Amplifyn

BACKGROUND

Please describe your company and position.

I am the Operations of BuildBear Labs

Describe what your company does in a single sentence.

BuildBear Labs is creating a collaborative Web3 ecosystem that empowers developers with automated testing environments for seamless smart contract development and team-driven contributions.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Amplifyn to accomplish?

• Branding
• Asset Design

SOLUTION

How did you find Amplifyn?

Referral

Why did you select Amplifyn over others?

• Good value for cost
• Referred to me

How many teammates from Amplifyn were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The scope of work for BuildBear's branding and website redesign includes market research to understand the company's offerings and competitors, a branding workshop, and the creation of visual mood boards. Amplifyn will refine the brand identity by designing a new logo with multiple revision rounds, followed by a full website redesign to enhance user experience and engagement. Key deliverables include the finalized brand style guidelines, a redesigned website, and visual mood boards​.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

 The measurable outcomes from the BuildBear branding and website project include the delivery of key brand identity components such as finalized logos, typography, and color palettes, along with a comprehensive brand book.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The project management approach was professional and timely. Amplifyn maintained clear communication with BuildBear Labs, regularly holding planning meetings and providing updates on progress. 

What was your primary form of communication with Amplifyn?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What was most impressive about Amplifyn was their speed, professionalism, and excellent value. They consistently delivered high-quality work within the agreed timelines while maintaining clear and effective communication. 

Are there any areas for improvement or something Amplifyn could have done differently?

One area for potential improvement could be thinking a bit more beyond the immediate project scope. Taking some additional time before presenting their ideas could allow them to explore more creative or strategic directions.

BACKGROUND

Please describe your company and position.

I am the CTO of a software company

Describe what your company does in a single sentence.

Software as a Service (SaaS) in EdTech.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Amplifyn to accomplish?

• Establish new design system
• Design new functionality
• Redesign existing functionality

SOLUTION

How did you find Amplifyn?

Online Search

Why did you select Amplifyn over others?

• Close to my geographic location
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from Amplifyn were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The scope of work included establishing a new design system to guide future designs and ensure consistency. Wireframes and UX flows were created as blueprints for layout and user interactions. The team also delivered appealing visual designs, innovatively designed new features, and redesigned existing ones for better aesthetics and functionality. All these deliverables were crafted with meticulous attention to detail and user experience in mind.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The project's success is demonstrated by the effective rollout of new and existing features in the new design system. This has received positive feedback from internal stakeholders and customers, signaling improved usability and aesthetics. The increase in user engagement post-redesign further confirms the project's measurable progress and success.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their project management was highly organised, employing efficient tools and clear communication. They consistently met deadlines, delivering on or ahead of schedule without compromising quality. They responded to our needs with agility and professionalism, readily adapting to new requirements. Their commitment to customer service, paired with punctual delivery and effective management, made our collaboration extremely satisfying.

What was your primary form of communication with Amplifyn?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What stood out most impressively about this company was their rapid understanding of our subject matter and use cases. They swiftly grasped complex concepts and expertly translated them into innovative and user-friendly designs. Their ability to quickly and accurately understand our needs saved significant time and effort, streamlining the entire process. 

Moreover, their team was an absolute pleasure to work with. They demonstrated a genuine friendliness and warmth that made every interaction enjoyable. Despite the demanding nature of our project, they maintained a consistently positive attitude, fostering a collaborative and upbeat atmosphere throughout our engagement. The combination of their technical expertise and interpersonal skills sets them apart.

Are there any areas for improvement or something Amplifyn could have done differently?

While Amplifyn's creativity and extra effort often add a unique touch to our project, there were instances where this exceeded the required scope. Clearer communication about these additional efforts could help align both parties better. However, this is more about refining their approach than a significant improvement area, as their added 'wow' factor is truly appreciated.

BACKGROUND

Introduce your business and what you do there.

I'm a project manager at More Software Solutions AS, a software company.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Amplifyn?

We wanted to do something radical because our application was getting old.

SOLUTION

What was the scope of their involvement?

Amplifyn designed the full application using Figma. When we finalized the design, they sent a handout to the developers with comments and directions. Then, they had a meeting with the development team to explain the sketches and ensure everything was understood.

What is the team composition?

We worked with two designers and had one primary contact.

How did you come to work with Amplifyn?

We’d used developers from Sri Lanka and were looking for skilled resources abroad because it was challenging to find skilled personnel. Our two main criteria were the cost and availability of the personnel.

How much have you invested with them?

The total budget was around €1 million (approximately $1.1 million USD).

What is the status of this engagement?

We worked together from January–May 2021.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We’ve only released two modules; we’re still running partly through the whole system policy, looking to improve the app. We’ve had bugs here and there, but that’s normal.

On the other hand, the results have been excellent even though we didn’t expect much customer growth. We have 85% of the market.

How did Amplifyn perform from a project management standpoint?

We were satisfied with the project management. The team was skilled, and they always listened to what we wanted to improve and came up with suggestions. If we wanted to change something or go in a different direction, Amplifyn was responsive and service-minded.

What did you find most impressive about them?

What stood out the most about their team was their dedication to meeting our needs and bringing innovative solutions.

Are there any areas they could improve?

No, there wasn’t anything to improve. We were satisfied with their services.

BACKGROUND

Please describe your company and your position there.

Compose Software AS is a Norwegian IT company delivering low-code application development software for electronic forms, process automation, and case management.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Amplifyn?

We hired Amplifyn to do re-branding of the company logo and graphical profile across our digital and offline channels, including designing new websites. We were in need to modernize and professionalize the visual appearance of the company, and to give a holistic brand experience across all our channels.

SOLUTION

How did you select this vendor and what were the deciding factors?

We chose Amplifyn because we worked with them on another UI/UX project together with our partner and were confident that the designers were professional and delivered high quality services.

Describe the project in detail and walk through the stages of the project.

The project initiation included defining the scope and goals together with Amplifyn. The project was divided into two phases because it was time-critical for us to go live with new websites first. The first phase included a new brand guidebook and logo re-designs, as well as Social Media banners, and new websites including the most critical pages.

Phase two included stationery designs such as power-point design, word-template, email signatures, as well as the remaining pages. All designs were developed in Figma, and the handover included Figma files as well as the MS Office templates.

How many resources from the vendor's team worked with you, and what were their positions?

We had 2 designers working with us. 1 lead designer and 1 designer.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Amplifyn was very structured in the way they initiated and conducted the project, and clear in the communication which made everything run smoothly. The designers were very creative and professional. I would highly recommend working with Amplifyn. We now have a brand design that we are proud to launch and that gives a holistic brand experience to clients, employees and partners.

How effective was the workflow between your team and theirs?

The team was working agile with daily review meetings in the initial phase. This allowed us to see the progress, clarify uncertainty and align understanding of goals.

Amplifyn structured the scope into smaller tasks that were prioritized in sprints and visualized in a sprint board for us to follow. The communication efficient and Amplify showed good understanding of our needs.

What did you find most impressive or unique about this company?

Amplifyn was very structured in the way they initiated and conducted the project, and clear in the communication which made everything run smoothly. The designers were very creative and professional. I would highly recommend working with Amplifyn.

Are there any areas for improvement or something they could have done differently?

We were creating the new brand book and designing new websites almost simultaneously, where delays in the brand-book work could block the progress of the websites, but this “close race” was still a necessary risk we accepted because of the time-critical phase one release.

This made it very important to stick to the scope. Amplifyn was still able to deliver a lot in the short time we had, and we’re very satisfied with the results.

BACKGROUND

Please describe your company and position.

I am the Co-Founder of byways

Describe what your company does in a single sentence.

byways AI driven SaaS solution is revolutionizing the way how logistics planners, suppliers and carriers communicate for land-, sea- and air cargo shipments.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Amplifyn to accomplish?

• UI design
• UX optimization

SOLUTION

How did you find Amplifyn?

Referral

Why did you select Amplifyn over others?

• Pricing fit our budget
• Great culture fit
• Referred to me

How many teammates from Amplifyn were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Ongoing design and review of our customer facing web interface

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Design in figma
• Customer reviews
• Customer rating

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They were always on time - even when the timeline was tight. They always help out where they can and they have proven to be a reliable partner.

What was your primary form of communication with Amplifyn?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

I love their focus and their speed. It never takes long until a rather fuzzy idea becomes tangible in their designs. In addition their communication is always flawless and over the years is usually feels more like talking to friends then business partners.

Are there any areas for improvement or something Amplifyn could have done differently?

Nope

BACKGROUND

Please describe your company and position.

I am a former executive of Esplorio

Describe what your company does in a single sentence.

We help people record and share their travels

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Amplifyn to accomplish?

• Build a compelling UX to build on top of our market-leading private tracking technology

SOLUTION

How did you find Amplifyn?

• Online Search
• Other

Why did you select Amplifyn over others?

• Great culture fit
• Good value for cost
• Good initial interactions

How many teammates from Amplifyn were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

• iOS App UX & UI 
• Web frontend UX & UI
• Including version controlled designs in Sketch/Abstract

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We achieved several successful launches of our app, and was featured as Apple's App of the Day several times. The UX worked well with our users and was well reviewed.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They worked closely with our internal systems and toopls for project management and adapted to the way we worked internally.

What was your primary form of communication with Amplifyn?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

I was impressed by their flexibility and ability to learn the market and adapt to our needs.

Are there any areas for improvement or something Amplifyn could have done differently?

I believe this has already happened since we last worked with them - but more resources available.