Doctor SEO

BACKGROUND

Please describe your company and position.

I am the CEO of Pandaweb

Describe what your company does in a single sentence.

Providing digital marketing solutions to help businesses grow online through SEO, social media, and paid advertising

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Doctor SEO to accomplish?

• The growth of organic traffic
• Improvement of keyword rankings
• Increase in conversion rates

SOLUTION

How did you find Doctor SEO?

Online Search

Why did you select Doctor SEO over others?

• Close to my geographic location
• Pricing fit our budget
• Great culture fit

How many teammates from Doctor SEO were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Scope of Work and Key Deliverables Review

The scope of work outlined is comprehensive and clearly defines the key areas of focus for the SEO project. It provides a detailed breakdown of the necessary steps that will be taken to achieve the stated objectives, including:

Site Audit: The audit will be essential for identifying any existing technical issues that could be hindering SEO performance. A thorough analysis will lay the foundation for future optimization efforts.
Keyword Research: Identifying high-value keywords is crucial for driving organic traffic. The emphasis on targeting the most relevant and profitable keywords will ensure that the content is aligned with user intent and search demand.
On-Page Optimization: The focus on optimizing on-page elements such as meta descriptions, titles, H1/H2 tags, and internal content will improve search engine visibility and user experience.
Content Creation: The creation of high-quality, SEO-optimized content is an important part of any SEO strategy. The fact that content will be created to meet user needs and integrate relevant keywords shows a focus on quality.
Off-Page SEO: Building backlinks to improve domain authority is a critical part of the strategy. This will help increase the site’s trustworthiness and ranking potential in search engines.
Reporting and Analytics: The inclusion of regular reports to track progress and adjust the strategy as needed will ensure that the project remains on track and responsive to performance metrics.
Key Deliverables
SEO Audit Report: This is a vital starting point that will outline the current status of the site’s SEO and any areas requiring immediate attention.
Keyword List: A curated list of targeted keywords will help focus optimization efforts and measure progress over time.
Content Creation: The delivery of SEO-optimized articles or web pages will directly contribute to higher search rankings and traffic.
Technical SEO Fixes: Addressing technical issues like broken links and site speed will have an immediate positive impact on the user experience and search engine rankings.
Monthly Progress Reports: Providing ongoing feedback on keyword rankings and organic traffic will allow for continuous improvement and strategy fine-tuning.

Overall, the scope of work and key deliverables are well-structured and focused on measurable outcomes. This comprehensive approach provides a clear path for achieving the desired SEO results. It is well-suited to drive long-term organic traffic growth and improve the site's online presence.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Measurable outcomes from the project include:

Increased organic traffic: Traffic growth tracked through Google Analytics.
Improved keyword rankings: Higher positions for targeted keywords in search results.
Higher conversion rate: More visitors completing desired actions, such as purchases or form submissions.
Increased domain authority: A higher domain score reflecting improved site credibility.
More quality backlinks: Gained relevant and authoritative backlinks to boost SEO.
These outcomes demonstrate significant progress and success in achieving the project’s goals.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their project management was efficient and organized. They consistently delivered items on time and kept the project on schedule. They were responsive to our needs, addressing any concerns quickly and adapting to changes as required, ensuring smooth progress throughout the project.

What was your primary form of communication with Doctor SEO?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What stood out most about this company was their attention to detail and ability to tailor strategies specifically to our needs. Their proactive communication and commitment to delivering high-quality results consistently impressed us.

Are there any areas for improvement or something Doctor SEO could have done differently?

No