Cralite Digital

BACKGROUND

Please describe your company and position.

 I am the Head of Marketing of a Travel and Tourism Company

Describe what your company does in a single sentence.

We are a directory focused on travel and tours listing.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Cralite Digital to accomplish?

• To build a directory website.

SOLUTION

How did you find Cralite Digital?

Referral

Why did you select Cralite Digital over others?

• Great culture fit
• Good value for cost
• Referred to me

How many teammates from Cralite Digital were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

The project aims to develop a responsive website design for Here Goes Kenya, a travel and tourism company that offers comprehensive travel information, tour packages, and booking services for travellers interested in exploring Kenya. The scope of work included: 

• Design and develop a responsive website that adapts seamlessly to various devices, including desktops, tablets, and mobile devices.
• Create an appealing and modern visual design that reflects Kenya’s rich cultural heritage, natural beauty, and adventure potential. 
• Provide an intuitive user experience with easy navigation, clear calls-to-action, and efficient information retrieval. 
• Enable users to search and filter listing options based on their preferences, including location, duration, price, and activities. 
• SEO optimization, including meta tags, structured data, and clean code.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Traffic: 

• More visitors, 
• lower bounce rates, 
• longer sessions. 

Conversions: 

• More leads and signups. 

User Experience: 

• Happier users, 
• fewer support tickets. 

SEO: 

• Higher search ranking, 
• more organic traffic

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The developer excelled at project management. He set realistic timelines and consistently delivered on time or early. Communication was outstanding - he understood requirements thoroughly and remained highly responsive throughout. 
If any issues arose affecting timing, he alerted me promptly with a revised plan. His organized approach, strong communication, and timely delivery made for an outstanding experience that exceeded expectations. I wouldn't hesitate to work with them again on future web projects.

What was your primary form of communication with Cralite Digital?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The attention to detail from requirements gathering through final delivery was remarkable. The design process was artisanal - heavily researching our brand/customers to craft an authentic experience. The robust QA process included thorough cross-browser/device testing, performance audits, and accessibility checks. The blend of creative design expertise with technical craftsmanship through a rigorous process set them apart as a premium, tailored experience.

Are there any areas for improvement or something Cralite Digital could have done differently?

No.

BACKGROUND

Please describe your company and position.

 I am the Head of Talent of an HR Consultancy

Describe what your company does in a single sentence.

Human Resource Consultancy

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Cralite Digital to accomplish?

• Website Development
• SEO Services
• Content Creation

SOLUTION

How did you find Cralite Digital?

Referral

Why did you select Cralite Digital over others?

• High ratings
• Close to my geographic location
• Pricing fits our budget
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from Cralite Digital were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

As a HR Consultant, I hired Cralite Digital to design a website for me.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

A working Website with all the features I had requested, Including SEO.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Great Project Management skills. He updated me on the progress of the work every week. Very supportive. Work was delivered on time, my website is still being managed by them.

What was your primary form of communication with Cralite Digital?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

We were pleased with their support and quality of work.

Are there any areas for improvement or something Cralite Digital could have done differently?

None I can think of.