Excelary

BACKGROUND

Please describe your company and position.

I am the Operations manager of goodcook

Describe what your company does in a single sentence.

Accounts Management and PPC services

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Excelary to accomplish?

• Amazon PPC Specialist
• Amazon Marketing Agency
• Cost efficiency

SOLUTION

How did you find Excelary?

Online Search

Why did you select Excelary over others?

Good value for cost

How many teammates from Excelary were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Complete PPC account audit & restructuring
Optimized keyword and product targeting
Weekly performance reports (via shared sheets)
Custom dashboards for ad tracking
Monthly strategy sessions and updates
Scalable PPC structure built for profitability
Solutions for platform challenges & growth blockers

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Reduced Ad Spend
Result: Significant cut in overall ad costs
Impact: More efficient budget allocation with no loss in performance
2. Achieved Profitability by Month 3
Result: Amazon PPC service was paying for itself within 3 months
Impact: Break-even or better ROI achieved early in engagement
3. Improved Ad Performance
Result: Higher returns from advertising efforts (likely metrics such as:**

Lower ACOS (Advertising Cost of Sale)
Higher ROAS (Return on Ad Spend)
Improved Click-Through Rate (CTR)

Describe their project management. Did they deliver items on time? How did they respond to your needs?

he project management was highly professional and efficient throughout the engagement. Hamza and his team consistently delivered all tasks and reports on time, maintaining clear timelines for campaign updates, strategy sessions, and performance reviews. Their organized approach, especially with the use of shared tracking sheets and dashboards, made it easy to stay aligned and track progress. Communication was proactive and responsive—they quickly addressed any concerns or questions, often offering solutions before issues could escalate. They genuinely listened to our goals and adapted their strategies to fit our evolving needs, showing a strong commitment to our brand’s growth. Overall, their responsiveness and reliability made the entire process smooth and results-driven.

What was your primary form of communication with Excelary?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What impressed me most was their genuine commitment to our growth and their data-driven, strategic approach. They felt like a true partner—organized, transparent, and far more effective than other agencies we’ve worked with.

Are there any areas for improvement or something Excelary could have done differently?

Honestly, there wasn’t much to critique. If anything, a more frequent breakdown of campaign insights or a mid-month strategy check-in could’ve added even more clarity. But overall, their performance and support were consistently strong.