Data Driven Digital Marketing

Granular, a Ten-Time Google Premier Partner, was founded and is run by digital marketing veterans with both in-house Fortune 100 and agency-side marketing experience. Their expertise was built by hands-on management of well over $250 Million in PPC and digital marketing ad spend. Granular is headquartered in Milwaukee, Wisconsin and was founded in 2014.

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Our Core Values

Min project size
$5,000+
Hourly rate
Undisclosed
Employees
10 - 49
Locations
Milwaukee, WI
Year founded
Founded 2014
Languages
Timezones

Service Lines

Pay Per Click: 60%
Advertising: 10%
Ecommerce Marketing: 10%
Media Planning & Buying: 10%
Social Media Marketing: 10%

Select Focus Area

Advertising Focus

Programmatic advertising: 60%
Connected TV advertising: 15%
Over The Top (OTT) Advertising: 15%
Out of home advertising: 10%

eCommerce Marketing Focus

Shopify Marketing: 90%
eBay Marketing: 10%

Media Buying Focus

Out of Home Media Buying: 55%
TV Media Buying: 30%
Radio Media Buying: 15%

PPC Focus

Google Adwords: 50%
Amazon Advertising: 10%
Display Advertising: 10%
Retargeting Advertising: 10%
YouTube Advertising: 10%
Bing Advertising: 5%
Spotify Advertising: 5%

Social Media Focus

Facebook Advertising: 25%
Instagram Advertising: 15%
LinkedIn Advertising: 15%
Reddit Advertising: 15%
Tik Tok Advertising: 15%
Pinterest Advertising: 5%
Snapchat Advertising: 5%
Twitter Advertising: 5%

Industries

eCommerce: 25%
Education: 20%
Consumer products & services: 15%
Medical: 15%
Business services: 10%
Retail: 10%
Legal: 5%

Clients

Small Business (<$10M): 50%
Midmarket ($10M - $1B): 30%
Enterprise (>$1B): 20%

Pay Per Click Media Planning & Buying Google Adwords

Pricing Snapshot

Min. project size $5,000+

Avg. hourly rate Undisclosed

Rating for cost 5 /5

What Clients Have Said

Granular's pricing is described as significant but justified by high-quality service and results. Clients report good value for cost, with project budgets varying, such as under $100K for one client and a monthly retainer of $3K for another, reflecting their adaptability to different client needs.

This summary is based on verified Clutch reviews.

Most Common Project Size

$10,000 - $49,999 based on 4 reviews

< $10,000 $10,000 - $49,999 $50,000 - $199,999 > $200,000

Learn more about SEO pricing

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Granular Review Insights

Overall Review Rating

4.9

Quality 4.9
Schedule 4.8
Cost 5.0
Willing to Refer 4.9

Top Mentions

Review Highlights

No Significant Areas for Improvement

Overall, clients have very few criticisms or suggestions for improvement, indicating high satisfaction with Granular's services. The few challenges faced were resolved collaboratively, reflecting Granular's commitment to client satisfaction.
Proficient in Digital Marketing and PPC

Granular is highly regarded for their expertise in digital marketing and PPC strategies, successfully managing campaigns across various platforms like Google, Meta, and Snapchat. Clients appreciate their ability to drive substantial increases in traffic, leads, and brand awareness.
Adaptability to Client Needs

Granular is praised for their flexibility and ability to adapt to client needs and industry changes. They are proactive in recommending new technologies and strategies to optimize performance.
Expertise in Analytics and Tracking

Granular has been successful in setting up and optimizing analytics and tracking systems, particularly for complex setups like single-page applications. Clients appreciate their ability to provide accurate insights and data-driven recommendations.
Exceptional Communication and Responsiveness

Clients consistently highlight Granular's responsiveness and effective communication. The team frequently updates clients on industry trends and campaign progress, ensuring transparency and confidence in their strategies.

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Granular Reviews

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Digital Strategy Media Planning & Buying Pay Per Click
Google Adwords Retargeting Advertising
Confidential
Aug. 2020 - Ongoing

5.0

Quality: 5.0

Schedule: 5.0

Cost: 5.0

Willing to Refer: 5.0

"They are on top of everything and very responsive when needed."

Jun 9, 2025

Director of Digital Mktg, Milwaukee School of Engineering

Josh Hertzog

Education
Milwaukee, Wisconsin
501-1,000 Employees
Online Review
Verified

Granular provides digital marketing services for a private university. The team is responsible for paid search, digital display advertising, social media marketing, retargeting, and digital marketing strategy.

Granular's work has increased clicks, applications, and conversions. The team excels at project management, is responsive, and delivers work on time. They communicate via in-person and virtual meetings, emails, and messages. Their skill set and commitment to delivering results are outstanding.

The client submitted this review online.

BACKGROUND

Please describe your company and position.

I am the Director of Digital Marketing of Milwaukee School of Engineering

Describe what your company does in a single sentence.

Milwaukee School of Engineering is a private university in southeastern Wisconsin that offers engineering, computer science, business and nursing degrees.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Granular to accomplish?

Increase applications and enrollment at MSOE

SOLUTION

How did you find Granular?

Online Search

Why did you select Granular over others?

High ratings
Close to my geographic location
Pricing fit our budget
Great culture fit
Good value for cost
Referred to me
Company values aligned

How many teammates from Granular were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Granular assisted MSOE with a variety of digital marketing strategy and campaign execution, which includes paid search, digital display, social media and retargeting.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Increased clicks, applications and conversions for every year we've worked with the Granular team.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Project management is spot on. They are on top of everything and very responsive when needed.

What was your primary form of communication with Granular?

In-Person Meeting
Virtual Meeting
Email or Messaging App

What did you find most impressive or unique about this company?

Great skillset and great people who care about delivering results.

Are there any areas for improvement or something Granular could have done differently?

No, been very happy with Granular, and the relationship and work has only increased over the years.

RATINGS

5.0

"Very happy with the team and services."

Advertising Media Planning & Buying Pay Per Click
Connected TV advertising Over The Top (OTT) Advertising Programmatic advertising
Confidential
Jan. 2018 - May 2025

5.0

Quality: 5.0

Schedule: 4.5

Cost: 5.0

Willing to Refer: 5.0

"They produced deliverables on time, according to our timelines."

Jun 5, 2025

Senior VP, McDill

Daryn Peterman

Advertising & marketing
Milwaukee, Wisconsin
11-50 Employees
Online Review
Verified

Granular was hired by a marketing communications agency to provide PPC and paid media strategy. They executed digital paid plans monthly to help the client deliver results to their end customers.

Granular helped the client achieve several top-tier results through their collaboration. The team impressed the client with their expertise in digital advertising and knowledge of the latest trends. Granular also delivered work on time and communicated well via in-person and virtual meetings.

The client submitted this review online.

BACKGROUND

Please describe your company and position.

I am the Senior Vice President of McDill

Describe what your company does in a single sentence.

Marketing communications agency focused on strategy, content and strong creative.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Granular to accomplish?

Be a solid go-to-partner for our clients' digital paid needs.

SOLUTION

How did you find Granular?

Referral

Why did you select Granular over others?

High ratings
Great culture fit
Good value for cost
Company values aligned

How many teammates from Granular were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Over the past 8 years, we've partnered on clients ranging from Fortune 100 global enterprises to strong local businesses and every one in between. Granular has been our partner in delivering a strong digital paid plan and executing on it month-over-month to help our clients deliver world-class results. With our team delivering the creative and marketing strategic muscle, and Granular providing the paid media strategy, we deliver results, time and time again.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Several top-tier results, over the many projects we collaborated together on.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Yes, they produced deliverables on time, according to our timelines.

What was your primary form of communication with Granular?

In-Person Meeting
Virtual Meeting

What did you find most impressive or unique about this company?

The deep-bench of strong PPC and paid ad experts that have experience in all-things digital advertising, and are up-to-date on the latest trends.

Are there any areas for improvement or something Granular could have done differently?

N/A

RATINGS

5.0

Advertising Pay Per Click
$10,000 to $49,999
Jan. 2022 - Ongoing

5.0

Quality: 5.0

Schedule: 5.0

Cost: 5.0

Willing to Refer: 5.0

"I'm impressed with the quality of the traffic and campaigns they have."

Mar 3, 2023

COO, SEO & Digital Strategy Company

Anonymous

Advertising & marketing
Milwaukee, Wisconsin
1-10 Employees
Online Review
Verified

Granular is helping an SEO and digital strategy company drive more qualified paid traffic to their website. The team's tasks involve ideation, creation, management, and campaign reporting.

The client has seen a 1,200% increase in traffic from Google Ads year-over-year, a 320% increase in qualified leads, and a 2,000% rise in branded searches, thanks to Granular's services. The team has been hands-on and responsive, ensuring they stay on top of the campaign and delivering quality work.

The client submitted this review online.

BACKGROUND

Please describe your company and position.

I am the COO of (a/an) Advertising & marketing

Describe what your company does in a single sentence.

We provide content, SEO, and digital strategy services.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Granular to accomplish?

Brand awareness
Leads

SOLUTION

How did you find Granular?

Referral

Why did you select Granular over others?

Great culture fit
Good value for cost
Company values aligned

What was the size of Granular’s team?

20+

Describe the scope of work in detail. Please include a summary of key deliverables.

We hired Granular to drive more qualified paid traffic to our website. Key deliverables include:

ideation
creation
management
reporting on campaigns.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

+1,200% in traffic from Google Ads YoY
+320% in qualified leads from Google Ads YoY
+2,000% in Google branded searches YoY

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They've been available to answer any and all questions in less than a business day. They constantly have eyes on our campaigns and make adjustments as necessary.

What was your primary form of communication with Granular?

Virtual Meeting
Email
Messaging App

What did you find most impressive or unique about this company?

I'm impressed with the quality of the traffic and campaigns they have and the education to the consumer (me).

Are there any areas for improvement or something Granular could have done differently?

I can't think of any shortcomings to mention.

RATINGS

5.0

Showing 11-13 of 13 Reviews

Premier Verified means Clutch independently confirmed Granular is a legally registered business,
financially sound (Creditsafe: Low Risk), and backed by 10 verified client reviews averaging 4.9 stars.

Learn More

Verified Client Reviews: 10

Overall Review Rating: 4.9

Source: Clutch

Last Updated: April 17, 2026

Business Entity

Business Entity Name	Granular, LLC
Source	Wisconsin Department of Financial Institutions
Jurisdiction of Formation	Wisconsin
Date of Formation	August 28, 2014
Status	Active
Last Updated	May 13, 2025
ID	G050990

Credit Report Results

International Credit Risk Assessment	Low Risk
Source	Creditsafe
Last Updated	May 22, 2025

Learn More About The Clutch Verification Process

Locations (1)

316 North Milwaukee Street, Suite 100 Milwaukee, WI, United States 53202

16 - 20

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Granular

Data Driven Digital Marketing

Pricing Snapshot

What Clients Have Said

Most Common Project Size

Select a service to see pricing information

Granular Review Insights

Overall Review Rating

Top Mentions

Review Highlights

No Significant Areas for Improvement

Proficient in Digital Marketing and PPC

Adaptability to Client Needs

Expertise in Analytics and Tracking

Exceptional Communication and Responsiveness

Reviews mentioning:

Granular Reviews

Digital Marketing & PPC Services for Private University

BACKGROUND

OPPORTUNITY / CHALLENGE

SOLUTION

RESULTS & FEEDBACK

RATINGS

Paid Media Strategy for Marketing Communications Agency

BACKGROUND

OPPORTUNITY / CHALLENGE

SOLUTION

RESULTS & FEEDBACK

RATINGS

Paid Traffic & Lead Gen for SEO & Digital Strategy Company

BACKGROUND

OPPORTUNITY / CHALLENGE

SOLUTION

RESULTS & FEEDBACK

RATINGS

Business Entity

Credit Report Results

Locations (1)

Granular

Data Driven Digital Marketing

1 Language that we service

1 Timezone that we service

1 Locations

Services

Focus

Industries

Clients

Pricing Snapshot

What Clients Have Said

Most Common Project Size

Select a service to see pricing information

Reviews

Granular Review Insights

Overall Review Rating

Top Mentions

Review Highlights

No Significant Areas for Improvement

Proficient in Digital Marketing and PPC

Adaptability to Client Needs

Expertise in Analytics and Tracking

Exceptional Communication and Responsiveness

Reviews mentioning:

Granular Reviews

Digital Marketing & PPC Services for Private University

BACKGROUND

OPPORTUNITY / CHALLENGE

SOLUTION

RESULTS & FEEDBACK

RATINGS

Paid Media Strategy for Marketing Communications Agency

BACKGROUND

OPPORTUNITY / CHALLENGE

SOLUTION

RESULTS & FEEDBACK

RATINGS

Paid Traffic & Lead Gen for SEO & Digital Strategy Company

BACKGROUND

OPPORTUNITY / CHALLENGE

SOLUTION

RESULTS & FEEDBACK

RATINGS

Portfolio & Awards

Verification

Business Entity

Credit Report Results

Location

Locations (1)

Contact

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