Eric, sold their company as a firm that manages companies that average $20 million in annual sales. Due to their volume, they have ample coverage in different departments for creative, web creation, etc.

Ultimately we discovered that only their management staff is in house. They outsource everything to out of country freelancers. While that is a common strategy these days, the problem is that they can't control the timeline or manage the quality of the work this way. While ultimately puts pressure on the me, the client. The experience of missed deadlines and poor-quality work caused me to bring in my own developers to repair their issues.

Their choice of web platform was terrible: Our company offers 1 type of service. We are not a company that sells items in an e-commerce manner. Ari, their CEO, decided that we should host our platform on shopify, which is built for e-commerce. Later I discovered that this is just because they can use a template website and pay their freelancers less money to create the template and they can keep the margin.

This too caused us a lot of issues. Shopify has numerous protections built into their web development platform, which ultimately prevented us from having a website that met our needs. Not to mention that Group8a's web design was ugly and didnt convert our traffic well whatsoever. We couldn't measure this until after we hired a professional group. Minor changes took weeks to accomplish.

Their digital artwork was web 1.0 stock images. My 10 year old would have done a better job. Their presentation of the artwork, in terms of team members at the meeting, requests for changes, etc was like pulling teeth. Leadership was not there, minor changes 3-4 days… it was pulling teeth.

Our company was launching. We had a timeline to deliver on. It was a total clown show to work with them. They delivered slow & obviously off schedule, don’t have control over their free lancers, their quality of code and digital artwork was garbage, and worse than all of the above, are their responses.

Even after multiple complaints, Eric their CEO, has no ability to jump in himself and take leadership to resolve the problems. He argues in a condescending manner against other professionals.

What was your primary form of communication with Group 8A?

Virtual Meeting
Email or Messaging App

What did you find most impressive or unique about this company?

Ultimately, we fired them but they cost us a lot of time and money.

Are there any areas for improvement or something Group 8A could have done differently?

They are a disaster to work with. They need to improve everything including their CEO.

RATINGS

1.0

"Disaster!"

Showing 11-15 of 15 Reviews

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Verified Client Reviews: 11

Overall Review Rating: 3.5

Source: Clutch

Last Updated: March 6, 2026

Business Entity

Business Entity Name	Digital Elements LLC
Source	New York Department of State
Jurisdiction of Formation	New York
Date of Formation	January 10, 2017
Status	Active
Last Updated	February 22, 2023
ID	5065586

Credit Report Results

International Credit Risk Assessment	Low Risk
Source	Creditsafe
Last Updated	March 16, 2023

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Locations (1)

601 W 26th St New York, NY, United States 10001

2 - 5

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Group 8A

Digital Media Agency.

1 Locations

Services

Focus

Industries

Clients

Pricing Snapshot

What Clients Have Said

Most Common Project Size

Select a service to see pricing information

Reviews

Group 8A Review Insights

Overall Review Rating

Top Mentions

Review Highlights

Issues with Budget Alignment and Optimization

Effective Digital Marketing Strategies

Personalized and Attentive Client Service

Strong Project Management for Website Development

Proficient in Handling Multiple Marketing Channels

Structured Approach to Campaign Management

Reviews mentioning:

Group 8A Reviews

Digital Platform Dev & Migration for Pajama Retailer Co

BACKGROUND

OPPORTUNITY / CHALLENGE

SOLUTION

RESULTS & FEEDBACK

RATINGS

E-Commerce Web Dev & Digital Marketing for Flag Manufacturer

BACKGROUND

OPPORTUNITY / CHALLENGE

SOLUTION

RESULTS & FEEDBACK

RATINGS

Affiliate Marketing for Children's Educational Platform

BACKGROUND

OPPORTUNITY / CHALLENGE

SOLUTION

RESULTS & FEEDBACK

RATINGS

Performance Marketing for Fashion Brand

BACKGROUND

OPPORTUNITY / CHALLENGE

SOLUTION

RESULTS & FEEDBACK

RATINGS

Digital Marketing & Web Dev for Property Tax Company

BACKGROUND

OPPORTUNITY / CHALLENGE

SOLUTION

RESULTS & FEEDBACK

RATINGS

Portfolio & Awards

Verification

Business Entity

Credit Report Results

Location

Locations (1)

Contact

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Connections

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