Ad Savings

BACKGROUND

Please describe your company and position.

I am the Marketing Head of Traveler Foody

Describe what your company does in a single sentence.

Providing Digital Solution

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Ad Savings to accomplish?

• Improve lead generation and customer acquisition through targeted performance marketing campaigns.
• Increase website traffic and conversion rates with optimized ad campaigns.
• Strengthen brand visibility in Delhi NCR through data-driven digital marketing strategies.

SOLUTION

How did you find Ad Savings?

Online Search

Why did you select Ad Savings over others?

• High ratings
• Close to my geographic location
• Great culture fit
• Good value for cost
• Company values aligned 

How many teammates from Ad Savings were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We engaged Ad Savings to manage our performance marketing campaigns with a clear focus on lead generation and ROI optimization. The scope of work included:

Conducting market and audience research to identify high-potential customer segments.<br>Creating and managing ad campaigns across Google Ads, Meta (Facebook/Instagram), and other relevant platforms.<br>Optimizing targeting, creatives, and ad placements to maximize conversions.<br>Implementing A/B testing for ad creatives and landing pages to improve performance.<br>Providing regular performance reports, insights, and actionable recommendations.<br>Aligning campaigns with our budget while ensuring measurable growth in traffic, leads, and conversions.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Achieved a 40% increase in website traffic within the first three months.
• Generated a 35% improvement in lead quality, resulting in more qualified prospects.
• Reduced cost per lead by 25% through optimized ad targeting and campaign management.
• Improved overall conversion rate by 30% compared to previous campaigns.
• Delivered consistent ROI growth while staying within the planned marketing budget.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Ad Savings demonstrated excellent project management throughout the engagement. They delivered all campaign setups, reports, and optimizations on time and were proactive in keeping us updated at every stage. Their team was responsive to our questions and quick to make adjustments whenever needed. We appreciated their structured approach, clear communication, and willingness to adapt strategies based on our feedback. Overall, they made the process smooth, transparent, and highly collaborative.

What was your primary form of communication with Ad Savings?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

 What did you find most impressive or unique about this company?

What stood out most about Ad Savings was their ability to combine creativity with data-driven insights. Unlike many agencies that focus only on numbers or only on design, they struck the perfect balance between performance and innovation. Their personalized approach, proactive communication, and commitment to delivering measurable results made them feel less like a vendor and more like a true partner in our growth.

Are there any areas for improvement or something Ad Savings could have done differently?

Overall, our experience with Ad Savings was very positive. If there’s one area for improvement, it would be to provide even more real-time performance dashboards so we could track campaign progress instantly without waiting for scheduled reports. However, this is a minor suggestion, as their regular updates and responsiveness already kept us well informed.