Digital Media Run

BACKGROUND

Please describe your company and position.

I am the Manager of Social Tomatoes

Describe what your company does in a single sentence.

Blogs base and reviews base company

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Digital Media Run to accomplish?

• To increase my website traffic and ranking

SOLUTION

How did you find Digital Media Run?

Online Search

Why did you select Digital Media Run over others?

• High ratings
• Close to my geographic location
• Pricing fit our budget
• Good value for cost
• Company values aligned

How many teammates from Digital Media Run were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Search Engine Optimization (SEO) services to improve the online visibility and organic search ranking of the client's website. The goal is to enhance the website's performance on major search engines like Google, Bing, and Yahoo, resulting in increased organic traffic, better user engagement, and higher conversion rates. 

• Initial Analysis and Strategy: Conduct a comprehensive website audit to identify current strengths and weaknesses in terms of SEO. Perform keyword research to determine relevant and high-traffic keywords related to the client's industry and offerings. Analyze competitors' websites to understand their strategies and identify opportunities. 
• On-Page Optimization: Optimize website content and structure to align with targeted keywords. Update meta tags (title, description, headers) to be keyword-rich and compelling. Create or enhance existing content to be informative, valuable, and engaging for users. Implement proper URL structure and internal linking for better navigation. Optimize images and multimedia elements for faster loading times and improved user experience. Ensure mobile responsiveness and usability across different devices.
• Technical SEO: Perform website speed optimization to enhance loading times. Fix crawl errors, broken links, and other technical issues that might hinder search engine indexing. Implement XML sitemaps and robots.txt files to guide search engine crawlers. Set up and optimize schema markup for rich snippets and better presentation in search results. Ensure proper canonicalization and redirection of URLs.
• Off-Page Optimization: Develop a backlink strategy to acquire high-quality and relevant backlinks from reputable websites. Create and manage business profiles on relevant online directories and platforms. Engage in guest posting and outreach to build authority and credibility in the industry. Monitor and manage online mentions and brand reputation.
• Content Strategy: Develop a content calendar for creating and publishing regular, high-quality content. Produce blog posts, articles, infographics, videos, and other content formats that resonate with the target audience. Ensure content is optimized for SEO, shareable, and promotes user engagement. Implement interlinking strategies to connect related pieces of content.
• Reporting and Analytics: Set up Google Analytics and Google Search Console to monitor website traffic, user behavior, and search performance. Provide regular SEO performance reports, including keyword rankings, organic traffic growth, and conversion rates. Analyze the effectiveness of different strategies and make data-driven adjustments as needed. 
• Ongoing Maintenance: Stay updated with the latest SEO trends, algorithm changes, and best practices. Continuously monitor website performance and make necessary adjustments to improve rankings. Adapt the SEO strategy based on the evolving competitive landscape and industry changes.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

They Increase my website traffic upto 120%

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They respond quickly and manage my project very well

What was your primary form of communication with Digital Media Run?

Virtual Meeting

What did you find most impressive or unique about this company?

Their way of working was very unique.

Are there any areas for improvement or something Digital Media Run could have done differently?

I don't think so