Fram Creative

Please describe your company and your position there.

I'm a project manager at Pro-Bit Programska Oprema D.O.O., a medium-sized company that offers a range of business solutions in Slovenia with a growing presence in other European countries.

For what projects/services did your company hire Fram Creative?

We've started a new project that required a different approach than usual. Our company needed help with user experience-oriented design where the design and functionality drive the development of each other.

What were your goals for this project?

For this standalone service, we needed a clear, unified look with emphasis on user experience and presenting complex information in a clear way. We needed a good graphical language that guides the user through complex, information-dense pages of the website.

How did you select Fram Creative?

We were looking for a competent and flexible company, that was willing to take on the challenge of a project with only a few set points, to begin with, and help us figure out the details in the process.

Describe the project in detail.

We've had numerous meetings describing our general ideas first, as we started cooperation at the very start of the development. As they've prepared examples in Adobe XD we've commented on the suggestions and as we've implemented them and found new hurdles held meetings to implement the necessary changes.

We've provided the user journey and updates to it as it has evolved as well as some of our ideas about the implementation, such as rough sketches, etc, that they have turned into usable layouts and graphics.

What was the team composition?

We've mostly dealt with two members in meetings, though there were occasionally others involved in the work, as required by the time constraints.

Can you share any outcomes from the project that demonstrate progress or success?

Our product is still in the development stage. The most important thing for us was the fact that we've had professional designers to help us with the development as our own expertise is purely technical and we required someone to provide a clear vision of the design to be implemented so that our development could stay on course and on time.

How effective was the workflow between your team and theirs?

The responsiveness of both sides was great and it meant that we received the desired designs on time, when we needed them.

What did you find most impressive about this company?

We are very satisfied with their speed and grasp of the problems that we're trying to solve programmatically and the have to present visually and where any problems in implementation might arise as we're defining our goals for future work.

Are there any areas for improvement?

We're happy with what they've provided so far.

Please describe your company and your position there.

Wishio.bg is an online gift shop. We sell experiences to consumers and to business customers. We are aiming to set the perception that experiences are the way to develop your self and your surroundings, to take yourself out of your comfort zone and the best way to build your relationship with the loved ones and with your business partners.

For what projects/services did your company hire Fram Creative?

We hired Fram Creative to prepare all the designs for our Christmas campaign, which to be base for our long term marketing concept.

What were your goals for this project?

We wanted to create a distinctive design which to give us completely new look and feel, absolutely different from the players in our niche.

How did you select Fram Creative?

We found Fram Creative in online search and after the first meeting with them it was clear that we have a common thinking.

Describe the project in detail.

The assignment to Fram was to redesign our home page so that our ideas for Christmas campaign to be presented innovatively and in unexpected way. I was the project manager of the project and have worked with Fram really close in terms of consistency with the initial visuals presented by Fram and keeping deadlines set. Fram were responsible to create hole concept for the design, main elements presenting Wishio to fit in it and project to be delivered in the agreed terms.

What was the team composition?

From our side we were me as project manager and our brand manager. From Fram's side there were 2 designers. There were no changes in the teams working on the project and collaboration were really constructive and without any stacks or misunderstandings.

Can you share any outcomes from the project that demonstrate progress or success?

Fram Creative delivered all agreed designs and functionalities related to them in time and with the expected quality. As their work was only design related there were no specific metrics to be achieved except the time.

How effective was the workflow between your team and theirs?

During the project we've had regular discussion meetings and status updates. The constant communication helped us to clear all the obstacles in time and the project was a success. Project was very short and specific so we did not used tools for its management except the meeting rhythm.

What did you find most impressive about this company?

Their thinking and creativity impressed us very much. They went out of all frames in our business niche and gave us many topics to think on in the near future.

Are there any areas for improvement?

In our project everything went according the plan.

Introduce your business and what you do there.

I’m the CEO of ITIDO. We’re a software development company based in Bulgaria that helps startups develop products. We also work with enterprise customers, helping them digitalize processes, improving existing products, and more.

What challenge were you trying to address with Fram Creative?

We don’t have a UI/UX department in-house. Because we specialize in technical projects, creative work isn't our strength. We outsource this activity to partners like Fram Creative.

What was the scope of their involvement?

We’ve worked on multiple projects with Fram Creative, typically collaborating as one team. Currently, we're focused on creating an IoT product with them. Fram Creative is developing the whole UI/UX while we’re implementing the front- and backend software.

Fram Creative is also helping us with our corporate identity, brand book, and the design of our new website.

What is the team composition?

We’ve worked with almost everyone on their team of 6–7 people.

How did you come to work with Fram Creative?

One of our partners in Bulgaria recommended them. Our partner is also outsourcing their UI/UX work. We couldn’t develop a department in-house and found it would be better to find an external partner. We got in touch with Fram Creative.

How much have you invested with them?

The cost so far is more than $20,000.

What is the status of this engagement?

We started working with Fram Creative in early June 2019, and it’s an ongoing project.

What evidence can you share that demonstrates the impact of the engagement?

We evaluate their work based on the feedback from our customers. Creativity is also a key criterion, in terms of focusing on small details to find new ways to present things. They’re very creative, which is one of their key advantages. Fram Creative is focused on quality, which is really important to us.

How did Fram Creative perform from a project management standpoint?

We’re in frequent communication with Marina (Founder & Chief Design Officer) and other executives and designers. We communicate via email and phone, using project management tools like Jira. We use Google Hangouts for web meetings. Their design platform is Adobe XD.

What did you find most impressive about them?

We’re really impressed by their attitude and honest feedback. When they see that something isn’t a good idea, they propose different approaches. They have strong creative skills.

Are there any areas they could improve?

Most of their customers are coming through referrals. Fram Creative could improve their sales process and use other channels to attract new customers. They’re more focused on the creative side of the work, but the sales part is important for any business.

Do you have any advice for future clients of theirs?

I recommend giving them a chance on a small task. Fram Creative will prove that they’re great at their job. They just need a chance to show what they can do.

Please describe your company and your position there.

I am the product manager on behalf of the software development company, which is developing a technology healthcare platform in JAVA and React for an US startup.

For what projects/services did your company hire Fram Creative?

We hired Fram Creative to design the UI/UX for the platform. They participate in the elicitation of the requirements and also prepare mockups, and pixel-perfect design screens for all scenarios on the platform.

What were your goals for this project?

Our goals are to provide excellent user experience and very easy to use platform that will look good both on desktop and mobile and also will fit the needs of all age population.

How did you select Fram Creative?

We had very good referrals and also they are very popular in the eco-system. After a few meetings with them we knew that they are our preferred partner.

Describe the project in detail.

StoryMD is a healthcare platform where health professionals can build HealthJournals that will guide their patients and help them understand better their conditions.

The HealthJournals are very rich content, which includes pictures, videos, documents and explanatory texts. The patients can enter their personal health information and track their health.

What was the team composition?

Fram Creative worked on the Design/UI/UX. Dreamix are responsible for the management of the project and the technical development of the platform. StoryMD are the owner of the requirements.

Can you share any outcomes from the project that demonstrate progress or success?

The client is happy with the achieved progress so far. We will soon release the first production version. After that we will continue to further enhance the design and make modifications based on the returned feedback.

How effective was the workflow between your team and theirs?

It is very easy to communicate with Fram Creative team members. They respond very fast and come up with new ideas on time, in order to implement them.

What did you find most impressive about this company?

They want to help the client achieve its goals. They are very responsive to client needs.

Are there any areas for improvement?

We improve on daily basis and learn new things how to interact better in the new reality of the Covid-19 pandemic.

Please describe your company and your position there.

We are software development company specialized in the customer identification and verification.

For what projects/services did your company hire Fram Creative?

Over all change in the digital presence of the company, including website redesign and copy-write, product branding, creative design for two mobile apps, corporate and product marketing materials including video presentations, leaflets with integrated AR and VR elements, PowerPoint presentations and more

What were your goals for this project?

Totally change with the company digital strategy, innovative customer oriented design of the products with simple and modern look, better UX/UI with mobile apps

How did you select Fram Creative?

Based on positive feedback from other clients working with them and review of their previous works. The thing that attracted most us was their openness to discuss with us topics beyond the pure marketing and to share their experience which resulted in improving business process and customer experience with our solutions.

Describe the scope of their work in detail.

Over all change in the digital presence of the company, including website redesign and copy-write, product branding, creative design for two mobile apps, corporate and product marketing materials including video presentations, leaflets with integrated AR and VR elements, PowerPoint presentations and more

What was the team composition?

We worked very closely with Marina, the founder of the company and team of designers, copywriters, and different functional experts.

Can you share any outcomes from the project that demonstrate progress or success?

We have totally new look and with the help of the visual design created by Fram our products are more easily understand by the customers.

How effective was the workflow between your team and theirs?

The communication and the workflow was quite easy.I am grateful that, if necessary, they put the necessary pressure on us to move forward without losing the right pace. It is quite easy to work with them.

What did you find most impressive about this company?

They are trustful and an insightful partner staying ahead of marketing industry trends. Marina end her team are very organized, creative, forward-thinking, open minded, helpful and flexible. They walked all the way with us - helping with the idea and business process clarification, from graphics, mobile app and website design, to copy-writing and complete set of marketing materials. I am eager to work with Fram team for future projects.

Are there any areas for improvement?

Keep smiling

Please describe your company and your position there.

StoryMD is a modular, flexible platform for facilitating App development and publishing to educate, guide, and track individual health information to allow an enterprise or individual Healthcare provider to translate their patient/client's health data into Story (not statistics) that a user can understand and manage the trajectory of their wellbeing. I am the Founder and CEO.

For what projects/services did your company hire Fram Creative?

We were looking for original thinkers to design a unique and engaging UI/UX for our StoryMD platform.

What were your goals for this project?

Design and integrate a UI/UX for Desktop and Mobile of three independent health related platforms.

How did you select Fram Creative?

They were the sister company of Dreamix and offered a thoughtful end-to end solution.

Describe the project in detail.

To create three independent health related platforms; 1) Extensive visually oriented Health and Wellness Library, 2) App Builder with inputs and 3) Personal Health Record (PHR) and integrate them seamlessly.

What was the team composition?

Lead by Marina Shideroff, Founder & Chief Design Officer along with several members of her design team.

Can you share any outcomes from the project that demonstrate progress or success?

Complex project has been successfully executed as designed and continually improved. Alpha version testing by mid-December, beta in late January. We already have a Term of Agreement with an Insurance company in SE Asia to test and potentially adopt our platform for 4.3Million of their policyholders.

How effective was the workflow between your team and theirs?

Very Fluid. It was as are many of these projects...iterative. The platform is unique and could not use a templated development path. It called upon true problem solving, and they were uo-to the task.

What did you find most impressive about this company?

They are creative problem solvers and a joy to work with. Always smiling and enjoying the process, but also very professional.

Are there any areas for improvement?

To-date...I have only positive reactions and deliverables.

Please describe your company and your position there.

Idea PR & Advertising is communication agency which offers professional services in the field of communication management, public relations, event management, digital communications, marketing, and advertising.

As Public Relations Specialist my tasks including identifying media opportunities, maintaining existing media relations, managing social platforms of clients and promoting positive public awareness of the companies, we work for, through external communications.

For what projects/services did your company hire Fram Creative?

Our agency needed a fresh look, to represent us in the best way possible, in the field we are experts, and to meets all the requirements, needed to be successful in these unusual times. Fram Creative were fully committed and we are more than satisfied with the results of their work for our company.

What were your goals for this project?

The goals for the project were to synchronize our work and projects with more impressive and stylish vision.

How did you select Fram Creative?

We meet Fram Creative when working with one of our clients. We found that they are really committed to work and their projects, that's why we choose them to our project.

Describe the scope of their work in detail.

The process began with a series of meetings, when we‘re discussing with details every part of our rebranding. They spent a large deal of time listening to us, learning about our company, and really coming to understand the goals and visions for our brand.

What was the team composition?

I worked directly with their CEO, which was great, knowing that their top executive was involved. I also worked with the designers.

Can you share any outcomes from the project that demonstrate progress or success?

Since working with Fram Creative, we have received positive remarks on our new logo and brand image. Everyone within our company loves the brand package and our new brand identity has been readily accepted by our clients.

How effective was the workflow between your team and theirs?

We met with their CEO on a weekly basis. They would send us weekly updates and reports that show us what‘s been accomplished on their side, what was next on the to-do list, and what was needed from us in order to keep the project moving.

What did you find most impressive about this company?

I was most impressed by their commitment to really learn about and understand our company before creating the brand package.

Are there any areas for improvement?

They’re a young company and yet with so much of experience, so I’m looking forward to watching them grow. We will definitely use them for any future branding projects we have.

Please describe your company and your position there.

I'm a Product owner in the company providing different IT services. We work with the wide range of customers and technologies, focusing mostly on WEB/Mobile/Service oriented development.

For what projects/services did your company hire Fram Creative, and what were your goals?

We assume state of the art UI/UX part and always try to deal with the best specialists in this area. This time we've been needed the whole UX/UI concept of application related to search/analysis/action activities in social networks as far as identity management.

How did you select Fram Creative and what were the deciding factors?

Fram Creative helped us to come with the best solution based on out pretty much preliminary low fidelity wireframe and some explanations

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

Angular and JAVA Server platform on our side - XD graphics we've got from Fram Creative

How many people from the vendor's team worked with you, and what were their positions?

It was team of 3 graphic designers

Can you share any measurable outcomes of the project or general feedback about the deliverables?

We have experience in such work with many other vendors and since this project my personal choice and the only recommendation is to have them onboard in every of our initiatives

Describe their project management style, including communication tools and timelines.

Skype, Zoom, emails. Very much professional collaboration. No false promises - very clear expectations, exact planning and always standing on time

What did you find most impressive or unique about this company?

They have a very high level of business understanding. All guys we worked with are not only specialists in UI/UX and techniques around it, but pretty much work as Business Analysts. They not only listening, but proposing solutions and always doing the best to understand target group, main use-cases and expected results.

Are there any areas for improvement or something they could have done differently?

Not that I could remember.

Please describe your company and your position there.

Sphera International is a boutique consultancy company, specialising in helping clients to take advantage of the opportunities available to their businesses through the adoption of new technologies, technology. I am the owner/director of the company.

For what projects/services did your company hire Fram Creative, and what were your goals?

There was a need to completely redesign the company website in order to adjust for the market focus moving to digitisation and digitalisation. Sphera remains a technology strategy and tech led transformation company, but the website needed to re-centre on prospective customers change in business driver.

How did you select Fram Creative and what were the deciding factors?

We were comfortable in our focus and capabilities, but very aware of our short-comings in creating a website that is visually attractive, logically designed and provides clear messaging; not just purely functional. Fram have excellent design capabilities. They were able to demonstrate their knowledge of design options and to explain the advantages of each approach, offering a tailored choice of approach - not a cookie-cutter.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

There were 2 initial meetings used to understand Sphera's business model, typical clients and our USP. We were also presented with a range of existing websites to review and comment on. There was then a meeting where a high-level design concept was presented by Fram - and then reviewed and evaluated by both Sphera and Fram consultants together. After this we moved to a WordPress prototype and then a series of iterative short meetings, both in person and on-line, adding content and adjusting the design. This culminated in a sign-off meeting to approve the website going live.

How many people from the vendor's team worked with you, and what were their positions?

Over the development of the website we worked with Fram's CEO, a designated project lead/lead developer, plus two additional digital artists who assisted in creating some of the graphics in Adobe XD.

Can you share any measurable outcomes of the project or general feedback about the deliverables?

The final website is an excellent mix of design, creative graphics and useful content. It perfectly represents our company to the market, it is engaging to look at and use, and is still functional. Website traffic and linger times have been many times greater than we had previously achieved.

Describe their project management style, including communication tools and timelines.

Project management was relatively informal. Once we had completed the first two meetings at Fram's office, the project lead took control and kept us regularly updated on progress, asking for clarification as and when it was required. This project approach mirrored the iterative approach to designing and building the site itself.

What did you find most impressive or unique about this company?

The team were both creative and technically skilled. They listen, reflect and add ideas very professionally, and can then quickly realise decisions taken in the product itself. Professional engagement without pragmatism.

Are there any areas for improvement or something they could have done differently?

Honestly no. They dealt with us as an "I'm not really sure what I want" client exceptionally well. The process felt natural and facilitated, but always that we were moving forward.

Please describe your company and your position there.

Bianor is among the oldest software development companies in Bulgaria, established in 1998. The company has evolved an in-depth specialization in the development of custom software solutions in the fields of video and image processing, video streaming, real-time broadcasting, encryption/decryption of video signal, analyzes, recommendations, and data transfer. I'm responsible for the marketing communications within the company.

For what projects/services did your company hire Fram Creative?

We have used Fram Creative services for creating UX/UI design for a mobile application that Bianor has been developing for a very large and important customer of ours.

What were your goals for this project?

The goal was to create a functional and user-friendly interface to correspond to the specific customer's requirements. We hired Fram to design the UX and UI of a mobile application. They designed all the possible user flows and states based on our requirements.

How did you select Fram Creative?

We have previous working experience with Fram Creative. The most recent job we did together was an internal employer branding project which they implemented precisely and on time. This gave us the confidence to involve them as a subcontractor for the current one.

Describe the project in detail.

Design of the UX and UI of a mobile application. For the user interface design, Fram Creative had to comply with the already existing visual identity. Their work also included creating a functional prototype which was used to conduct usability testing in order to validate the usability of the mobile app.

What was the team composition?

Fram Creative had assigned a project manager who was in direct and constant communication with our team. In addition, we were holding regular meetings with Fram's unit to make sure all team members are on the same page and aware of all details.

Can you share any outcomes from the project that demonstrate progress or success?

Fram Creative did their part of the project in a very timely manner, within the previously agreed schedule. This allowed us to stick to the plans and warp up the whole project on time, which is of extreme importance for all Bianor-managed tasks.

How effective was the workflow between your team and theirs?

We had perfect communication from Day 1. Fram Creative team and management are very responsive and always react fast to all upcoming changes and requirements. Being in different time zones with the customer did not hinder our communication and work with Fram.

What did you find most impressive about this company?

Their passion for what they do and the eagerness not just to fulfill the tasks but to add value to the whole project based on their experience and know-how.

Are there any areas for improvement?

We did not experience any failures while working on this project with Fram Creative, however, as we all strive for perfection we are constantly looking for details to improve.