Criciman

BACKGROUND

Please describe your company and your position there.

I’m the CEO of the betting company, we are selling prediction for different types of sport and as well teaching how to bet on on tennis and soccer.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire I Pro Digital Marketing?

We were looking to build an international brand identity for our company. We started as a small , somewhat unknown company. We didn't have much knowledge of digital advertising. We turned to I Pro Digital Marketing to help us build out a strategy for Google Ads and conversion optimization

What were your goals for this project?

We Wanted to increase monthly subscriptions and to sell more learning courses, I Pro Digital Marketing put together a strategic plan to enhance our brand and presence on the web

SOLUTION

How did you select this vendor?

We found I Pro Digital Marketing through an internet search. We did some research and read reviews about their business and decided to give them a shot after speaking with their extremely knowledgeable sales team.

Describe the scope of their work in detail.

After we selected this vendor, we had a series of discovery meetings to discuss our goals and our company’s brand.They present all of their research in great detail and provide us with monthly progress reports and KPIs. Every time we have a new part launch, we communicate product details to I Pro Digital Marketing to include in online advertisements

What was the team composition?

Vadim (CEO, I Pro Digital Marketing) is our main contact and he’s taken a personal approach with our account. ANDREI SEM account strategists who runs the paid ads on Facebook and Instagram.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We were able to help Bet Club regain control of their branded searches, increasing impression share for branded terms by 56%.

How effective was the workflow between your team and theirs?

The workflow process is awesome. We connected over the phone at least once a week and used other platforms for all other communication. If they have questions, they will ask and we will clarify.

What did you find most impressive about this company?

No contracts and affordable monthly management fees. With our previous agency, we were locked into a 12 month contract. They breathed new life into our digital advertising campaigns.

Are there any areas for improvement?

I wish they would offer more services that we could bundle with our PPC. SEO and landing page development would be awesome. But we were satisfied with their work every step of the way.

BACKGROUND

Please describe your company and your position there.

I’m the CEO of an online store, we are selling sunglasses and frames online, our main focus was Europe.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire I Pro Digital Marketing?

We hired I Pro Digital Marketing to handle our Google Ads and e-commerce strategy. They’re also managing paid ads through Facebook and Instagram.

What were your goals for this project?

We Wanted to increase sales and place our store in top of the e-commerce market, Our goals were to get a better return on our ad spends while maintaining our strong online presence

SOLUTION

How did you select this vendor?

We found I Pro Digital Marketing through an internet search. We did some research and read reviews about their business and decided to give them a shot after speaking with their extremely knowledgeable sales team.

Describe the scope of their work in detail.

They present all of their research in great detail and provide us with monthly progress

What was the team composition?

Vadim (CEO, I Pro Digital Marketing) is our main contact and he’s taken a personal approach with our account. ANDREI SEM account strategists who run the paid ads on Facebook and Instagram.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Thanks to a better understanding of attribution models and the buyer journey, our digital advertising efforts became more targeted and effective. Year over year, our efforts resulted in a 61% increase in Return on Ad Spend and a 51% increase in Net PPC Revenue

How effective was the workflow between your team and theirs?

The workflow process is awesome. We connected over the phone at least once a week and used other platforms for all other communication. If they have questions, they will ask and we will clarify.

What did you find most impressive about this company?

They are very client-focused. They got to know us on a different level than other companies we’ve worked with. No contracts and affordable monthly management fees. I will certainly engage with this company again for any advertising or marketing needs that we have in the future

Are there any areas for improvement?

I would only suggest that I Pro Digital Marketing grows larger so that they can help other companies the way they’ve helped us. In the end, quality is more important than speed and we ended up with great results.