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Advertising Effectiveness Research

Communicus provides advertising research services, specializing in evaluating and diagnosing the in-market effectiveness of multimedia campaigns.

The company uses a proven, proprietary longitudinal design methodology that isolates the impact of advertising on in-market brand performance. The Communicus media measurement techniques quantify and compare the impact of each medium within a multimedia campaign, using media-neutral measures.

  • $5,000+
  • $100 - $149 / hr
  • 10 - 49
  • Founded 1987

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