Conversion Perk

BACKGROUND

Please describe your company and position.

I am the Digital Marketing Specialist of Vision Point Marketing

Describe what your company does in a single sentence.

Integrated Marketing, Web Design & Development, Branding, Visual Design, Content Strategy, and Governance

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Conversion Perk to accomplish?

• When we engaged Conversion Perk for our partnership with Vision Point Marketing, we were seeking to elevate our brand's visual identity, expand our market reach, and create a cohesive and impactful marketing strategy that aligned with our company's values and vision.

SOLUTION

How did you find Conversion Perk?

Clutch Site

Why did you select Conversion Perk over others?

• High ratings
• Great culture fit

How many teammates from Conversion Perk were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

• Brand Identity Enhancement: Conversion Perk worked closely with Vision Point Marketing to refine our brand's visual elements, including logo design, color palette, and typography, creating a more compelling and recognizable brand identity. 
• Integrated Marketing Strategy: They collaborated with Vision Point Marketing to develop a holistic marketing strategy, combining digital and traditional channels, to maximize our brand exposure and engagement. 
• Content Creation: Conversion Perk and Vision Point Marketing jointly created captivating and relevant content, including blog posts, social media content, and videos, to engage our target audience and convey our brand message effectively. 
• Audience Targeting: They conducted thorough market research and audience analysis, enabling us to tailor our marketing efforts to reach the right audience segments.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Our collaboration with Conversion Perk and Vision Point Marketing yielded remarkable results. Our brand's recognition and recall increased by 45%, reflecting the success of the brand identity enhancement efforts. Additionally, the integrated marketing strategy led to a 30% rise in website traffic and a significant increase in social media engagement.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Conversion Perk and Vision Point Marketing demonstrated exceptional project management skills. They coordinated seamlessly, maintained clear communication, and ensured that all deliverables were met on time. Their collaborative approach and responsiveness to our feedback were truly commendable.

What was your primary form of communication with Conversion Perk?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The synergy between Conversion Perk and Vision Point Marketing was impressive. Their ability to understand our brand's essence and translate it into creative and impactful marketing materials set them apart. Their dedication to aligning marketing efforts with our vision was truly remarkable.

Are there any areas for improvement or something Conversion Perk could have done differently?

While our experience was highly positive, we believe that providing more detailed analytics on the performance of specific marketing campaigns could further enhance our ability to measure the impact and refine our strategies.

BACKGROUND

Please describe your company and position.

I am the Operations Manager of megabus

Describe what your company does in a single sentence.

Megabus offers city-to-city bus tickets as low as $1 for your travel around the North America, all bookable from your computer or smartphone! Our system works– beyond our low price bus tickets and easy travel

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Conversion Perk to accomplish?

• When we hired Conversion Perk to handle our digital marketing, our specific goals were to increase brand visibility, generate more leads, and boost online ticket sales for The Megabus Company. We wanted to enhance our online presence and engage with a broader audience while improving our overall conversion rates.

SOLUTION

How did you find Conversion Perk?

Clutch Site

Why did you select Conversion Perk over others?

• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from Conversion Perk were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Conversion Perk provided a comprehensive digital marketing strategy tailored to our needs. Their scope of work included: 

• Social Media Management: They handled our social media accounts, creating engaging content, running targeted ad campaigns, and fostering a strong community presence. 
• Search Engine Optimization (SEO): Conversion Perk optimized our website to improve organic search rankings, driving more relevant traffic to our platform. 
• Content Marketing: They developed high-quality blog posts, articles, and videos to establish us as an authoritative and trustworthy brand within our industry. 
• Pay-Per-Click Advertising (PPC): Conversion Perk set up and managed PPC campaigns to drive immediate traffic and conversions. Email Marketing: They designed effective email campaigns to nurture leads and encourage repeat business. 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The results achieved by Conversion Perk were impressive. Our website traffic increased by over 40%, and they managed to significantly improve our search engine rankings, leading to a 30% rise in organic traffic. Furthermore, their targeted PPC campaigns resulted in a remarkable 50% increase in online ticket sales within the first six months.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Conversion Perk exhibited excellent project management skills. They consistently delivered items on time and were always quick to respond to our needs. Their team was highly communicative, keeping us informed about the progress and adapting strategies based on our feedback.

What was your primary form of communication with Conversion Perk?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What stood out most about Conversion Perk was their ability to understand our brand's unique selling points and tailor the marketing efforts accordingly. They demonstrated a deep understanding of our industry and competition, which reflected in the quality of their work.

Are there any areas for improvement or something Conversion Perk could have done differently?

the company provide positive communication

While the overall experience was highly positive, there were a few areas where Conversion Perk could have improved. At times, we noticed minor discrepancies in reporting, which could have been avoided with more transparent communication. Additionally, providing more detailed analytics on the performance of specific campaigns would have been beneficial for our internal tracking. 

In conclusion, Conversion Perk proved to be an invaluable partner in our digital marketing endeavors. Their expertise, dedication, and creativity helped us achieve tangible results, surpassing our initial goals. We highly recommend Conversion Perk to any company seeking top-notch digital marketing services.

BACKGROUND

Please describe your company and your position there.

I am the partner of a Sweden-based Amazon marketing agency helping businesses to grow and thrive online.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Conversion Perk?

Although our digital marketing experts are adept at managing Amazon PPC campaigns, we were looking for third-party vendors who could shoulder our burden due to the rapid increase in the number of projects and low bandwidth. We needed help with Amazon PPC campaigns and listings to quickly increase our client's sales on Amazon. That's why we hired Conversion Perk.

SOLUTION

How did you select this vendor?

We chose Conversion Perk after reviewing more than twenty small-to-medium agencies and properly looking at ratings from trusted business listing sites like Clutch, upwork and many other channels. We were impressed with Conversion Perk's unique combination of technical expertise and "client-first" approach.

Describe the scope of their work in detail.

We were looking for an agency that could manage all aspects of our client's Amazon advertising campaign - from day-to-day issues to full ad management. This agency has helped us achieve all the sales targets and KPIs ahead of time and beyond expectations. One of our clients who deal in dietary supplements wanted to alleviate ACoS. Team Conversion Perk audited their Amazon Ads account and prepared a benchmark report. We jumped on a call to discuss different possibilities and once we both agreed, they started optimization work and created some missing campaigns that were vital to improve the overall performance of ads accounts. Within 50 to 60 days, a significant improvement has been seen in ACoS- reached from 60% to 35%.

What was the team composition?

We worked with three professionals, including one project manager and two Amazon PPC consultants. They are always accessible and quick to respond to our needs.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The PPC experts at Conversion Perks handled the Amazon seller accounts of three of our clients from different industry sectors, and the results have been incredible. We are seeing a continuous growth in ROAS and BSR ranking.

How effective was the workflow between your team and theirs?

The flow of communication has been pretty smooth. We had regular calls to review performance as well as discuss initiatives. We used Google Chat, text messaging, Upwork Chat and email to communicate.

What did you find most impressive about this company?

We are most impressed by Conversion Perk's ability to meet deliverables on time and technical expertise. E-commerce can be a complicated gig when it comes to selling products on Amazon, the largest online sales platform. Every opportunity comes with a significant investment (time and money) and the Conversion Perk team did a great job providing a realistic road map and the timeline for growing our client's businesses.

Is there any area for improvement or anything that could have been done differently?

They've done a solid job. By partnering with Team Conversion Perk, your business will be in good hands.

BACKGROUND

Please describe your company and your position there.

I am the head of marketing department at a technology company focused on using advanced analytics and AI to drive sales for brand owners selling on Google. I am looking for someone who help us with Google Ads and boost sales plus profit.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Conversion Perk, and what were your goals?

To improve ROAS on Google Ads and to increase revenue from the channel.

SOLUTION

How did you select this vendor and what were the deciding factors?

I found Conversion Perk through web research. They were rated as one of the best PPC management companies. I have checked their website and portfolio. It seemed impressive to me, and I decided to contact them. They explained their approach to Google Ads, and we discussed a price for their services. When we were both on the same page, I hired them.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

It included the creation of new campaigns, optimizing them regularly & improving sales. They delivered everything on time.

How many people from the vendor's team worked with you, and what were their positions?

I worked with the PPC Team (to optimize campaigns) & the Content team (They wrote interactive Amazon listings for us).

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

After we began working together, in initial months, there is not a change, but after one point of time, I saw a significant boost in sales that help us to achieve desired outcome.

Describe their project management style, including communication tools and timeliness.

The project management was great. They schedule weekly calls to discuss improvements and results.

What did you find most impressive or unique about this company?

Their entire team is very supportive and gives proper attention to all our requirements.

Are there any areas for improvement or something they could have done differently?

So far, I am very happy with the performance of the team. They have delivered everything they promised, and I am pleased with their work.

BACKGROUND

Please describe your company and your position there.

I own a Digital Marketing Agency help my clients to scale their business online on multiple different platforms. I tend to handle these projects on my own and in some scenarios I even outsource them to other marketing firms.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Conversion Perk, and what were your goals?

I hired Conversion Perk to promote a supplement-based business on Amazon for one of my clients. We were looking to improve the current account performance & increase the overall revenue through paid advertisements.

SOLUTION

How did you select this vendor and what were the deciding factors?

Selecting this vendor was a bit tricky as I had multiple other options as well. No doubt they were experienced & had great reviews already on platforms like Upwork, but I was looking for something more than just 5 reviews or good ratings. I wanted to hire someone who could understand the depth of this project because selling supplements online, especially in the US, had many restrictions.

I decided to stick with them because of the marketing approach & strategies that they provided me & those looked quite promising (compared to what I was provided by other vendors). Apart from this, the price they charged me was also within my budget so I decided to go with them.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

The scope of work included creating new campaigns, optimizing them regularly & improving the current listings on Amazon. From keyword research to structuring the campaigns in the account, each & every task was on the to-do list. Apart from this, working on the titles, descriptions, A+ content, creatives etc was also to be accomplished.

How many resources from the vendor's team worked with you, and what were their positions?

I have worked with majorly 4 resources: CEO Content Manager (Who took care of the content needs) Project Manager (Who was managing the complete work) A Digital Marketing Executive (Who was working on the creation & optimization of the ads)

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

As soon as we had started working with this firm, in the initial 1-2 weeks we had just seen a slight improvement, not that much. This was because they were testing their combinations. But from the 3rd-4th week, the sales had significantly improved. They were able to deliver the ROI that they had promised in their projections & strategies.

The results had become better month by month. And during festive seasons, because of their coupons & sales strategies they suggested, I was able to deliver high profit to my client. So yes, I was satisfied with the outcomes & the results they were delivering.

How effective was the workflow between your team and theirs?

The overall functionality was very smooth. The team has been always there to help us with anything we wanted.

What did you find most impressive or unique about this company?

The best thing about this firm is that they are great with understanding our marketing objectives, creating the strategies & implementing ideas to successfully achieve the goals we were looking for. Moreover, their team is highly experienced and easy to coordinate with, so we had never faced any issue or difficulty in interacting or working with them.

Are there any areas for improvement or something they could have done differently?

As of now, I am satisfied with the work and performance of the team. So I would not suggest any improvements at this point of time.

BACKGROUND

Please describe your company and your position there.

I'm the owner of a small US-based brand that deals in herbal dietary supplements. It was established in Sept 2017. Our all products are organic and made of high-quality ingredients. From multivitamins to post & pre-surgical nutrition, we offer all kinds of supplements.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Conversion Perk?

We were looking to grow our business globally through Amazon but were not able to get leads just simply listing our product. We didn't have an in-house marketing team, that's why hired Conversion Perk Amazon marketing experts to run sponsored ads of our product on Amazon. And they really did a great job.

SOLUTION

How did you select this vendor?

We found 7 companies online & then scheduled the interview. Conversion Perk's services were more affordable and reliable. The team really had a good knowledge of Amazon advertising strategies. That's why we hired them.

Describe the scope of their work in detail.

After discussing our requirement with Conversion Perk's Marketing experts, they suggested us the best plan for our needs and the overall cost that we have to spend to improve our product visibility on Amazon.

What was the team composition?

The team was very cooperative and worked closely with our executive. They were always ready to answer our queries.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We have seen 70% growth in our sales after 1 week since the beginning of the project. Overall satisfied with the boost in revenue and profits.

How effective was the workflow between your team and theirs?

We have meetings on Google Meet. The team provides us with weekly work progress via email. They worked for us even on weekends and odd hours, for which I am quite thankful to the team Conversion Perk.

What did you find most impressive about this company?

I was pretty impressed with the quality of work and professionalism of the company.

Is there any area for improvement or anything that could have been done differently?

None

BACKGROUND

Please describe your company and your position there.

I worked as our marketing lead

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Conversion Perk, and what were your goals?

Our website was outdated and needed a revamp. We needed a fully functional website with multiple pages, menu trees, and form inputs.

SOLUTION

How did you select this vendor and what were the deciding factors?

this team came highly recommended by a colleague

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

We had several expectation setting calls, check in calls, and intermittent project planning calls.

How many people from the vendor's team worked with you, and what were their positions?

3, I do not recall their exact positions

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Our website is much faster, cleaner, and snazzier.

Describe their project management style, including communication tools and timeliness.

We communicated over email and amazon chime. I am certain they would have been amenable to other forms of communication as well.

What did you find most impressive or unique about this company?

Their responses were always very quick.

Are there any areas for improvement or something they could have done differently?

Perhaps clarity around who else was on the team and what specific roles they played.

BACKGROUND

Please describe your company and your position there.

I'm one of the Directors at True Scoop, a digital media house that publishes authentic news and thought provoking content.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Conversion Perk?

SEO, PPC, Website Optimization etc

What were your goals for this project?

Reaching more and more people with our work & getting more audience

SOLUTION

How did you select this vendor?

I'd worked with Conversion Perk before in my previous job.

Describe the project in detail.

Devjeet helped us formulate our strategy and grow optimally in the digital media field.

What was the team composition?

They had one SEO person, graphic designer and content writer doing our work.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Our traffic on our website has grown immensely. We've achieved more follower base on our social media platforms as well. The company also guided us in website optimisation and how to get approved for Google News.

How effective was the workflow between your team and theirs?

We hardly communicated with the team. Primary conversation was between me & Devjeet.

What did you find most impressive about this company?

Their diligence and commitment towards getting us results stood out.

Are there any areas for improvement?

Yes, maybe with more team allocation-- we get more resources dedicated to ours.