Agency Twenty21

BACKGROUND

Please describe your company and position.

I am the Office Manager of My Project Estimating

Describe what your company does in a single sentence.

We provide project estimating services, primarily for the construction industry. It helps contractors, builders, and developers create accurate and detailed project cost estimates. We have professional estimators, utilise takeoff services, and manage project costs more effectively, potentially reducing errors and optimising budgeting processes.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Agency Twenty21 to accomplish?

• Social Media Marketing
• Pay-Per-Click
• Web Design

SOLUTION

How did you find Agency Twenty21?

Online Search

Why did you select Agency Twenty21 over others?

• Pricing fit our budget
• Good value for cost

How many teammates from Agency Twenty21 were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Agency Twenty21 has delivered a comprehensive digital marketing strategy for My Project Estimating, encompassing web design, pay-per-click (PPC), and social media marketing. Their web design focuses on user-friendly, responsive layouts with SEO and analytics integration to enhance visibility and performance across devices. PPC efforts include Google Ads management, keyword optimisation, and competitor analysis to drive targeted traffic and improve ad spend effectiveness. Social media management covers content creation, platform-specific engagement strategies, and audience interaction on key channels.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The measurable outcomes for My Project Estimating’s collaboration with Agency Twenty21 centered on web design enhancements, social media engagement, and PPC advertising performance, showcasing substantial progress. The custom website improvements facilitated a higher engagement rate and a smoother user experience, particularly through optimised forms, SEO adjustments, and responsive design, all aimed at increasing conversion rates. In social media, the focus on branded content across platforms like Facebook and Instagram helped increase brand reach, page likes, and audience interaction rates, demonstrating growth in both follower numbers and engagement. Additionally, PPC campaigns were refined for targeted reach, leading to better-qualified traffic, and noticeable returns on ad spend. This multi-faceted approach, emphasizing regular optimizations based on data analysis, highlights how the integrated strategy contributed to visible growth and an improved brand presence online.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Agency Twenty21’s project management approach for My Project Estimating was thorough and organised, aiming to meet timelines and adapt responsively to client needs. They likely implemented a blend of agile and traditional methods, coordinating regular check-ins, milestone tracking, and collaborative feedback loops to keep the project on course. Their approach included an onboarding phase, where they set clear expectations on communication and timelines, and used a dedicated platform for project tracking to ensure transparency across all deliverables. 

Communication was a key part of their strategy, involving structured, routine updates and flexible adjustments to meet shifting requirements, a practice typical in agencies focused on enhancing client satisfaction and project agility. This responsive approach, where client queries are acknowledged and addressed promptly, is generally designed to maintain momentum and avoid bottlenecks. Effective communication protocols also mean that any potential delays or risks were proactively managed, allowing for quick resolution and reducing the likelihood of unexpected setbacks. Overall, Agency Twenty21’s emphasis on transparent, responsive project management ensured a streamlined process, minimising delays and keeping My Project Estimating’s deliverables on track for timely completion.

What was your primary form of communication with Agency Twenty21?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What stands out most about Agency Twenty21 is its blend of tailored digital marketing strategies and client-focused project management. They are known for adapting agile methodologies with frequent client check-ins, ensuring that campaigns and design deliverables align closely with evolving client needs and market trends. Their responsiveness and commitment to proactive communication also demonstrate an impressive client-centric approach, particularly through regular progress updates and quick adjustments to strategies based on data insights. 

Moreover, their integration of comprehensive service offerings—from web design and PPC to social media management under one cohesive framework is a unique strength. This ability to provide end-to-end digital marketing solutions enables clients like My Project Estimating to have a unified and effective online presence, which ultimately optimises brand engagement and ROI across platforms.

Are there any areas for improvement or something Agency Twenty21 could have done differently?

Everything is going well at the moment. So far there is not improvement needed.

BACKGROUND

Please describe your company and position.

I am the Project Administrator of Reltic Construction Consultants

Describe what your company does in a single sentence.

Reltic Construction Consultants provide expert advisory and management services for construction projects. They assist clients in areas such as project planning, cost estimation, risk management, and regulatory compliance. Their work often includes coordinating between stakeholders, ensuring projects meet quality standards, and helping manage budgets and timelines to keep projects on track and within scope.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Agency Twenty21 to accomplish?

• Social Media Marketing
• Search Engine Optimisation
• Link Building

SOLUTION

How did you find Agency Twenty21?

Online Search

Why did you select Agency Twenty21 over others?

• Close to my geographic location
• Pricing fit our budget
• Good value for cost

How many teammates from Agency Twenty21 were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Agency Twenty21 has delivered a comprehensive suite of digital marketing services for Reltic Construction Consultants, focusing on enhancing their online presence and driving growth. Their work includes a thorough SEO audit to optimize Reltic's website for better search engine rankings, tailored social media marketing strategies to engage the target audience, and effective link-building initiatives to secure high-quality backlinks to boost website authority. 
Key deliverables comprise detailed audit reports, ongoing optimization strategies, and regular social media content that fosters community engagement, ultimately increasing web traffic and lead generation.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The measurable outcomes from Agency Twenty21’s project with Reltic Construction Consultants likely included increased web traffic, improved social media engagement, and stronger brand visibility through SEO and link-building efforts. 
SEO strategies typically boost website traffic by enhancing search engine rankings, making it easier for potential clients to find Reltic's services online. Additionally, social media management (SMM) would have aimed to increase brand awareness and customer engagement, often tracked through metrics like follower growth, engagement rates, and reach.
For link-building, measurable outcomes would include the number and quality of backlinks secured, which can help improve search ranking and credibility in the construction consulting industry. These metrics would assess effective project performance to show direct improvements in web visibility and brand engagement, leading to long-term client acquisition and retention improvements. 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Agency Twenty21 effectively utilized a hybrid project management methodology that combines Agile and Waterfall approaches, optimizing flexibility with structured delivery. This adaptive style allowed them to meet client needs promptly while adhering to structured milestones, ensuring timely completion and quality assurance for each project phase. 
Through regular communication checkpoints and rapid responsiveness to client requests, they maintained a high degree of adaptability, quickly incorporating feedback to minimize scope creep and ensure project alignment with client expectations. This approach, combined with diligent milestone tracking and resource allocation, allowed Agency Twenty21 to manage Reltic’s projects efficiently and responsively, consistently delivering on schedule and adapting to evolving needs.

What was your primary form of communication with Agency Twenty21?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What stands out most about Agency Twenty21 is its strategic blend of tailored project management methodologies and its strong focus on client-specific outcomes. The flexibility allows the agency to be highly responsive, adaptive, and efficient in addressing evolving needs, from SEO adjustments to real-time social media engagement.

Another remarkable aspect is their commitment to transparency and communication. By emphasizing ongoing client updates and using visual management tools, they keep project progress clear and measurable, fostering trust and allowing clients to see direct links between strategy and results. Their proactive communication approach not only enhances accountability, but also enables rapid adjustments that keep projects on track and aligned with client expectations.

Are there any areas for improvement or something Agency Twenty21 could have done differently?

Currently, as an ongoing client of Agency Twenty21, we are thoroughly impressed with their performance and have no suggestions for improvement. Their commitment to understanding our objectives, delivering results, and maintaining consistent communication has exceeded our expectations. Their strategic approach and adaptability in meeting our needs make them an invaluable partner.