Frogsland

BACKGROUND

Please describe your company and your position there.

I’m the VP of marketing at Protos Security. We provide a security officer guarding program that’s backed by our technology model.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Frogsland , and what were your goals?

To expand our business, we needed more online visibility and professional representation. As a result, I needed a website.

SOLUTION

How did you select this vendor and what were the deciding factors?

My company was going through a rebrand at the same time that we wanted to launch the website. Frogsland Agency served as an extension of our team through the rebrand. They were very understanding that we were getting the things as quickly as we could; all while knowing that we were still developing the rebrand as they were coding the site. There was a lot of back-and-forth brainstorming. Frogsland agency also gave me many logo options. It was somewhat an added service; they charged me for the website, and then they did simple branding services for me.

We did a few rounds of revisions, and once I picked a logo, they started working on the website’s color schemes, which we also revised a couple of times. We used the same process for our business card designs and stationery. We’ve launched the website, but we’re still finalizing a couple of small things. At present, they offer ongoing site maintenance services. They’ve also pointed me in the right direction in terms of website hosting. Going forward, I plan to continue the engagement in some capacity for ongoing SEO tasks.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

They stood out from the rest because they were very skilled in technical writing and content strategies. However, we chose them because they demonstrated a high level of understanding of our industry. Our previous vendor had been working on our account for 5–6 years, but even they didn’t have that level of understanding. We actually reached out to another B2B company that stated they were specialized in our specific industry. Still, we found that from knowledge, service, and cost standpoints, Bop Design was head and shoulders above them.

How many people from the vendor's team worked with you, and what were their positions?

Frogsland agency has a website development team separate from their digital marketing team, so we’ve worked with two groups of people. We have a project manager for digital marketing, and we had a different project manager during the website design portion of the project.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

The website speaks for itself; everyone who has seen it has been impressed. The logo is simple, but it’s gotten plenty of good engagement from people who love it.

Describe their project management style, including communication tools and timeliness.

Frogsland agency's project management is efficient. They always quickly respond to my emails. To communicate, we primarily use emails. We also have Zoom calls, video chats, and phone calls. For website revisions, we use BugHerd.

What did you find most impressive or unique about this company?

I feel comfortable with the quality of Frogsland agency’s work and design ability. I love the design of the website, logo, color schemes, and animations they’ve produced. These things stand out to me.

Are there any areas for improvement or something they could have done differently?

The website’s launch took longer than both our teams had anticipated. We thought it was only going to take six months, but we ended up spending 10 months to launch. It could’ve been faster. To be fair, some of the delays were from my end, and others were caused by the many rounds of revisions we had.