Better Ranking

BACKGROUND

Please describe your company and your position there.

I own a small printing company specialising in pre branded sports wear for kids such as gym, football, rugby and more.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Better Ranking, and what were your goals?

Essentially, I was invisible to search engines! Whilst operating in a flooded market, we operate in a small niche which we felt could be explored by the right SEO agency. We urgently required an increase in organic traffic first and foremost as well as an increase in rankings for keywords and finally more orders from organic traffic.

SOLUTION

How did you select Better Ranking and what were the deciding factors?

We were referred by an individual in the printing space and were looking for agency expertise within the print industry.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

After the initial call we received some in depth keyword research and competitor gap analysis, which outlined what steps would be taken that would bring us closer in terms SEO activity.

How many people from the Better Ranking team worked with you, and what were their positions?

I worked with the owner as well as liaised directly with one of the content writers.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

While we're not first position as yet, after a couple of months we've seen significant improvement in keyword rankings as well as our organic traffic figures, which now account for over 40% of our overall traffic.

Describe their project management style, including communication tools and timeliness.

I don't require monthly reports as I view them to be a waste of time on the agencies part. I would rather time was spent optimising my site and creating content than creating a PDF, so we do a call every two weeks where they run down what's been happening, the new content and the successes for that period.

What did you find most impressive or unique about this company?

The speed at which traffic increased has been impressive. I was warned this could take anywhere between 3 and 5 months to register, but I'm seeing more traffic after less than 2. They've delivered everything I've asked for and produced high-performing content that I couldn't have done.

Are there any areas for improvement or something they could have done differently?

No real criticisms here currently.

BACKGROUND

Please describe your company and your position there.

We are supply head lice products to the retail and online sector. Managing Director

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Better Ranking, and what were your goals?

SEO, brand awareness through higher online organic ranking.

SOLUTION

How did you select this vendor and what were the deciding factors?

Sam Pettiford was recommended He communicated quickly and effectively His knowledge of SEO is second to none His fees are reasonable

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

We are looking at increasing our brand to market, we needed an effective way of organically reaching the first page when customers are searching for our type of products and advice. We needed relevant and easily read content while still being highly effective for SEO

How many people from the vendor's team worked with you, and what were their positions?

Sam,  One person team but with many contacts if needed

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

There have been significant increases in visitors to our website due to the SEO Sam has put in place.

Describe their project management style, including communication tools and timeliness.

Sam at Better Rankingis thorough and worked effectively with all members of our team. Always delivery before or on time for each project.

What did you find most impressive or unique about this company?

Better Ranking went above and beyond to address all of our needs.

Are there any areas for improvement or something they could have done differently?

I am so impressed with Sam there is nothing I would change.