At Double W Worldwide, we help brands win household decisions.
We're a London-based creative and media agency creating and placing TV, audio and outdoor campaigns. We bring strategy, creative, production and media buying together to build awareness, influence choice and drive customer acquisition.
Need a standalone Spotify campaign, connected TV (CTV/BVOD) media buy or London OOH/DOOH campaign? We can plan, buy and activate it using your existing creative. Or deliver the full campaign, from strategy and production to media placement. Commission one channel or an integrated campaign, without paying for services you don't need.
What We Deliver
Media Planning & Buying: Spotify and digital audio, TV, CTV/BVOD, London OOH/DOOH, radio and programmatic advertising. We plan, negotiate, buy, launch and optimise campaigns, with paid social and search where relevant.
Strategy: Audience research, opportunity mapping, brand positioning and campaign planning around household decisions.
Creative: Brand platforms, campaign ideas, messaging, design and channel-specific advertising.
Production: TV, CTV, video, audio, social and outdoor assets, from concept to delivery.
Senior People, Directly Involved
Clients work directly with senior specialists, without layers or handovers. From one media booking to a full campaign, we build the right team around the brief.
Award-Winning Work
Our experience spans mobile and broadband, fintech, energy, insurance and consumer brands. Our work supported Lebara's wider marketing programme, during which UK market share rose a reported 50%. Monese's user base doubled during its campaign period. Our SNK Fatal Fury campaign delivered 154M+ impressions across five European markets.
Our collaborative Lebara work won Marketing Week's Campaign of the Year (2024) and The Marketing Society's Holistic Growth Story (2026).
From Spotify, CTV and London OOH to integrated campaigns, we help brands compete, connect and grow.
Double W Worldwide is noted for providing good value for cost, fitting client budgets effectively. Clients have invested between $1,000,000 and $9,999,999, appreciating the company's proactive management and attention to detail, which contribute to successful and impactful campaigns.
"They look for ways to ensure maximum impact and aren't afraid to think outside of the box."
Sep 7, 2026
Head of Media, Unturned Agency
Anonymous
Verified
Advertising & marketing
London, England
11-50 Employees
Online Review
Verified
A communications and research agency hires Double W LDN to develop media strategies and campaigns. Their most recent project is the global launch of a gaming franchise.
Double W LDN has shown how above-the-line and below-the-line strategies can directly impact sales. Their work has won numerous awards, and the client has always received great feedback from their end customers. Moreover, the team is proactive, effective, and commercially astute.
BACKGROUND
Introduce your business and what you do there.
I’m the head of media at Unturned, a communications and research agency specializing in earned media strategies for lifestyle, parenting, and entertainment sectors.
OPPORTUNITY / CHALLENGE
What specific goals or objectives did you hire Double W LDN to accomplish for your earned media strategies in the lifestyle, parenting, or entertainment sectors?
We’ve hired Double W LDN on numerous occasions to help us develop media strategies and campaigns across the globe.
SOLUTION
Can you describe the scope of work Double W LDN handled for Unturned Agency?
We’ve used them on a number of occasions, most recently for the global launch of a gaming franchise, where strategic digital, out-of-home, and connected TV were required. Double W LDN has worked on the strategy, planning, delivery, and management of the entire campaign.
What is the team composition?
We’ve worked with 2–5 teammates from Double W LDN.
How did you come to work with Double W LDN?
We found them through a referral. We chose them over other options because they had high ratings, their pricing fit our budget, they were a great culture fit, they offered good value for the cost, and their company values aligned with ours.
How much have you invested with them?
We’ve spent around $1,000,000 to $9,999,999.
What is the status of this engagement?
We started working with them in January 2024, and the engagement is ongoing.
RESULTS & FEEDBACK
What evidence can you share that demonstrates the impact of the engagement?
We’ve had lots of successes, but most recently, Double W LDN worked with us to show how above-the-line and below-the-line strategies can directly impact sales. We’ve seen great success, and our clients have been incredibly happy about Double W LDN’s attention to detail and planning, which has led to fluid campaigns that move towards the desired goals and adapt to mitigate any hurdles that may arise. Moreover, the work they do has won numerous awards. We’ve always had great feedback from our clients and retained business because of them.
How did Double W LDN perform from a project management standpoint?
They’ve been incredible from the start. Double W LDN is proactive with the end clients. They look for ways to ensure maximum impact and aren’t afraid to think outside of the box. They’re considerate and commercially astute, treating every penny of every budget as imperative to delivering tangible success. We communicate via in-person meetings, virtual meetings, and emails or messaging apps.
What did you find most impressive or unique about them?
We’ve been impressed with how effective they are at each stage and how their campaigns deliver.
Are there any areas they could improve?
No, there aren’t any.
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
Media Strategy & Advertising for Marketing Company
AdvertisingMedia Planning & BuyingSocial Media Marketing
Confidential
Jan. - June 2025
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
"Their breadth of expertise is what sets them apart."
Oct 29, 2026
Account Director - Entertainment, 4media group
Yunus Ibrahim
Verified
Arts, entertainment & music
London, England
51-200 Employees
Online Review
Verified
Double W Worldwide provided media strategy, planning, and buying, digital advertising implementation, and creative assets for a marketing company's new product launch.
Double W Worldwide's campaign delivered 154M+ advertising impressions, reached 44M+ gamers across five European markets, and generated 10M+ video views. Their team was attentive, flexible, and responsive. They understood the client's needs and provided practical solutions.
The client submitted this review online.
BACKGROUND
Please describe your company and position.
I am the Account Director - Entertainment of 4media group
Describe what your company does in a single sentence.
4media group is a global integrated communications and marketing company delivering Intelligence, Digital, Communications and Content solutions for our clients. We forge enduring bonds between brands and their customers through imaginative thinking and targeted communication.
As international media experts, we deliver tangible results through deep market research that informs content and comms strategies for corporate clients, NGOs, government entities and beyond.
OPPORTUNITY / CHALLENGE
What specific goals or objectives did you hire Double W Worldwide to accomplish?
Support the international launch of a new product across the UK, EU and US, building brand awareness, consideration and purchase intent through integrated paid media, platform activation and creative assets tailored to each market.
SOLUTION
How did you find Double W Worldwide?
Partner
Why did you select Double W Worldwide over others?
High ratings
Pricing fit our budget
Great culture fit
Good value for cost
Company values aligned
How many teammates from Double W Worldwide were assigned to this project?
1 Employee
Describe the scope of work in detail. Please include a summary of key deliverables.
Double W supported the international launch of a new product across the UK, Europe and US, providing media strategy, planning and buying, digital advertising implementation and creative assets.
Their team combined strategic thinking with hands-on delivery, from establishing TikTok, Meta and Google advertising accounts to coordinating campaigns across multiple markets. What stood out was their ability to understand the commercial objectives, work collaboratively and bring together media, creative and technical implementation under one team.
RESULTS & FEEDBACK
What were the measurable outcomes from the project that demonstrate progress or success?
The campaign delivered 154M+ advertising impressions, reached 44M+ gamers across five European markets and generated 10M+ video views. Agreed paid-media KPIs were achieved, with an additional eight weeks of added-value outdoor advertising exposure.
Describe their project management. Did they deliver items on time? How did they respond to your needs?
Double W managed the project to a consistently high standard. From the outset, they set out a clear plan with defined milestones, responsibilities and timescales, and they kept us informed of progress through regular updates and review meetings. Any risks or issues were flagged early and dealt with in a calm, practical manner, so there were no unwelcome surprises.
All key deliverables were completed on schedule. Where adjustments to the timeline were needed, where there were changes to scope, these were discussed openly in advance and handled without disruption to the overall delivery date. The quality of the work was also consistently good, with little need for rework.
They were attentive and flexible throughout. They took the time to understand our requirements, listened carefully to feedback and responded promptly to queries, usually within 24 hours. When our priorities shifted, they adapted their approach sensibly and without fuss. Communication was clear and professional at every stage, and we always felt well supported.
What was your primary form of communication with Double W Worldwide?
Virtual Meeting
Email or Messaging App
What did you find most impressive or unique about this company?
What impressed me most about Double W Worldwide is how effectively you turn a client’s request into a practical solution. Whether an organisation needs to strengthen its brand, streamline how it operates or drive growth, you appear to start by understanding what the client actually needs and then apply the right expertise to deliver it, rather than offering a one-size-fits-all package.
Their breadth of expertise is what sets them apart. Being able to support clients across brand, operations and growth means you can see the bigger picture and join the dots, which leads to more joined-up, lasting results.
For me, that client-first, solutions-focused approach is what makes Double W Worldwide distinctive.
Are there any areas for improvement or something Double W Worldwide could have done differently?
Working with Double W Worldwide has been a really positive experience. Their expertise and responsiveness make collaboration easy, and I wouldn’t change anything. If anything, I’d simply love to see us share more of our joint successes, as the results speak for themselves.
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
Showing 1-2 of
2 Reviews
Our Story
Double W is a London-based creative and media agency helping brands win household decisions.
Our senior-led team brings together strategy, creative, production and paid media to build brands and drive customer acquisition.
We plan, create and buy Spotify advertising, connected TV (CTV/BVOD), and London out-of-home (OOH/DOOH) campaigns.
Our experience spans telecoms, fintech, energy and insurance. Clients work directly with the specialists shaping the strategy and delivering the work.
Meet the Team
Laurence BrayFounder
Laurence has more than 20 years of experience building agencies, teams and campaigns across advertising, entertainment and communications. He has delivered award-winning work for brands including Lebara, Monese, HBO and Bandai Namco
Mathew BowdenHead of Media
Mat connects brand strategy, creative, paid media, optimisation and data to make marketing more commercially accountable. His recent work includes integrated campaigns for Lebara, Thames Valley Police and Scottish Power
What Sets Us Apart
Specialist Media Buying, Without the Extras
Brands can commission standalone Spotify advertising, connected TV (CTV/BVOD) or London OOH/DOOH campaigns without needing a full agency package. We plan, negotiate, buy and activate media using existing creative assets, or provide strategy, creative and production when required.
Senior Expertise, Directly Involved
Our clients work directly with experienced strategists, creatives, media planners and buyers from the outset. No unnecessary layers, handovers or fixed agency structures. We assemble the right senior specialists around each brief, ensuring commercial accountability from planning through to delivery.
Integrated Thinking, Measurable Results
We combine audience understanding, strategy, creative, production and media to help brands win household decisions. Our award-winning work spans telecoms, fintech, utilities and consumer brands, with campaigns for Lebara, Monese and SNK demonstrating commercial impact and international delivery capa
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