Groto

BACKGROUND

Introduce your business and what you do there.

I’m the CEO of an AI-powered reflection application.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Groto to accomplish for your AI-powered reflection application?

We hired Groto to design our MVP 2.0 from scratch based on word-based criteria, insights from MVP 1.0 testing, and the product vision in writing.

SOLUTION

Can you describe the scope of work Groto handled?

Groto designed a non-functioning prototype for small group testing and a production prototype design applying feedback from the test. The team delivered two sets of deliverables, including screens, WIP, references, user flows, and a design system for both design stages. Groto designed the full UI.

What is the team composition?

We worked with 2–5 teammates from Groto.

How did you come to work with Groto?

We found Groto on Upwork. We chose them because their pricing fit our budget, they were a great culture fit, their company values aligned with ours, and they had a strong interview.

What is the status of this engagement?

We worked together from January–July 2026.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We received overwhelmingly positive feedback on the new design and higher ratings on quality and UI/UX. After the non-functioning prototype walkthrough, user excitement about the app increased by an average of 25%–30%.

How did Groto perform from a project management standpoint?

Project management wasn’t Groto’s strongest suit. Deliverables were delayed, timelines weren’t met at times, and the project timeline was extended by a month or more. We communicated via virtual meetings, emails, and messaging apps.

What did you find most impressive or unique about them?

We were impressed by Groto’s ability to exchange ideas and have a team of experts who were generous about sharing their knowledge and applying it to the design process, rather than a “yes ma’am” type of team that would just do anything we asked of them without considering the goal.

Are there any areas they could improve?

Groto could be more consistent with their work quality, double-check their work for errors and mistakes before heading over for final reviews, clean up their naming conventions, and be more accountable to the deadlines they set themselves.

BACKGROUND

Please describe your company and position.

I am the President of CelibatairesDuWeb.com and Vidamora.com

Describe what your company does in a single sentence.

Dating site

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Groto to accomplish?

• The goal of the project was to improve the design and user experience of several pages on my website, both on mobile and desktop. The objective was to create a cleaner, more modern interface while making the pages easier and more intuitive for users to navigate.

SOLUTION

How did you find Groto?

Upwork

Why did you select Groto over others?

• High ratings
• Company values aligned

How many teammates from Groto were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

The scope of work was to redesign several search-related pages on my website to modernize the interface and improve the overall user experience. The goal was to move from an older design to a more modern, “2026-style” layout that feels cleaner, more intuitive, and more focused on the user.

One of the key deliverables was redesigning the search filters so they could be accessed through a sliding panel instead of occupying space at the top of the page. This allowed the interface to be more streamlined while giving users easy access to customize their search criteria.

Another important objective was to place more visual emphasis on member profiles, making them more prominent and easier to browse, both on desktop and mobile devices. The final designs improved usability, visual hierarchy, and the overall browsing experience.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The project significantly improved the overall user experience of the search pages. The new design made the interface much cleaner and more modern, which helps users focus more on member profiles.

The introduction of the sliding filter panel also improved usability, especially on mobile devices, by freeing up space and making the page easier to browse. Overall, the platform now feels more intuitive and visually appealing, which better supports user engagement.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Harry managed the project very professionally. Communication was clear and smooth throughout the process. He listened carefully to my needs, was open to feedback, and delivered all items on time. It was a very positive and efficient collaboration.

What was your primary form of communication with Groto?

Email or Messaging App

What did you find most impressive or unique about this company?

Harry's ability to truly understand my vision and translate it into clean, modern, and effective designs impressed me. He is also very easy to work with and consistently delivers high-quality work.

Are there any areas for improvement or something Groto could have done differently?

no

BACKGROUND

Please describe your company and position.

I am the Founder of Listenery AI

Describe what your company does in a single sentence.

Listenery runs AI-powered user interviews 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Groto to accomplish?

• Improve webpage and dashboard designs

SOLUTION

How did you find Groto?

• Online Search
• Other

Why did you select Groto over others?

High ratings

How many teammates from Groto were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

So it was to redesign the website and also to redesign the entire dashboard and the core user interview experience, essentially the whole product and the marketing side. 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Better UX and interview start, completion rates

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Yes, they met deadlines and delivered items on time, and the quality of their work was very high. 

What was your primary form of communication with Groto?

Virtual Meeting

What did you find most impressive or unique about this company?

They were high-quality designers

Are there any areas for improvement or something Groto could have done differently?

Nothing, all good

BACKGROUND

Introduce your business and what you do there.

I’m the SVP of paid media at ReturnEase, a returns logistics app.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Groto?

We needed help designing our mobile application.

SOLUTION

What was the scope of their involvement?

Groto designed the app’s UI/UX and created the app’s flow.

What is the team composition?

We worked with 2–5 teammates from Groto.

How did you come to work with Groto?

We found them on Upwork. We chose them because they had high ratings, their pricing fit our budget, they offered good value for the cost, they were referred to me, and their company values aligned with ours.

How much have you invested with them?

We spent less than $10,000.

What is the status of this engagement?

We worked together from January to May 2026.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Groto has designed our app, and it looks incredible. Everyone is saying how amazing it looks.

How did Groto perform from a project management standpoint?

Groto’s project management is amazing; they delivered on time and within budget. We communicate via virtual meetings.

What did you find most impressive about them?

Groto’s patience and expertise in this space were impressive.

Are there any areas they could improve?

No, there aren’t any.

BACKGROUND

Introduce your business and what you do there.

I’m the founder of TrippyBid, a platform for booking accommodation, providing a convenient way to plan and reserve travel arrangements.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Groto?

We needed to make people understand our idea as soon as they landed on our page without too much clutter.

SOLUTION

What was the scope of their involvement?

Groto designed our landing page, focusing on keeping it simple and clean. The design was easy to understand, with fewer words and more animations.

What is the team composition?

We worked with 2 teammates from Groto.

How did you come to work with Groto?

We found them through an online search and LinkedIn. We chose them over other options because they had high ratings, their pricing fit our budget, and they understood our idea.

What is the status of this engagement?

We worked together from February to March 2026.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We wanted a clean design with proper animations, and our clients loved it. We got a lot of compliments from our users.

How did Groto perform from a project management standpoint?

Our project manager was cordial and understanding. We communicated via virtual meetings, emails, and messaging apps.

What did you find most impressive about them?

We were impressed by their animations and selection of fonts.

Are there any areas they could improve?

There was nothing they needed to improve.

BACKGROUND

Please describe your company and position.

I am the Founder & CEO of Spexs

Describe what your company does in a single sentence.

One platform that connects all your systems (ERP, POS, CRM, Accounting) and transforms your data into real-time intelligence, automated workflows, predictive insights, alerts, reports, and a 24/7 AI business chatbot.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Groto to accomplish?

• Landing page design

SOLUTION

How did you find Groto?

Online Search

Why did you select Groto over others?

• High ratings
• Good value for cost
• Company values aligned

How many teammates from Groto were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We are looking for a Senior Interactive Web Designer with strong expertise in advanced animations, motion design, Three.js, and Babylon.js to redesign our landing page.
The page must feel premium, modern, smooth, and interactive. Similar to the quality of Stripe, Vercel, Linear, or Retool.

About the product:
SPEXS is a platform that connects with ERP, CRM, and POS systems, unifies all business data, and delivers intelligent dashboards, KPIs, analytics, alerts, and an AI chatbot.

www.spexs.ai

We need someone who understands how to translate a technical product into a clean, futuristic, interactive landing experience.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

"Amazing job! very professional, responsive and delivered a great product. Open to changes, feedback and got the job done as expected! Will work together in the future for sure!" 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Project management was solid and well-structured. They delivered everything on time, communicated clearly throughout the process, and were very responsive to feedback. They understood our needs and translated them into a clean, functional website

What was your primary form of communication with Groto?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

their responsiveness given the time difference

Are there any areas for improvement or something Groto could have done differently?

Understand the scope from the beginning, ask more questions, to reduce the back and forth. but that didn't stop them from making an amazing website with all of my requirements.

BACKGROUND

Introduce your business and what you do there.

Founder of Barista, an AI-powered assistant built for PR teams. Barista combines client context, live news, and media insight to generate sharper, more strategic story ideas every day.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Groto?

We hired Groto to create the UX design for our new AI app.

SOLUTION

What was the scope of work done?

Groto designed the full app UX from start to finish. This included UI screens and light branding work. The team designed all screens, including the dashboard, prompt flows, settings, and more.

What is the team composition?

We worked with five teammates from Groto.

How did you come to work with Groto?

We found Groto on Upwork. We chose them because of their experience and reviews.

What is the status of this engagement?

We worked together from May–July 2025.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

The delivery of the screen designs helped our engineering team start building the app. As a result, they experienced clarity and direction.

How did Groto perform from a project management standpoint?

Groto was highly communicative via email and thorough. The team was very responsive and mostly on schedule, with some delays.

What did you find most impressive about them?

We were impressed with their thorough UX planning.

Are there any areas they could improve?

They could have more feedback loops and responsiveness to feedback.

BACKGROUND

Please describe your company and position.

I am the CEO of GUSU

Describe what your company does in a single sentence.

A group buy marketplace 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Groto to accomplish?

• Design multi-vendor marketplace UI/UX

SOLUTION

How did you find Groto?

• Online Search
• Upwork

Why did you select Groto over others?

• High ratings
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from Groto were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

• Home Page:
  • Explanation of group buy process
  • Referral system overview
  • About Us section with link to full page
• Product Card Design:
  • Clear indication of group buy status
  • Display of potential discounts and milestones
  • Share link for referral credits
• Product Detail Page:
  • Stock count display
  • Participant and purchase information
  • Estimated arrival date
  • Visual group buy milestone progress
  • Comprehensive review section (product and discount credibility)
  • Product group information
• About Us Page:
  • Custom design
• Cart Design:
  • Group buy countdown and milestones
  • Expired group buy handling
  • Non-group buy product design
• Cart and Checkout Page:
  • Group buy elements (countdown, milestones)
  • Non-group buy version
• Order Confirmation and Tracking Page:
  • Group buy and non-group buy versions
• Product Listing Page:
  • Engagement-focused design
  • Hot group buy product filter
• Seller Page:
  • Message seller functionality
  • Cancellation policy settings
  • Approximate arrival time
  • Product/group filtering options
• Quick Action Pop-ups:
  • Add to cart
  • Join group buy
  • Create group buy
  • Confirmation for creating group buy
• Referral System:
  • Credit view in user profile

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Completion rate of design deliverables
• Comprehensive coverage of user flows
• Design consistency across pages and components\
• Clarity in communicating group buy information
• Mobile responsiveness of designs
• Effectiveness of information architecture
• Visual engagement potential
• Alignment with brand guidelines

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The process took a bit longer than expected, but it's understandable given the unique nature of the design requirements. As there's nothing similar in the current market, the team needed time to brainstorm and innovate. They've done a fantastic job overall. The team was always responsive to my needs and demonstrated a clear understanding of what I was looking for.

What was your primary form of communication with Groto?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their hard work and unique perspective truly shine in this project. They've successfully transformed our vision into something exciting and innovative. It's evident that they've invested a great deal of effort and creativity into the design process.

The team demonstrated an ability to think outside the box, delivering a design that meets our expectations and exceeds them in many ways. Their approach brought fresh ideas to the table, resulting in a final product that is both original and aligned with our goals.

Are there any areas for improvement or something Groto could have done differently?

No

BACKGROUND

Please describe your company and position.

I am the Team Lead of EcoTech

Describe what your company does in a single sentence.

EcoTech Innovations develops sustainable technology solutions to help businesses reduce their environmental footprint and enhance operational efficiency.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Groto to accomplish?

• We hired Groto to create an engaging and user-friendly website that effectively communicates our mission, showcases our innovative products, and enhances our online presence to attract and retain customers.

SOLUTION

How did you find Groto?

Referral

Why did you select Groto over others?

• High ratings
• Pricing fit our budget
• Good value for cost

How many teammates from Groto were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Scope:

1. Website Design and Development:
   Homepage
   Product Pages
   About Us
   Contact Us
2. User Experience (UX) and User Interface (UI) Design:
   Conduct user research to understand our target audience.
   Develop wireframes and prototypes to ensure an intuitive user journey.
   Create visually appealing and functional UI elements.

Key Deliverables:

Fully functional and responsive website.
Comprehensive UX/UI design documentation.
Post-launch support and maintenance plan.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

User feedback has been positive, with high satisfaction scores and favorable reviews.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

It was greatly planned & systematic with scope for buffer days to align with any delays. The PM responded well to my needs.

What was your primary form of communication with Groto?

Email or Messaging App

What did you find most impressive or unique about this company?

Their commitment to creating efficient, creative solutions sets them apart. Also, I adore their working & management style.

Are there any areas for improvement or something Groto could have done differently?

Enhance the initial project scope discussions

BACKGROUND

Please describe your company and position.

I am the Founder of Learnsphere

Describe what your company does in a single sentence.

Education in information technology and management 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Groto to accomplish?

• Design our LMS platform

SOLUTION

How did you find Groto?

freelancer

Why did you select Groto over others?

High ratings

How many teammates from Groto were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Figma design that includes all the different pages

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

A great design of our LMS in figma 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The time estimation was not right as the project was more complex than initially anticipated. But they were super flixable with adjusting according to our feedback

What was your primary form of communication with Groto?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their design skills were impressive.

Are there any areas for improvement or something Groto could have done differently?

No