What a Story

BACKGROUND

Please describe your company and your position there.

I’m the founder and CEO of a marketing and branding solutions company.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire What a Story?

We hired What a Story to create several videos and other supporting materials for our company as well as for our clients.

What were your goals for this project?

We wanted to have a steady outsourcing partner to help us meet our goals and serve our customers. Hiring a trustworthy team was essential for us.

SOLUTION

How did you select this vendor?

Our company’s chief advisor introduced me to the CEO of What a Story, and I chose them as our main creative partner for various projects.

Describe the scope of their work in detail.

They did several projects for us during our engagement. For my company specifically, they created a 30-second promotional video and handled everything from scripting to the final edits. They produced various materials for our clients, including brochures, web and logo designs, videos, etc.

What was the team composition?

Vikas (Co-Founder, What a Story) and his business partner were my main points of contact, but I also worked closely with their project managers and designers.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

All of my clients have been satisfied with the work What a Story produced for them, which was a significant benefit for my business. I’m grateful for the way they helped transform my business. Working with them was a success.

How effective was the workflow between your team and theirs?

Vikas was available whenever I needed to get in contact with him, which was one of the best parts of working with What a Story. The rest of the team was also highly organized and efficient. They followed a structured plan and had a good work ethic that is rare to find.

What did you find most impressive about this company?

They were a group of professionals and creatives that added value to every project they worked on. Their team brought extensive experience and transparency to the work they did, which is a great asset when outsourcing work. They were a credible and skilled partner.

Are there any areas for improvement?

It’d be great if they kept expanding their resources to serve all of their clients better.

BACKGROUND

Please describe your company and your position there.

I’m the VP of corporate communications for Construction Souq, one of the largest aggregator of suppliers and merchants for construction-related needs in the Middle East and North Africa regions.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire What a Story?

We hired What a Story to create a series of promotional videos and animated commercials for my company.

What were your goals for this project?

We wanted these explainer videos to create brand awareness for our company and the services we offer to our customers.

SOLUTION

How did you select this vendor?

I reviewed What a Story’s portfolio and sent them a query with my project requirements. Their sales team responded, and we decided to hire them as our creative partner for several videos.

Describe the video(s) and the process in detail.

What a Story developed 15 videos for us throughout our engagement. To start, we gave them our requirements, explained our vision, and provided their team with the script for each video. Together, we formed a detailed plan to move forward with. Their team created 12 short animated promotional videos that were 15-seconds in length each. They also produced three animated commercials between 30–45-seconds long. For each production, they handled the sound, music, graphics, and animation.

What was your vendors' project management or feedback process?

We used the project map that we created at the beginning of the project. Together, we formed a budget and timeline that everyone adhered to for each video. What a Story tracked their progress daily and kept us informed on our responsibilities.  

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Each video created by What a Story has benefitted our company. Because our audience is more educated about our services, our sales have increased and set us apart from our competitors. We can now effectively capture the market’s attention because of the quality work What a Story produced. Overall, their creative work always met our expectations and was delivered within our budget.

How effective was the workflow between your team and theirs?

Even though there were over a dozen videos created, What a Story managed the workload efficiently. Each one took about one week to complete, and they kept me informed about their progress throughout. We coordinated with their entire team through WhatsApp, calls, and emails, and they assigned a dedicated project manager.

What did you find most impressive about this company?

They had strong expertise and a great storytelling ability that was reflected in the final products. Their team was versatile, and they were able to understand my business quickly. What a Story put the client first and listened to our feedback. Their focus, efficiency, and deep skill helped them deliver high-quality work.

Are there any areas for improvement?

There’s nothing I can think of for them to do better—they were great to partner with and made their capabilities very clear to us.

BACKGROUND

Please describe your company and your position there.

We are a small digital agency that specializes in working with companies who want to elevate their brand and video quality.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire What a Story?

I needed them to create several explainer videos for our clients.

What were your goals for this project?

We wanted videos that would attract clients, delivered with excellent communication and artistic direction.

SOLUTION

How did you select this vendor?

After considering several firms, I thought they had the best communication and fit for us. They understood the vision we had for each of our clients.

Describe the video(s) and the process in detail.

They assisted with the overall video layout, storyboarding, sketching, animations, and production. After we provided the brand guidelines and discussed a short project brief, they saw and achieved my vision for the projects.

What was your vendors' project management or feedback process?

I initially contacted Vikas (Video Producer and Co-Founder, What a Story). During development, I was connected with Shailendra (Creative Director and Motion Graphics Designer).

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

I was impressed by the quality of their deliverables. They were great to work with because they understood our creative and production processes. They made our collaboration very easy.

How effective was the workflow between your team and theirs?

They were organized and in control of all of our projects. They were patient and communicated consistently throughout production, and they met all deadlines. We look forward to continuing the relationship we’ve developed over the course of our productions.

What did you find most impressive about this company?

They are very friendly, skilled, and creative people. They are committed to quality and they're dedicated to making sure the desired outcome is achieved.

Are there any areas for improvement?

No, we’re completely satisfied.

BACKGROUND

Please describe your company and your position there.

I’m the assistant marketing officer at Ezenith Education. We conduct seminars that bring college students together with business leaders to bridge the gap between industry and the classroom.  

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire What a Story?

We approached ‘What a Story’ for complete brand development including a logo, stationery, promotional designs, a website, and explainer videos.

What were your goals for this project?

As a new company, we wanted to develop an identity and market presence and generate trust with our audience.

SOLUTION

How did you select this vendor?

One of my business acquaintances who’d used What a Story before connected me to Vikas (Founder & CEO).

Describe the project in detail.

They handled everything related to branding, from producing collateral (stationery, letterheads, mailing labels, and envelopes) to developing our website and introductory explainer videos. Every design maintained our color scheme and furthered our brand image. We’ve done several projects with them, and every experience has been great.

What was the team composition?

I mainly worked with Vikas and two of his team members.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We’re pleased with how our brand looks and have received lots of positive feedback regarding its color scheme. Our growth has been outstanding, and part of the credit goes to What a Story.

How effective was the workflow between your team and theirs?

Vikas and his team members always manage our projects well, communicating efficiently over email and conference calls. They stay within budget and deliver the projects on time.

What did you find most impressive about this company?

They were responsive and creative. Sometimes it felt like we were their only client because of the attention they give us.

Are there any areas for improvement?

No, I can’t think of anything. I’ll surely recommend them to others.

BACKGROUND

Please describe your company and your position there.

I’m a digital marketing executive for a large online party service provider.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire What a Story?

We engaged What a Story to create a promotional explainer video for our company.

What were your goals for this project?

We wanted to explain our services and offerings to new customers through a quick animated video (that also reflects our branding).

SOLUTION

How did you select this vendor?

I came across Naagendra (Business Development Manager, What a Story) through Clutch three months ago. What a Story’s portfolio impressed me enough that we hired their team to complete this project.

Describe the video(s) and the process in detail.

We provided our video requirements first. What a Story came back to us with a script one week later. After making adjustments, the team began end-to-end video development—from storyboarding to the first mockup to the final video. They delivered a finished product within three weeks.

What was your vendors' project management or feedback process?

What a Story coordinated the entire project independently from start to finish. The team provided constant progress updates and made any requested changes immediately.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The video has received positive feedback from prospective customers and stakeholders. We’re using it in our social media channels, sales pitch, and email marketing. We plan to launch it on our website as well. We couldn’t be happier with What a Story’s final product.

How effective was the workflow between your team and theirs?

I primarily interfaced with Naagendra, but I also interacted with a project manager for day-to-day tasks. Their team behind the scenes delivered all work on time and within our budget. We had an excellent experience collaborating with them.

What did you find most impressive about this company?

What a Story provided a high level of technical expertise for very reasonable prices. 

Are there any areas for improvement?

No, we’re highly satisfied with their work. What a Story was straightforward and flexible to work with. We’d happily work with them again for future projects, and we highly recommend them to anyone new to the production process.

BACKGROUND

Please describe your company and your position there.

I’m the founder of Youngtycoons. As a startup school, we provide entrepreneurship training, mentoring, and support with setting up a complete ecosystem. 

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire What a Story?

We hired What a Story to lead a complete branding project and support our advertising efforts.

What were your goals for this project?

As the first business of our kind in India, we wanted to establish awareness and trust within the market.

SOLUTION

How did you select this vendor?

We had worked on multiple projects together previously, so I was familiar with the quality of their service.

Describe the scope of their work in detail.

What a Story initially focused on understanding the scope of work required for our project. They took the time to prepare and plan before executing the complete project. Starting with the logo design, they progressed on to building our website, creating stationery, and designing our marketing collateral.

What was the team composition?

We worked with a five-person team from What a Story comprised of two designers, two developers, and a project manager.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The quality of the work What a Story produced was very good. We received a great response to our entrepreneurship bootcamps after we launched them.

How effective was the workflow between your team and theirs?

We established our collaboration method using the agile process. On a daily basis, we held 15-minute phone calls to check in on the progress.

What did you find most impressive about this company?

What a Story’s quality work and timely delivery impressed me.

Are there any areas for improvement?

Their price point is high. If they reduced the service charge, I bet they could capture more of the market.

BACKGROUND

Please describe your company and your position there.

I’m the founder and social media consultant at JesusDaily.com. We have a popular Facebook page with a growing fan base of over 34 million users. We share devotional thoughts, inspirational quotes, and bible verses in the form of e-books, music, teachings, and videos.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire What a Story?

We wanted to create animated videos to use on our website and for some internal presentations.

What were your goals for this project?

We needed a high-quality, marketable presentation by our deadline.

SOLUTION

How did you select this vendor?

In my search for video expects, I found Vikas (Founder, What a Story) on a website for freelancers. We discussed my goals, and he offered a competitive timeline and quote.

Describe the video(s) and the process in detail.

After describing my ideas, I provided What a Story with content. They designed the visual elements and animations, then added music

What was your vendors' project management or feedback process?

Vikas led our project. He had a great response time and a positive attitude. I provided feedback on each video, and I approved four out of six videos after the first submission. When I did request revisions, the team was quick to make the necessary adjustments.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The results exceeded my expectations. We’re using the videos in our marketing strategies and internal presentations. We also link them in emails to our followers. Vikas and his team are instrumental to our social media marketing efforts.

How effective was the workflow between your team and theirs?

Under Vikas guidance, What a story delivered on all of their promises. They were skilled, collaborative, and extremely time-oriented. The team remained professional throughout the project.

What did you find most impressive about this company?

What a Story made my project a priority. Additionally, they gave me a discounted price and still made all of the revisions we requested.

Are there any areas for improvement?

So far, we don’t have any complaints. We plan to work on more videos in the future.

BACKGROUND

Please describe your company and your position there.

I’m the founder of Auth N Tick Identity Services. We utilize biometrics to offer comprehensive identity verification services to businesses, organizations, and individuals to combat identity theft.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire What a Story?

We needed an explainer video that customers could reach in just a few clicks. The video would give them a clear picture of our service offerings.

What were your goals for this project?

As a B2B startup, it was important to make a positive impression on our larger partner companies, so we wanted the video to portray our business model as a viable proposition. We also hoped that it would communicate our brand’s culture and personality, create potential leads, prompt viewers to remember our brand, and help us gain viewers' trust.

SOLUTION

How did you select this vendor?

We had the necessary technology resources and knowledge in-house but we needed production support. Our brand strategy and UX/UI design vendor recommended What a Story to us, so we went with them.

Describe the video(s) and the process in detail.

After conducting research, they proceeded to story and script development. They created a storyboard as well as illustrations and designs. Next, they captured the voice-over materials and introduced animation, sound effects, and background music. Lastly, they went through a final editing and rendering process before delivering the video.

What was your vendors' project management or feedback process?

We worked directly with a project manager.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The video has received excellent feedback from viewers and many likes on our LinkedIn and Facebook pages. 

How effective was the workflow between your team and theirs?

They provided me with regular updates and were focused on delivering outstanding results from the very beginning.

What did you find most impressive about this company?

They produced the video in such a way that it successfully explained complex cybersecurity concepts.

Are there any areas for improvement?

They sometimes called us at inconvenient hours because we were working in different time zones, so that's something to be mindful of.

BACKGROUND

Please describe your company and your position there.

I'm a marketing and design consultant at RevOs, an AI-enabled IoT platform for next-generation vehicles. We provide intelligent hardware and software solutions for smart vehicles that provide transportation analysis, control, and visualization.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire What a Story?

We hired them to produce a video.

What were your goals for this project?

Our idea was a little complicated and tough to explain to the customers, supplier, and investors. We wanted a video to make our concepts clearer and understandable.

SOLUTION

How did you select this vendor?

I knew and trusted their founder from past projects.

Describe the video(s) and the process in detail.

They conducted a discovery phase to understand our business model and our service. Using this as a foundation, they developed the script and revised it to our liking. Then, they sent a storyboard, an illustration design, and VO options. After we approved a certain art direction and style, their team fully fleshed out and edited the video. During post-production, they made some minor changes according to one of our investors' feedback and helped market the video.

What was your vendors' project management or feedback process?

I worked with a writer, designer, animator, VO artist, and their founder.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Our prospective customers and investors were impressed. Their video had a tremendously positive impact on how we showcase our products.

How effective was the workflow between your team and theirs?

They covered all our bases and were proactive, easing our concerns and saving us time. Anytime we asked for changes, their team quickly went to work without charging us extra.

What did you find most impressive about this company?

They were able to work on a tight budget. Other vendors were quoting $5,000, but they made it work with $2,000.

Are there any areas for improvement?

They could improve their email writing skills.

BACKGROUND

Please describe your company and your position there.

I am the CEO of a production house called AMP Studios, which operates from Mumbai, India. We work with marketing teams across verticals to create highly engaging digital content.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire What a Story?

We outsourced our entire post-production process to them to create a marketing case study video for an ayurvedic personal care brand in the country.

What were your goals for this project?

We sought to create a simple but creative storyboard to detail the challenges and solutions that we could present to consumers.

SOLUTION

How did you select this vendor?

We have worked with this vendor in the past and felt comfortable using them again.

Describe the video(s) and the process in detail.

The video is 2 minutes long and details the collaboration of the personal care brand with a regional news app. It discusses how they achieved traction through ayurvedic content and generated leads through specific preferences. It also addresses the challenges that can be mitigated using ayurvedic products.

What was your vendors' project management or feedback process?

We already had an approved script, so they were able to accomplish all post-production tasks to produce the case study video. We received daily updates and quick responses to all email, chat, and phone queries.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The end client was extremely pleased with the quick turnaround. What a Story delivered a beautiful video and took no steps that compromised quality.

How effective was the workflow between your team and theirs?

I was impressed by their diligence. Their team made sure we were always updated on their progress. They were readily available to hear our ideas or concerns.

What did you find most impressive about this company?

The video was delivered in seven days—far faster than we expected it.