efelle creative

BACKGROUND

Please describe your company and position.

I am the Director of Digital Marketing of ESC Partners

Describe what your company does in a single sentence.

Building smart cities from utilities work to public works with solutions in the Oracle Cloud.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire efelle creative to accomplish?

• A website that looks as cutting edge as the software we sell.
• A CMS system that any of our team can use intuitively.

SOLUTION

How did you find efelle creative?

worked with on a job at a previous company

Why did you select efelle creative over others?

• Good value for cost
• quality product

How many teammates from efelle creative were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We had an old website built on Wordpress that I wanted to completely swamp out and start from a clean slate. The team sat with me to design the project and build out a fully customized website with a unique CMS system that's intuitive and easy to use. It pulls in a digital library and allows for independent page and blog building as well as manipulation of the pages/widgets individually. It makes for a custom-to-us foundation that we can evolve on without having to scrap systems in the future.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We now have a website that's responsive to every device and browser setting and a CMS that lets me focus on content without having to worry about coding.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The team was always on time and always responsive, even when I wasn't.

What was your primary form of communication with efelle creative?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

It's rare to find a digital team that has the personalized service of a well-run retail operation and the skillsets of real artisans.

Are there any areas for improvement or something efelle creative could have done differently?

No. I was completely happy with the team and the final product.

BACKGROUND

Please describe your company and position.

I am the Co-Franchise Owner of Emerald City Smoothie

Describe what your company does in a single sentence.

Our company provides fresh, high-quality ingredients designed to provide fuel for active, healthy living.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire efelle creative to accomplish?

• To create an attractive and conversional website

SOLUTION

How did you find efelle creative?

• Online Search
• The first time working together Efelle was online search and we already developed a strong relationship with them, so on the second time we needed their help on our website, we contacted them.

Why did you select efelle creative over others?

• Great culture fit
• Good value for cost
• Company values aligned

What was the size of efelle creative’s team?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Efelle has built our last two websites, and has been a dream to work with both times! As early adopters to health to-go options, acai bowl and supplements, they built a site that took a holistic view of health.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• They found innovative solutions to pain points we've struggled with for years. We love the way our website came out, and we feel proud.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Efelle has created two very nice website for us over the last decade. This was thanks to their communicative and transparent nature. There were no hiccups and they offer an incredible customer experience.

What was your primary form of communication with efelle creative?

• Virtual Meeting
• Email
• Messaging App

What did you find most impressive or unique about this company?

Their efficiency, communication skills, and ability to deliver results as promised have been most impressive about them, and this has made us have a long partnership.

Are there any areas for improvement or something efelle creative could have done differently?

We cannot find any.

BACKGROUND

Introduce your business and what you do there.

I’m the owner of a medical device company.

OPPORTUNITY / CHALLENGE

What challenges were you trying to address with efelle creative?

We needed help with web design services to improve user functionality.

SOLUTION

What was the scope of their involvement?

efelle creative helped us design our website's UI/UX design to give it a cleaner look. We gave them our brand guidelines, color schemes, and font preferences to jumpstart the project. Regarding technologies, they used design apps and Adobe Suite.

What was the team composition? 

We worked with three members of efelle creative’s team, including Marc (E-Commerce Specialist) and Doug (Director of Agency Operations).

How did you come to work with efelle creative?

Someone referred efelle creative to us.

How much have you invested with them?

We spent less than $5,000 with them.

What is the status of this engagement?

We worked together from January 2023–February 2023.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

efelle creative met our expectations, and we’re happy with what they did. We also noticed a large increase in our users and conversion rates.

How did efelle creative perform from a project management standpoint?

efelle creative delivered everything on time and within budget. Regarding communication, Marc was extremely diligent and responsive and provided constant follow-up to our requests, even after they completed the project without extra charge. Everything about their work was fast, efficient, and high quality.

What did you find most impressive about them?

efelle creative was one of the best groups we had worked with 

Are there any areas they could improve?

I didn’t think there was anything they could improve on. 

Do you have any advice for potential customers?

I recommend people working with efelle creative. In addition, make the most of the initial kick-off calls by explaining to them what you’re looking for in your brand. Don’t be afraid to share your detailed visions because they’ll listen.

BACKGROUND

Please describe your company and your position there.

I am a department head at Brainstem Innovations Co.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire efelle creative?

As part of Amazon Buy with Prime, we have completed the interface UI arrangements on our website.

SOLUTION

How did you select this vendor and what were the deciding factors?

The team was working very fast and the employees were friendly. We wanted to choose an agency where our communication would be easy.

Describe the project in detail and walk through the stages of the project.

First, we had an introductory meeting. Then we determined the scope of the project with the team we will work with. After the mails and contracts were completed, we met the team we will work with.

After the working hours and the area we are going to advance were clear, we explained the design we wanted in its full form. First draft submitted. We gave our feedback. The revised version has arrived and we have approved the changes to our initial website. We've completed this cycle for our other two websites.

How many resources from the vendor's team worked with you, and what were their positions?

There were 4 people in the team:

• Agency owner
• Marketing manager
• software manager
• project manager

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

There was a 10% increase in our site after the application.

How effective was the workflow between your team and theirs?

The team was always open to conversation. Mails and drafts were shared in an explanatory manner.

What did you find most impressive or unique about this company?

We maintained our professional relations from the initial meeting to the end of the project.

Are there any areas for improvement or something they could have done differently?

NO

BACKGROUND

Please describe your company and your position there.

I am the Chief of Staff for an Audio Visual Event Production Company. I oversee Sales, Marketing, Productions Services, HR and Accounting.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire efelle creative?

Our website, while effective was outdated and needed a refresh. In addition, we required marketing support in producing our newsletter and sales materials and for managing our social media.

SOLUTION

How did you select this vendor and what were the deciding factors?

We wanted to work with a local company. We interviewed three highly capable firms and in the end end efelle's past work reflected where we wanted to go and the image we wanted to project. In addition, we received personal recommendations from business associates.

Describe the project in detail and walk through the stages of the project.

Each project we work with on them includes a discovery meeting at which they ask questions to determine what is is we are looking for. Often times we know exactly what we want and they are able to refine it, and other times we have just a vague concept and they are able to dig for the details!

How many resources from the vendor's team worked with you, and what were their positions?

We have worked with a variety of the team from account manager, to social media guru and content designer, to web designer.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We are very pleased with all the work we receive from efelle. We have received multiple compliments on our website - it really speaks to our clients - and now that we are continuing our relationship, they have become an extension of the team and need very little information to create what we are looking for.

How effective was the workflow between your team and theirs?

It's amazing. They are an extension of our team.

What did you find most impressive or unique about this company?

They have depth...I suspect there are others working on aspects of our projects that we don't know.

Are there any areas for improvement or something they could have done differently?

Nothing.

BACKGROUND

Introduce your business and what you do there.

I’m the head of digital strategy at the National Nordic Museum of Ballard in Seattle. 

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with efelle creative?

We need efelle for a few things, including aligning our website more with our brand. As an institution, we need a major facelift for our website — we want to bring a more Scandinavian look, feel, and modern aesthetic to the website. 

On top of that, we need a CMS that allows us to be more nimble and flexible in terms of updating the website. That way, we can better react to events and push out new content. Finally, effelle needs to optimize the site because it’s slow and ranks poorly on Google. Beyond that, we want to ensure that we adhere to accessibility standards to make our site accessible to everyone. 

SOLUTION

What was the scope of their involvement?

The efelle team has rebuilt our site from scratch using their own CMS called FusionCMS. We’ve opted not to do a major rebrand in this project, but they’ve changed our color scheme a bit and introduced a new teal color to it. We’re using this new scheme across all of our marketing materials. Moreover, we work closely with efelle on keyword research. They’ve also developed content for us through their content developer. 

In terms of functionality, the site lets users buy and sell admission and event tickets. We can accept donations through the site, and it has a museum store where people can purchase various items. End users can contact us through the website, too.

What is the team composition?

We work with five key people from efelle, namely a project manager, a content developer, an SEO specialist, a designer, and a developer. More people are involved behind the scenes.

How did you come to work with efelle creative?

I found efelle through Clutch. I was looking for reviews of Seattle-based digital agencies, and they came up as a highly ranked vendor. Then, I talked to a few of their previous clients and received great feedback from them. After that, I interviewed the team in person and ultimately decided to hire them.

How much have you invested with them?

We’ve invested around $55,000. 

What is the status of this engagement?

We kicked off the partnership in October 2021, and the engagement is ongoing. 

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

Our website traffic is up by 28% since our relaunch. We’ve had events that influenced that, but everything seems to be trending in the right direction. Moreover, the time we need to update our site has significantly decreased — we can update the website twice as fast as before. 

How did efelle creative perform from a project management standpoint?

The efelle team’s project management skills are excellent. We use Basecamp as our main project management tool. To communicate, we use Google Meet, phone calls, and in-person meetings. 

What did you find most impressive about them?

They have integrity; the team has high standards and technical expertise. On top of that, they’re highly responsive. We receive quick solutions to any issues we have. 

Moreover, they’ve taken the time to learn about our brand and institution. In fact, they’ve come here and visited the museum to get a sense of our values. This means a lot to us, and their effort has been reflected in the final deliverable. 

Overall, efelle has become a trusted partner of our team; they’re more than just a vendor. 

Are there any areas they could improve?

No, there aren’t any. 

Do you have any advice for potential customers?

Invest time with efelle. Help them understand your goals, brand, and values. Beyond that, have an open mind about FusionCMS. Try some demos, and you’ll see that it’s a good CMS. It’s well-supported and fairly secure. Rather than using WordPress, Drupal, or other traditional CMS choices, try efelle’s FusionCMS. 

For context, using this CMS was one of the hard decisions we made. It was completely unknown to us and locked us into the relationship for the long term. We were also thinking about using WordPress. However, we still gave FusionCMS a go. 

BACKGROUND

Please describe your company and your position there.

Louisiana Crawfish Company is a family owned and operation business since 1985 specializing in the shipment of Live crawfish and other Louisiana food products across the United States.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire efelle creative, and what were your goals?

We were operating on an outdated e-commerce platform and design. We needed a fresh look with user experience at the forefront.

SOLUTION

How did you select this vendor and what were the deciding factors?

We decided on Big Commerce as our platform and from there spent 3 months researching and interviewing agencies recommended by Big Commerce.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

I had several calls with sales to determine cost and timeline. Once we decided on Efelle we worked off the timeline from design through migration to launch.

How many people from the vendor's team worked with you, and what were their positions?

To my knowledge there were up to 30 team members assigned to our project (from design to programming) with 1 main point of contact being the project manager.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

We along with our customers love the fresh design and easy navigation.

Describe their project management style, including communication tools and timeliness.

One of the things I loved most about working with Efelle was the communication. Whether it be phone, email or zoom calls, we were in constant communication to keep the project moving.

What did you find most impressive or unique about this company?

Each team member I encountered with efelle was professional, patient, relatable, and efficient. They delivered a beautiful, easy flowing, user friendly site at a very reasonable price. Other agencies interviewed were charging double and triple for the same project. All things considered we are extremely happy with our choice!

Are there any areas for improvement or something they could have done differently?

The only hiccup we had was their understanding of the robust features needed to accomplish our shipping rules. Once that was straightened out it was smooth sailing!

BACKGROUND

Please describe your company and your position there.

I own an art entertainment company that specializes in caricatures at parties and tourist locations.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire efelle creative?

We needed Efelle to build a website that acts as an advertising hub to attract/retain clients, and also be an informational hub for artist to sign up and be able to showcase their work.

SOLUTION

How did you select this vendor and what were the deciding factors?

We looked at their previous oeuvre, and read all the good reviews they had over various sites.

Describe the project in detail and walk through the stages of the project.

It started off with a meet a great. We talked about branding and sites we wanted to emulate. We signed a contract, paid them a deposit, and they built our site.

How many resources from the vendor's team worked with you, and what were their positions?

We worked with maybe 3 people. Occasionally someone would reach out with a question, but when it came time for review or an alterations we could speak to one person, and they would make sure everything was running like clockwork.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Our online business is way up, which is a must in todays virtual society. We even dropped services from other Ad companies, and still saw growth from our site.

How effective was the workflow between your team and theirs?

Extremely effective. they used a central hub to communicate to us and have all content and questions in one location.

What did you find most impressive or unique about this company?

Personally, I enjoyed how easy it was to talk to and work with them. If it was email, a phone call, they were always accessible and responsive.

Are there any areas for improvement or something they could have done differently?

Not that I can think of. We've continued hosting our site with them for a few years. One thing I've noticed, is they have retained a lot of the same people that worked on our site. It's nice to have that continuity.

BACKGROUND

Introduce your business and what you do there.

I’m the IT manager at a trucking company.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with efelle creative?

We didn’t have a good website; it was old. As a result, we hired effelle to build a better one for us. 

SOLUTION

What was the scope of their involvement?

Since our old website wasn’t in a condition that could be refurbished, efelle had to redevelop the site from scratch. I wanted the site to play a video when opened by a user. It should also be easy to navigate. The goal was to help website visitors know more about our company.

The efelle team used Adobe Illustrator to create working mockups. Then, they showed us how the website’s flow would work, teaching us about FusionCMS, which we could use to keep updates going without having to go through the team for everything. We also provided our own input in a lot of aspects, such as the colors and structure of the website. They took our input and worked with us to apply them to the website. 

At present, efelle is hosting our website. They also do maintenance work for us. 

What is the team composition?

We work with 4–6 people from efelle, including a designer and a project manager. Someone from their team also does photography, while another one serves as the copywriter. Our main point of contact is Marc (E-Commerce Specialist). 

How did you come to work with efelle creactive?

We looked around for media and website design firms. It was important for us to hire a team that lived in our state; they should be local so that we could interact with them — we support local companies as much as we can. With that in mind, we hired efelle. 

How much have you invested with them?

We’ve spent around $25,000. 

What is the status of this engagement?

We started working together in June 2018, and the engagement is ongoing. 

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

I’m proud of how the website looks now. We constantly receive compliments for it. In fact, our customers have told us that seeing the website has convinced them to do business with us.

How did efelle creative perform from a project management standpoint?

Their project management is great. The efelle team follows up with us and keeps us on our toes. When we let a deadline slip, they remain patient. Overall, I’m happy with the speed of their progress. To communicate, we typically use Google Spreadsheets. Its multi-user editing functionality is great because the team can easily see our comments. 

What did you find most impressive about them?

They turn our ideas into reality. 

For instance, when they asked me for ideas about how we wanted a sub-selector webpage to work, I said that I wanted it to work in a similar way to the shift knob of a manual transmission car. I floated that idea and showed it to them, and they turned it into reality. I was completely happy with that. 

Are there any areas they could improve?

They can improve by sharing how each piece of the project fits together. Sometimes, we lose track of the project. If they can tell us more about what they’re doing and their expected results, that will be great. 

Do you have any advice for potential customers?

Have a defined idea of what you want to see in the project. Then, tell efelle all of your ideas and they’ll turn them into reality. If plenty of edits occurs because of various people’s inputs, then the project will slow down. Such edits can drag everything down. Meanwhile, if you have well-defined ideas, you’ll have the best results. 

BACKGROUND

Please describe your company and your position there.

I am the owner/CEO of Northwest Outdoor Lighting. Northwest Outdoor Lighting specializes in creating and installing custom landscape lighting designs. We are nationally awarded for our outdoor lighting designs and detailed installs. We design/install with superior products made in the USA which have a 20-year warranty.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire efelle creative?

As a design company, we were looking for a company that could represent us better in the design field. Being able to tell our story through pictures and video on our website. We're thrilled to have found Efelle and already see great potential of our new site. We're still a few weeks away from going "live"! We also hired Efelle to manage our Google ads. The attention to detail and monthly reporting has helped us make adjustments to our marketing campaigns that exceed our expectations!

SOLUTION

How did you select this vendor?

We found this company online and got a quick synopsis of what they provide. Upon reaching out for a consult, we met in their office and was impressed with the "team" we were assigned. How awesome to have so many talented people working on our site and giving us incite.

Describe the scope of their work in detail.

After the initial meeting and assigning of team members, we carefully, together, constructed a game plan of what we wanted our site to look like, how we were going to get there and what response we wanted our clients to have. Although I thought our website was fine, we did venture to revamp it and already can tell how awesome it will be when it launches in the next few weeks. We also had them manage our Google Ads with monthly reporting.

What was the team composition?

Our team consist of myself, my marketing assistant and our team at EFelle: Catherine is our account manager and keeps every one of us on task. John is our SEO/Google Ads specialist - truly appreciate his hard work and detailed accounting! Kerry leads the design team on our new site and understands the visual we want to portray.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We've already seen a 400% increase in traffic from our marketing! Our new site will go live within a few weeks. We also appreciate the use of Base Camp which keeps every on up to date on progress, tasks and conversations.

How effective was the workflow between your team and theirs?

We had weekly meetings online to prep for new site. We now have monthly meetings keeping us up to date as to progress and marketing.

What did you find most impressive about this company?

We actually were initially impressed with their offices! You know you're working with designers, which is what we wanted, when their offices are not a boring cubicle! Lots of fun is represented just in their office. Sitting down with the team and hearing them brainstorm was great! We truly appreciate their attention to detail and their thorough communication through the whole process.

Is there any area for improvement or anything that could have been done differently?

We're very pleased with Efelle and don't know of anything that could be improved upon!