Whippet Creative

BACKGROUND

Please describe your company and position.

I am the President of Pod Topics Chattanooga

Describe what your company does in a single sentence.

PodTopics Chattanooga is a podcast production and podcast hosting company, specializing in working directly with businesses and organizations of all sizes as well as individuals to harness the power of podcasting to help you achieve your goals.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Whippet Creative to accomplish?

• Collaborating with my company to build PodTopicsChattanooga.com from the ground up.
• Assist with maintenance and growth of the PodTopicsChattanooga.com website.

SOLUTION

How did you find Whippet Creative?

Referral

Why did you select Whippet Creative over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from Whippet Creative were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

As noted earlier in this review, the project focused on having Whippet Creative collaborate with my company on building PodTopicsChattanooga.com from the ground up. This included developing the look and flow for the website, the functionality of the web and incorporating artwork for the website. One of the many reasons we chose Whippet Creative was that we needed a provider with expertise for building a WordPress-based CMS that could be adaptable and scalable. We envisioned the work on the project to be ongoing as we see PodTopics Chattanooga having a business life cycle that we are seeking to operate for at least the next 10 years.

The Whippet Creative Team, led by co-founder Sherry, took the time to examine precisely what we needed before developing a plan and timeline that perfectly fit our needs and budget. Whippet Creative completed what we viewed as Phase 1 of our development for PodTopicsChattanooga.com ahead of schedule and under budget. The work Whippet Creative did for our company was absolutely on target and it has positioned us well to augment and scale the website with Whippet Creative’s assistance as we move forward into the future.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

As noted in a previous response, the PodTopicsChattanooga.com website went from start-up to completion ahead of schedule and under budget. We needed a fairly quick turnaround as we had some early opportunities to market our services to clients in the Chattanooga area. Without that quick turnaround and working within a modest budget that we had established for the project, we would not have been able to effectively interact with prospective clients. Sherry and her team at Whippet Creative took the time to understand our challenges and they brought effective solutions to the table that met our needs.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

While I have noted this in a couple other places within this review, it’s critically important to note that Sherry  and her team at Whippet Creative have been extremely attentive to our needs with the PodTopicsChattanooga.com website. Not only did Whippet Creative finish Phase 1 of the work ahead of schedule and under budget, the attention to detail with our website development was excellent. Sherry and her team take the time to get to know your business. It was clear that Sherry and her team are invested in my company’s success as a business. Instead of simply pointing out roadblocks and why something can't be done, Whippet Creative is always ready with alternatives and solutions when issues arise. It’s clear that Whippet Creative places a priority and a great deal of importance on customer service.

What was your primary form of communication with Whippet Creative?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

While the work Whippet has on building and maintaining the PodTopicsChattanooga.com website has been and continues to be highly impressive on its own, Whippet Creative’s commitment to customer service and making sure we understand our options, including the possible benefits and potential pitfalls, make Sherry and her team unique in our eyes. Whippet Creative, in our experiences with them, is always ready and willing to go the extra mile. Our company’s leadership has been utilizing website developers and creative services agencies for over 35 years. Whippet Creative stands tall in what they do because of their commitment to us as a customer. We have been able to build a great working relationship with Sherry and her team because they have taken the time to understand our business and our challenges.

Are there any areas for improvement or something Whippet Creative could have done differently?

As I have noted throughout this review, Whippet Creative has been on target with all of the work that they have done for our company. One of the ways that Sherry and her team stay on point in our view is their willingness to seek feedback and discuss ways to improve and be more efficient. I really appreciate this proactive approach to project management. If you are looking for a company in this space that has a dedication to service, seeks to find creative solutions and is focused on providing overall value, you should contact Whippet Creative.

BACKGROUND

Please describe your company and position.

I am the Sales & Marketing Specialist of LendAPI

Describe what your company does in a single sentence.

We help you build, launch, and iterate on a platform to bring any Fintech product to life. Seamlessly handle compliance, onboarding, fraud, and credit risk on a secure, encrypted platform

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Whippet Creative to accomplish?

• Enhance Audience Engagement and Build Community: To foster a stronger connection with our audience by developing a consistent and valuable content strategy, increasing interaction on social media platforms, and building a loyal community around our brand.
• Increase Brand Awareness and Visibility: To strategically develop and elevate our brand identity across key digital channels, ensuring it resonates with our target audience and distinguishes us from competitors.
• Generate High-Quality Leads and Drive Conversions: To create and execute a targeted marketing campaign (e.g., through content, social media, and/or advertising) designed to attract potential customers and encourage them to take a desired action (such as signing up for a newsletter, downloading a resource, or requesting a quote).

SOLUTION

How did you find Whippet Creative?

Linkedin

Why did you select Whippet Creative over others?

High ratings

How many teammates from Whippet Creative were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

This project aims to build a robust and integrated online marketing foundation for LendAPI. The scope encompasses three core disciplines: Search Engine Optimization (SEO) to increase organic visibility and website traffic, Social Media Marketing to build brand community and engagement, and Email Marketing to nurture leads and drive conversions: 

1. Search Engine Optimization (SEO) 

Objective: 

To improve the website's ranking in search engine results pages (SERPs) for relevant keywords, thereby increasing qualified organic traffic and brand authority. 

Key Activities & Deliverables: 

SEO Audit & Competitor Analysis: A comprehensive report analyzing the current website's technical health, on-page elements, and content, alongside a review of competitor strategies.

Keyword Strategy: A documented list of primary and secondary target keywords (including long-tail phrases) mapped to specific pages on the website.

On-Page SEO Optimization: Implementation of keyword optimizations across key site pages, including meta titles, descriptions, header tags, and body content.

Technical SEO Recommendations: A report with actionable recommendations for improving site speed, mobile-friendliness, internal linking, and XML sitemap structure.

Content Gap Analysis & Topic Strategy: Identification of content opportunities to answer user queries and establish topical authority.

Monthly Performance Reporting: A report detailing progress on key metrics including keyword rankings, organic traffic, and inbound links. 

2. Social Media Marketing

Objective: 

To increase brand awareness, foster an engaged community, and drive website traffic through strategic social media presence and content.

Key Activities & Deliverables: 

Social Media Strategy Document: An overview of target audiences, brand voice, content pillars, and goals for selected platforms (e.g., LinkedIn, Instagram, Facebook).

Content Calendar & Asset Creation: A monthly calendar outlining post topics, formats (images, video, carousels), and captions. Includes the creation of a set number of original visual and copy assets per month. 

Community Management & Engagement: Daily monitoring of platforms, responding to comments/messages, and engaging with relevant accounts to build community.

Paid Social Campaign Strategy (Optional): Development of a strategy for small-scale paid promotions to boost high-performing content or targeted campaigns.

Monthly Performance Report: Analysis of key metrics such as follower growth, engagement rate, reach, and click-through rates. 

3. Email Marketing Objective: To nurture leads, communicate directly with customers and prospects, and drive conversions through targeted email campaigns. 

Key Activities & Deliverables: 

Email Marketing Strategy: A plan outlining email segments (e.g., new subscribers, customers), send frequency, and goals for key flows and campaigns.

Welcome Email Series Automation: Development and setup of an automated email sequence for new subscribers.

Newsletter Creation & Management: Design, copywriting, and deployment of a monthly/bi-weekly newsletter to share updates, blog content, and offers.

Promotional Campaigns: Creation and execution of email campaigns for specific promotions, product launches, or events.

List Growth Strategy Recommendations: A set of proposed tactics for growing the email subscriber list (e.g., lead magnets, website sign-up forms).

Monthly Performance Report: Analysis of open rates, click-through rates, conversion rates, and list growth. 

Summary of Key Deliverables: 

Comprehensive SEO Audit & Keyword Strategy Report

Monthly SEO Performance Reports

Social Media Strategy Document & Monthly Content Calendars

Monthly Social Media Performance Reports

Email Marketing Strategy & Automated Welcome Series

Executed Email Newsletters and Campaigns

Monthly Email Marketing Performance Reports

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Measurable Outcomes & Project Metrics

1. Search Engine Optimization (SEO) Outcomes:

Achieved a significant increase in qualified organic website traffic.
Earned first-page Google rankings for a core set of valuable, high-intent target keywords.
Established organic search as a primary and consistent source for new lead generation.

2. Social Media Marketing Outcomes:

Achieved substantial and steady growth in our social media community and follower base.
Drove a significantly higher level of audience interaction and engagement on our posts.
Increased the volume of qualified website referrals coming directly from social media platforms.

3. Email Marketing Outcomes:

Grew the email subscriber list consistently and with a highly relevant audience.
Maintained strong and consistent email engagement rates, including open and click-through rates.
Successfully nurtured subscribers through the marketing funnel, leading to a measurable increase in customer conversions.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Whippet Creative's project management was exceptional and a key factor in the project's success. Their team, led by our main point of contact Mustafa, demonstrated remarkable professionalism and efficiency throughout our engagement.

They consistently delivered all items on schedule, adhering to the agreed-upon timelines and milestones without compromise. Their responsiveness was outstanding; they promptly addressed any questions or needs we had and incorporated feedback seamlessly into the workflow.

Mustafa and the entire team were not just executors but true strategic partners, proactively communicating updates and offering valuable insights. Their organized, transparent, and client-focused approach made the entire process smooth and highly effective. They are, without a doubt, among the best in the marketing field.

What was your primary form of communication with Whippet Creative?

Virtual Meeting

What did you find most impressive or unique about this company?

What we found most impressive and unique about Whippet Creative was their exceptional ability to function as a true strategic partner, rather than just a service provider.

Their most distinctive strength is the seamless integration of data-driven strategy with creative execution. They don't just implement tasks; they provide a clear, insightful rationale for every action and consistently demonstrate how their work contributes to overarching business goals.

Furthermore, their proactive approach sets them apart. The entire team consistently anticipates needs and identifies new opportunities, offering valuable recommendations before we even identify a challenge. This forward-thinking mindset, combined with a deeply collaborative and responsive culture, makes them a uniquely effective and impressive company.

Are there any areas for improvement or something Whippet Creative could have done differently?

Whippet Creative's performance was excellent. For even greater impact, we would have valued slightly more frequent proactive check-ins outside of formal reports to discuss strategy and new ideas.

BACKGROUND

Please describe your company and position.

I am the Manager of Client Advisory of Expertise Accelerated

Describe what your company does in a single sentence.

Accounting and Finance Solution

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Whippet Creative to accomplish?

• Email Marketing
• Social Media Marketing
• Website design & development services
• Search Engine Optimization
• Lead Generation

SOLUTION

How did you find Whippet Creative?

Online Search

Why did you select Whippet Creative over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost
• Company values aligned
• Subject Matter Expert

How many teammates from Whippet Creative were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Restructure the user journey and achieve a seamless flow of leads through AI Automation, Organic and Paid medium.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Fully functional website design and development
• Implementation of AI Automation
• Setup B2B campaign

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They're very responsive and always available for a quick sync up. 

In case if requirement raise on weekend they make it complete as earliest.

What was your primary form of communication with Whippet Creative?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

• Scoping & understanding core values.
• Efficient project management and communication.
• Core exprtise in the multiple areas.

Are there any areas for improvement or something Whippet Creative could have done differently?

Increase the number of employees so they can handle more work.

BACKGROUND

Introduce your business and what you do there.

I’m the Marketing Operations Lead at a business solutions company. This company provides scalable off-site professional and technological solutions in accounting, finance, supply chain management, and other business processes to help clients reduce non-core operating costs.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Whippet Creative?

We hired Whippet Creative to be our comprehensive growth partner. Our primary goals were to establish a strong digital foundation and drive measurable results. Specifically, we needed their expertise to build a performance-driven strategy encompassing startup growth, lead generation, performance marketing, and SEO. We were looking for a team that could not only execute but also help us strategize for scalable, long-term success.

SOLUTION

What was the scope of their involvement?

Whippet Creative handles our core growth activities, mainly performance marketing, SEO, and lead generation. They’ve built and run targeted ad campaigns, optimized our site for search, and set up a full system to attract and capture qualified leads. They’re a real end-to-end partner.The team uses HubSpot and GoHighLevel (GHL) to manage our leads and marketing automation. For SEO, their work is powered by tools like Ahrefs and Screaming Frog for research and site audits.

What is the team composition?

We work with 2–5 teammates from Whippet Creative.

How did you come to work with Whippet Creative?

We found them through an online search. Their pricing fit our budget.

What is the status of this engagement?

We started working with them in November 2024, and our engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Thanks to Whippet Creative’s efforts, we’ve seen a steady climb in qualified leads coming into our pipeline. At the same time, our organic visibility has shot up as our pages have started ranking for more valuable search terms. It’s exactly the kind of measurable growth we need, and it feels like we have a true partner in making it happen.Our leads have increased by over 20%, and the number of keywords we rank for in top positions has grown by nearly 30%.

How did Whippet Creative perform from a project management standpoint?

They deliver on time and are very responsive. We communicate via virtual meetings, emails, and messaging apps.

What did you find most impressive about them?

Whippet Creative has good management of marketing initiatives.

Are there any areas they could improve?

They could develop multi-campaigns for our pipeline.

BACKGROUND

Please describe your company and position.

I am the Account Manager of an automotive company

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Whippet Creative to accomplish?

• Website, email automation

SOLUTION

How did you find Whippet Creative?

Referral

Why did you select Whippet Creative over others?

Pricing fit our budget

How many teammates from Whippet Creative were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

I worked with Whippet Creative to design and set up our Shopify website, along with automated email and newsletter workflows. The team made everything super easy — they understood what we wanted, guided us through the Shopify setup, and delivered a clean, professional store that looks great and works smoothly. They also helped automate our emails, so things like order confirmations, follow-ups, and newsletters now go out automatically. It’s saved us a ton of time and really improved how we stay in touch with customers. Overall, I had a great experience and would definitely recommend Whippet Creative to anyone looking for a reliable Shopify and automation partner.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Successful 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They respond well

What was your primary form of communication with Whippet Creative?

• In-Person Meeting
• Virtual Meeting

What did you find most impressive or unique about this company?

Responsible, reliable, helpful, creative

Are there any areas for improvement or something Whippet Creative could have done differently?

No