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Bauhem

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Design web, systèmes & découvrabilité IA pour PME

Bauhem is a Canadian digital agency based in Alma, Québec, specializing in structured, high-performing, conversion-focused websites. We help SMBs replace scattered tools with a centralized digital foundation: design, content management, automation, and AI-connected workflows.

  • Min project size
    $5,000+
  • Hourly rate
    $100 - $149 / hr
  • Employees
    Freelancer
  • Locations
    Alma, Canada
  • Year founded
    Founded 2012

Overview by:

Reviewer avatar
Guillaume Gosselin
Founder, Designer-Developer & Digital Strategist About the Team

1 Locations

  • Alma , Canada

Service Lines
Branding
25%
Web Design
25%
Advertising
15%
Low/No Code Development
15%
Marketing Strategy
10%
Search Engine Optimization
10%
Select Focus Area
Branding Focus
Corporate identity
30%
Brand strategy
25%
Brand messaging
20%
Product branding
15%
Naming
10%
Low Code Development
Airtable
100%
No Code Development
Webflow
100%
Advertising Focus
Print advertising
55%
Other advertising
45%
CMS Focus
Netlify
40%
Sanity CMS
30%
WordPress CMS
10%
Duda CMS
5%
Squarespace CMS
5%
Weebly CMS
5%
Wix CMS
5%
Frameworks and CMS
VueJS
70%
NodeJS
10%
NextJS
5%
React
5%
Ruby on Rails
5%
svelte
5%
Platform SEO Focus
Shopify SEO
60%
WordPress SEO
40%
SEO Focus
Generative Engine Optimization
25%
On site optimization
20%
Technical SEO
20%
Content development
10%
Local search
10%
Multilingual SEO
10%
Website Migration
5%
Industries
Manufacturing
25%
Business services
20%
Consumer products & services
15%
Hospitality & leisure
10%
Medical
10%
Real estate
10%
Advertising & marketing
5%
Non-profit
5%
Clients
Small Business (<$10M)
75%
Midmarket ($10M - $1B)
20%
Enterprise (>$1B)
5%

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Our Story

Bauhem is a Quebec-based branding and web studio founded in 2012 by Guillaume Gosselin. We help established small, mid-sized or larges businesses clarify their positioning, strengthen their visual identity, and build websites that improve credibility, visibility, and business development. Our services combine brand strategy, identity design, Webflow/Ycode development, SEO/AEO/GEO optimization, digital advertisting. Clients work directly with a senior multidisciplinary specialist.

Meet the Team

Guillaume Gosselin

Guillaume GosselinFounder, Designer-Developer & Digital Strategist

Designer, developer, and digital strategist, Guillaume personally scopes and directs every project, from the initial analysis to key decision-making. Drawing on over 25 years of experience, Guillaume ensures that positioning always remain aligned

What Sets Us Apart

Direct senior involvement

Clients work directly with founder Guillaume Gosselin throughout the project, from strategy and positioning to design, development, and launch. This reduces handoffs, speeds up decisions, and keeps the work consistent.

Brand, marketing, and web under one roof

Bauhem connects brand strategy, visual identity, messaging, web design, SEO, and digital visibility into one coherent system. We do not treat the website as an isolated deliverable.

Flexible expertise without agency overhead

Bauhem operates with a lean senior-led structure and brings in trusted specialists when a project requires additional expertise. Clients get the flexibility of a small studio with the capabilities needed for larger or more complex mandates.

Quick Facts

14 years in business

Tools and Technology

Microsoft Teams
Google Meet
Discord
Notion
Airtable
GitHub
Docker
Zoho CRM
Figma
Adobe Creative Cloud
Netlify
Mailchimp

Commonly Asked Questions

Success is defined at the beginning of each project according to the client’s objectives. Depending on the mandate, we may measure qualified inquiries, conversion rates, organic visibility, search rankings, website traffic, user engagement, launch speed, operational efficiency, or reduced technology and maintenance costs. We focus on business outcomes rather than design awards or traffic alone.

We begin with a discovery meeting to understand the organization, its audiences, positioning, objectives, challenges, existing brand assets, and technical requirements. We then clarify the scope, priorities, responsibilities, timeline, and expected outcomes. Before production begins, the client receives a structured plan covering the major project phases, required content, and approval milestones.

Clients work directly with founder Guillaume Gosselin throughout the project. Collaboration is organized around clear phases, focused meetings, documented decisions, and structured review rounds. We involve the client at key milestones while avoiding unnecessary meetings and excessive layers of project management. Trusted specialists are added when the mandate requires complementary expertise.

Webflow is one of our primary platforms, but we recommend technology according to the client’s objectives and operational needs. Depending on the project, we may also work with Shopify, Ycode, headless CMS platforms, Netlify, Supabase, or custom integrations. The platform should support the strategy—not determine it.

We are particularly interested in branding, website redesign, Webflow, SEO, and digital visibility projects for established small and mid-sized businesses. We work especially well with manufacturers, professional service firms, organizations, and growing brands whose positioning, identity, or website no longer reflects the quality of their business.

Locations (1)

881 Avenue de Picardie Alma, Canada G8B 6C8

1

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