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BACKGROUND

Please describe your company and position.

I am the CO Founder of AT-ICT

Describe what your company does in a single sentence.

IGCSE ICT Tutoring Organization

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Elevate Studio to accomplish?

• Develop Brand Identity
• Improve Brand Messaging

SOLUTION

How did you find Elevate Studio?

Referral

Why did you select Elevate Studio over others?

• High ratings
• Close to my geographic location
• Pricing fit our budget
• Good value for cost
• Referred to me

How many teammates from Elevate Studio were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We engaged Elevate Studio to help us establish a cohesive and professional brand identity and website design for our tutoring company, AT ICT. As a growing education service provider, we recognized that our existing branding lacked consistency and clarity, and our website did not effectively communicate our mission, values, or services to our target audience.

Our main goals were to:
 • Develop a distinctive and modern brand identity that reflects our commitment to academic excellence, student support, and innovation in tutoring services.
 • Redesign our website to be visually appealing, user-friendly, mobile-responsive, and aligned with our new branding.
 • Improve our messaging to better resonate with students, parents, and institutions, while clearly showcasing our expertise, subjects offered, and approach to education.

The project included:
 • Brand discovery sessions to understand our values, audience, and market positioning
 • Logo design, color palette, typography, and brand guidelines development
 • Website wireframes, UI/UX design, and final implementation on a CMS platform
 • Copywriting and content strategy to ensure consistent and compelling messaging
 • Basic SEO setup and training for future content management

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

1. Increased Brand Recognition
 • 80% of surveyed students and parents reported the new brand felt “more professional” and “trustworthy.”
 • Consistent visual identity implemented across all platforms (website, social media, marketing materials).
 2. Improved Brand Engagement
 • Social media engagement increased by 45% following the brand relaunch (e.g., more likes, shares, and comments on branded content).
 • New branding led to a 30% increase in direct inquiries, as users better understood the services offered.
 3. Internal Brand Confidence
 • Staff reported greater confidence in presenting the brand, leading to more consistent communication and outreach.
 • Marketing efforts became more streamlined due to clear brand guidelines and messaging tone.
 4. Enhanced Perception of Professionalism
 • Positive feedback from education partners and institutions highlighted stronger credibility and visual consistency.
 • New logo and identity seen as “modern and relevant” by over 90% of surveyed users.
 5. Higher Client Retention and Referrals
 • After rebranding, client referral rates increased by 25%, as the clearer and more polished identity helped build trust.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The project management from Elevate Studio was exceptional from start to finish. They maintained clear timelines, kept us updated at every stage, and managed the entire process with professionalism and efficiency.

What was your primary form of communication with Elevate Studio?

In-Person Meeting

What did you find most impressive or unique about this company?

What stood out most about Elevate Studio was their strategic thinking paired with creative execution. They didn’t just give us a good-looking brand and website — they took the time to understand who we are, what we offer, and how to communicate that to our audience in a way that’s authentic and impactful.

Are there any areas for improvement or something Elevate Studio could have done differently?

Honestly, we don’t have any real critiques. The entire experience with Elevate Studio was smooth, efficient, and exceeded our expectations.