Contact Become
Get a custom proposalWinning Brands fix their Positioning first.
Become® is an interdisciplinary team of strategists, designers, and innovators who specialize in positioning organizations for impact and leadership.
From perfecting your positioning to activating it across brand, product, and customer touchpoints, Become® ensures your growth strategy is rooted in differentiation.
Most brand problems trace back to one thing: no one defined where the Brand stands before the work began. When positioning is clear, identity, messaging, marketing & sales all pull in the same direction. Become® is where that clarity is built.
We start one step before the logo. Then we build everything the brand needs to own its position.
Our capabilities include Positioning Strategy, Customer Experience, Brand Activation, Internal Brand Systems, Sales Enablement, Product UX, and Engineering.
For over 7 years, we’ve partnered with enterprises and institutions globally, delivering bold solutions that align business objectives with cultural and market relevance.
85+ 0-1 brands co-created
200+ brands transformed
$77Mn raised by startups
10+ disciplines mastered
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Min project size
$5,000+
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Hourly rate
$50 - $99 / hr
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Employees
10 - 49
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Year founded
Founded 2022
Service Lines
- Branding
- 50%
- UX/UI Design
- 20%
- Graphic Design
- 10%
- Web Design
- 10%
- Web Development
- 10%
No Focus Areas have been added yet…
Industries
- Business services
- 30%
- Information technology
- 25%
- Consumer products & services
- 20%
- Education
- 15%
- Medical
- 10%
Clients
- Midmarket ($10M - $1B)
- 50%
- Enterprise (>$1B)
- 30%
- Small Business (<$10M)
- 20%
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Our Story
We are Become®, an interdisciplinary team of strategists, designers, writers and developers shaping brand positioning for impact. For 7+ years we’ve partnered with enterprises and startups worldwide co-creating 85+ brands, transforming 200+ brands and helping founders raise $77M. Led by Harish Venkatesh and Indhu Kanth, our 10+ disciplines blend cultural insight, design and product activation to turn clarity of position into leadership.
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