CMOx

BACKGROUND

Please describe your company and position.

I am the Fractional CMO of JNF-Marketing.com

Describe what your company does in a single sentence.

I provide marketing leadership and growth strategy for premium, mission-led consumer brands as a fractional CMO.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire CMOx to accomplish?

• To package and deliver my fractional CMO services in a clear, streamlined way
• To build a repeatable process for client acquisition, onboarding, and delivery
• To confidently price and sell high-value retainers

SOLUTION

How did you find CMOx?

• Online Search
• Read Book

Why did you select CMOx over others?

Company values aligned

Describe the scope of work in detail. Please include a summary of key deliverables.

CMOx provided comprehensive training, coaching, and tools to help me build and scale my fractional CMO practice. This included on-demand video lessons, workbooks, and detailed frameworks covering positioning, niche selection, pricing, offer development, sales, client delivery, and team building. I participated in weekly group coaching calls, quarterly planning sessions, and had access to 1:1 coaching for personalized support. The community forum allowed me to get fast answers to questions, see real-world examples from other fractional CMOs, and workshop client challenges with the coaches.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

I built a full operational system for client delivery including onboarding, weekly calls, dashboards, and quarterly planning using the CMOx tools. I also gained confidence in pricing, selling, and structuring my services.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The onboarding process was smooth, and all training materials were accessible immediately. The coaching team was extremely responsive. Group calls were held multiple times per week, and questions in the forum were same day. The structure of the program made it easy to know which steps to take next, and the coaches proactively guided me through each stage of building my business.

What was your primary form of communication with CMOx?

Virtual Meeting

What did you find most impressive or unique about this company?

The coaching team genuinely cares, and the community is supportive and collaborative. It’s one of the few programs where people really want to see each other succeed.

Are there any areas for improvement or something CMOx could have done differently?

No

BACKGROUND

Please describe your company and position.

I am the Fractional CMO of Shane Rasnak

Describe what your company does in a single sentence.

Fractional Chief Marketing Officer for B2C brands with high-value offers ($5K–$50K+)

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire CMO Exponential to accomplish?

• Gain clarity on my niche
• Learn how to structure and sell fractional CMO services
• Gain confidence by learning proven frameworks for fractional CMO services

SOLUTION

How did you find CMO Exponential?

Online Search

Why did you select CMO Exponential over others?

• High ratings
• Pricing fit our budget
• Great culture fit
• Company values aligned

How many teammates from CMO Exponential were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Live coaching, video training, community access, Q&A, etc. for making the transition to being a fractional CMO

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Closed two clients on recurring 3-month engagements

Generated $65k+ in new revenue

Successfully made the transition from media buyer to fractional CMO

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Excellent frameworks and systems, training delivery, responsiveness to questions
Great community culture
Covered every key challenge I needed support with

What was your primary form of communication with CMO Exponential?

Virtual Meeting

What did you find most impressive or unique about this company?

What impressed me was their great community of high-level marketers from diverse backgrounds

Supportive culture

Responsive and skilled coaches

Great content overall, incredible library of training covering every topic I could ask for and more

Very caring, diligent leadership and customer service from Casey, Raphael and other team members

Are there any areas for improvement or something CMO Exponential could have done differently?

None

BACKGROUND

Please describe your company and position.

 I am the President of a marketing consulting company.

Describe what your company does in a single sentence.

Fractional CMO helping companies accelerate growth. AI-Driven Marketing.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire CMO Exponential to accomplish?

• Training

SOLUTION

How did you find CMO Exponential?

Online Search

Why did you select CMO Exponential over others?

Seemed like a good fit.

How many teammates from CMO Exponential were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The company helps experienced marketing professionals become a Fractional CMO or improve on his/her Fractional CMO offerings.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

How much revenue one could make in a month. Also, there are modules to complete.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Very cookie cutter. My initial advisor or coach had one virtual meeting with me. That's it. She seemed to follow a script, that was more or less a one-size fits all.

What was your primary form of communication with CMO Exponential?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Not much. They're good a hold having virtual networking events

Are there any areas for improvement or something CMO Exponential could have done differently?

Yes. As I said, I had one meeting with my initial advisor. That's it. From here, they expect you to just join their weekly networking events. The courses are ok, but they don't provide any real examples of a finalized marketing strategy. Their training is very simple, and I haven't really learned anything. They should provide more one-on-ones with someone who's been a CMO for years. Someone who you can work with on a weekly basis. None of this was done.

BACKGROUND

Please describe your company and your position there.

Marketing Coordinator for Select Dental Management

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire CMO Exponential?

Build out marketing initiatives for a medium scale DSO organization

SOLUTION

How did you select this vendor?

Word of mouth referral

Describe the scope of their work in detail.

Hired as our fractional CMO to advise on growing the dental practices we support through our dental service organization.

What was the team composition?

Casey's team worked directly with corporate, regional and practice level leaders. Also interfaced with additional vendors.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

They mapped out the marketing strategy that could be adapted to our ever-growing number of practices. They also built out the internal marketing team and managed vendors to meet goals.

How effective was the workflow between your team and theirs?

We had weekly meetings with our corporate representatives and Casey's team. We had many forms of communication and never were left in the dark.

What did you find most impressive about this company?

Their ability to adapt to each industry they served and adapt their initiatives/processes dependent on that and the goals.

Is there any area for improvement or anything that could have been done differently?

I do not have any recommendations for improvement.