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UX Design and Innovation for Finance + Insurance

Cake & Arrow is a UX Design and Product Innovation company that works exclusively with the Financial Services and Insurance industry. We believe empathy sparks opportunity. Our human-centered design approach helps carriers, distributors, and service providers create breakthrough digital experiences that drive results. For more than 20 years, we’ve helped the industry make buying, selling, and servicing insurance and financial services better for everyone, by design.

  • Silver Verified
  • $50,000+
  • $150 - $199 / hr
  • 10 - 49
  • Founded 2002

1 Language that we service

  • English

1 Timezone that we service

EST
Eastern Standard Time (EST)
Average Review Rating
4.9
Total Reviews
9
Average Referral Rating
4.9 /5
Most Common Project Size
$50,000 to $199,999

Focus

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    Locations (1)

    21 - 30

    Overall Review Rating

    4.9
    • Quality

      4.8 /5
    • Schedule

      4.9 /5
    • Cost

      4.7 /5
    • Willing to Refer

      4.9 /5
    See all 9 Reviews
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    Software UI/UX Redesign for Insurance Company

    • UX/UI Design
    • $50,000 to $199,999
    • June - Oct. 2022
    5.0
    Quality
    5.0
    Schedule
    5.0
    Cost
    5.0
    Willing to Refer
    5.0

    "This product opened the door to new sales opportunities that went well beyond Cake & Arrow's work."

    Apr 2, 2024

    Cake & Arrow redesigned an insurance company's policyholder software's UI/UX using Figma. The team presented three different design options to the client and delivered the final product's redesign.

    IT Security Roadmap Development for Insurance Company

    • Compliance Consulting Cybersecurity
    • $50,000 to $199,999
    • Dec. 2023 - Mar. 2024
    5.0
    Quality
    5.0
    Schedule
    5.0
    Cost
    5.0
    Willing to Refer
    5.0

    "They were very detailed in their approach and listened to all our comments and concerns."

    Mar 29, 2024

    Cake & Arrow developed a comprehensive roadmap for IT security compliance for an insurance company. The project required multiple meetings and stakeholder interviews to assess pain points and requirements.

    UI/UX Design & Market Research for Comm Surveillance Company

    • Market Research UX/UI Design
    • $200,000 to $999,999
    • May 2021 - June 2022
    5.0
    Quality
    5.0
    Schedule
    5.0
    Cost
    4.5
    Willing to Refer
    5.0

    "I didn't think another company would've done a better job on this than Cake & Arrow because they were the best."

    Mar 28, 2024

    A communication surveillance company hired Cake & Arrow for UI/UX design using Figma. The team handled market and user research, design tools and kits, and user personas development.

    Corporate Training for Workers' Insurance Company

    • Corporate Training & Coaching
    • $50,000 to $199,999
    • Dec. 2022 - Sep. 2023
    5.0
    Quality
    5.0
    Schedule
    5.0
    Cost
    5.0
    Willing to Refer
    5.0

    "Cake & Arrow's ability to challenge us and inject their expertise into the work ensured the best possible outcome."

    Mar 25, 2024

    Cake & Arrow provided corporate training and coaching for a workers' insurance company. The team consolidated a one-day training about the role of product owners and delivered a playbook for onboarding.

    UI/UX Design for Family Insurance Provider

    • UX/UI Design
    • $200,000 to $999,999
    • Feb. - Sep. 2023
    5.0
    Quality
    4.5
    Schedule
    5.0
    Cost
    5.0
    Willing to Refer
    4.5

    “They empowered us and ensured they partnered with us for success.”

    Mar 25, 2024

    A family insurance provider hired Cake & Arrow to help with strategy and UX design for a project. The team worked on customer research, optimized home insurance flows, and designed the screens using Figma.

    UI/UX & Web Design for Property & Casualty Insurance Company

    • UX/UI Design Web Design
    • $1,000,000 to $9,999,999
    • Sep. 2021 - June 2022
    4.5
    Quality
    4.5
    Schedule
    4.5
    Cost
    4.0
    Willing to Refer
    5.0

    “They knew what we needed to hear and how to get to certain points to find success within our business structure.”

    Mar 25, 2024

    A property and casualty insurance company hired Cake & Arrow to provide UI/UX research services. The team helped design a user portal and created a component library using Figma and Storybook.

    Website Design for Car Insurance Provider

    • UX/UI Design Web Design Web Development
    • Confidential
    • Jan. 2019 - Jan. 2022
    5.0
    Quality
    5.0
    Schedule
    5.0
    Cost
    5.0
    Willing to Refer
    5.0

    "I was most impressed by Cake & Arrow's ability to balance the needs of the user and the needs of the business."

    Mar 20, 2024

    Cake & Arrow redesigned a car insurance provider's DTC and agent digital properties. The tasks included UX audit and frontend development.

    Staff Augmentation, Web Design & Dev for Insurance Company

    • IT Staff Augmentation Web Design Web Development
    • $200,000 to $999,999
    • Jan. 2018 - Jan. 2020
    4.5
    Quality
    4.5
    Schedule
    5.0
    Cost
    4.0
    Willing to Refer
    5.0

    "Cake & Arrow provided a team with smart professionals and was a collaborative partner."

    Mar 14, 2024

    Cake & Arrow provided staff augmentation services for an insurance company. The team designed and developed web portals for the client's customers and agents to buy and service policies.

    UI/UX Prototype Design for Insurance Company

    • UX/UI Design
    • Confidential
    • May - July 2023
    5.0
    Quality
    5.0
    Schedule
    5.0
    Cost
    5.0
    Willing to Refer
    5.0

    "I was impressed by Cake & Arrow's domain expertise."

    Mar 13, 2024

    Cake & Arrow provided UI/UX design services for an insurance company. Cake & Arrow conducted primary research and defined the client's user personas to create a prototype of their product.

    Clutch verification provides an additional layer of data to help you make the right purchasing decision of business services.

    Learn More
    Verified Client Reviews
    9
    Overall Review Rating
    4.9
    Source
    Clutch
    Last Updated
    April 2, 2024
    Business Entity
    Business Entity Name Alexander Interactive, Inc.
    Source New York Department of State
    Jurisdiction of Formation New York
    Date of Formation July 3, 2002
    Status Active
    Last Updated March 1, 2024
    ID 2786066
    Payment & Legal Filings
    Bankruptcy No
    Tax Lien Filings 0
    Judgement Filings 0
    Collection Count 0
    Source Creditsafe
    Last Updated March 1, 2024

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