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Get a custom proposalStrategy and design for differentiation that
Flowdonia helps scaling companies turn what sets them apart into something customers feel and the business can see in the numbers. It is the advisory practice of Dylan Evans, based in Amsterdam and working across Europe.
The work runs on one method, Differentia: decide the differentiating choice, hold it together across the organisation, carry it through delivery, and show the distinctive value landed. It lives between board-level intent and shipped product.
Three engagement shapes. Fractional Chief Design Officer for scale-up CEOs. Strategic Design Advisor for PE and VC portfolios, often running design due diligence before a deal. Operating Model Lead for corporate transformation programmes.
Dylan was Principal Designer at Philips and has more than twenty years across brand, product, service and innovation in financial services, utilities, consumer, health-tech and defence, in start-ups and in large corporates.
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Min project size
$10,000+
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Hourly rate
$150 - $199 / hr
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Employees
Freelancer
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Year founded
Founded 2026
Service Lines
- Branding
- 20%
- Product Design
- 20%
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