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Get a real-time quoteThe anti-agency for B2B paid media
Demandgap is a B2B paid media agency in Vienna, run by its two founders, Christoph Schachner and Valentin Schulz. We run LinkedIn Ads and Google Ads for B2B SaaS companies, together with the tracking that connects both channels to your CRM, and we judge the work by the pipeline it brings in.
LinkedIn creates demand among buyers who are not searching yet, with creative written for each persona, targeting built on your account list and retargeting tied to your CRM. Google catches that demand when they search: category searches with buying intent, your brand, competitor names and comparisons, with offline conversions imported from HubSpot or Salesforce. ChatGPT Ads is our early third channel, sold as a fixed-price audit or a time-based pilot. Demandgap is one of the first agencies in the OpenAI Partner Network.
Whoever takes your account runs all of it: strategy, builds, optimisation, creative briefs, tracking and the monthly report. There are no account managers and no junior staff, and we take no more than 15 active clients between us.
Our prices are on our website. Ads management is €150 an hour and consulting €200 an hour, billed for the hours worked, with the time log attached to every invoice and no markup on ad spend. Retainers start at €2,100 a month for Google, €2,400 for LinkedIn and €3,900 for both. Fixed-price audits cost €1,500 for Google, €1,800 for LinkedIn and €2,900 for both.
We work best with B2B SaaS companies between €3M and €50M ARR that spend at least €5k a month on each channel we run. We have worked with 72 companies across 11 countries, including Austria, Germany, Switzerland, the UK, the US and Australia, in English or German.
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Min project size
$5,000+
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Hourly rate
$150 - $199 / hr
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Employees
2 - 9
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Year founded
Founded 2023
Service Lines
- Advertising
- 100%
Industries
- Advertising & marketing
- 10%
- Business services
- 10%
- Education
- 10%
- Information technology
- 10%
- Insurance
- 10%
- Manufacturing
- 10%
- Media
- 10%
- Retail
- 10%
- Telecommunications
- 10%
- eCommerce
- 10%
Clients
- Midmarket ($10M - $1B)
- 70%
- Small Business (<$10M)
- 25%
- Enterprise (>$1B)
- 5%
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