Form (Design and Branding)

Award winning Graphic Design and Branding studio based in London and Cheltenham.

Founding partners Paul West and Paula Benson opened the doors of London-based design studio Form with two core philosophies: To create work we are proud of and to build real value for our clients through our thinking and particular approach to bold and recognisable design.

With a background in music, within a few years we had worked with most of the major and indie record companies within the UK. We evolved by taking our passion to a wider range of clients in other sectors whilst winning awards for our creativity and gaining international respect along the way.
Three decades later we remain just as enthusiastic about outstanding design and engaging communications – and the power they have to transform our clients’ products and services. We are problem solvers and ensure our work connects with the target audience by understanding our client’s goals and needs in an ever-changing market place.

Our experience is grounded in years of successful art direction and design collaborations within the worlds of contemporary culture, music, media, live events/exhibitions/festivals, TV/film, education and for design-led brands such as interiors and fashion, as well as clients from other sectors who want to tap into our thinking and apply that energy and freshness into other industries.