TRAU

BACKGROUND

Introduce your business and what you do there.

I’m the CMO of Rockaway Capital, an asset management and private equity firm investing in e-commerce, digital assets, fintech, AI, and defense. We manage over €2.3 billion (approximately $2.5 billion USD) in assets and support cultural initiatives through social responsibility programs.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire TRAU to accomplish for your business?

We hired TRAU to design our website and refresh the visual identity of our investment group.

SOLUTION

What was the scope of their involvement?

TRAU has provided art direction, visual identity creation, web design and development, and development of all brand assets. The team has refreshed our visual identity, including our color palette, typography, and main visuals.

What is the team composition?

We work with 2–5 teammates from TRAU.

How did you come to work with TRAU?

I’ve been working with TRAU on several projects throughout the years. I initially found them through a referral, and I chose them because their company values aligned with ours.

What is the status of this engagement?

We started working with TRAU in March 2025, and our engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

TRAU has delivered our website and brand guidelines. We’ve seen improvements in our bounce rate and brand survey results after implementing TRAU’s work. Both the general public and our employees are happy with the results.

How did TRAU perform from a project management standpoint?

TRAU delivers on time and is a reliable partner, not just an agency. We communicate via virtual meetings or slack.

What did you find most impressive about them?

TRAU’s strategic vision is impressive. They don’t just deliver; they go the extra mile and try to help us make our project better. The team feels like an in-house team.

Are there any areas they could improve?

There’s nothing I can come up with.

BACKGROUND

Introduce your business and what you do there.

I’m the CEO and founder of YOUTH, a medical company. We use smartphone sensors and machine learning to quickly screen health status via face video, audio, and eye images. We detect early signs of health risks for multiple organs and biomarkers in under two minutes.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with TRAU?

We needed help with rebranding and app redesign.

SOLUTION

What was the scope of their involvement?

TRAU helped us with rebranding. They delivered a new logo, brand guidelines, and messaging. The team also worked on the app redesign. They created a new UI.

What is the team composition?

We worked with 2–5 teammates from TRAU.

How did you come to work with TRAU?

They were referred to me, and I met them at an event in San Francisco. I chose them because they offered good value for the cost, and their company values aligned with ours.

What is the status of this engagement?

We worked together in August 2024.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

They created a new UI.

How did your relationship with the vendor evolve?

They delivered on time. We mainly communicated through virtual meetings.

What did you find most impressive or unique about them?

TRAU’s speed was impressive.

Are there any areas they could improve?

No.

BACKGROUND

Please describe your company and position.

I am the CEO of twinzo

Describe what your company does in a single sentence.

We are a digital twin Industry 4.0 platform. 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire TRAU to accomplish?

• Cool new look

SOLUTION

How did you find TRAU?

Referral

Why did you select TRAU over others?

• High ratings
• Close to my geographic location
• Pricing fit our budget
• Referred to me

How many teammates from TRAU were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

New web layout, but also a new logo, which already needed an update 😌

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The web is just a portion of our marketing strategy, and serves mainly as a landing page. The main lead source is LinkedIn. 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Yes, everything was on time. Even some tiny updates were made without a payment afterward... 

What was your primary form of communication with TRAU?

Virtual Meeting

What did you find most impressive or unique about this company?

Just look at the web, and you will see. Another level. 

Are there any areas for improvement or something TRAU could have done differently?

I don't know, actually... 🤷‍♂️

BACKGROUND

Introduce your business and what you do there.

I’m the CEO of Halla, a manufacturer of modern interior luminaires. We specialize in innovative LED and an-centric lighting solutions for public, commercial, and residential spaces. We export to over 40 countries worldwide.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with TRAU?

We needed help with our website, branding, and print materials.

SOLUTION

What was the scope of their involvement?

TRAU has designed our website, including the homepage, internal pages, product pages, and references oriented towards a specific target group of architects. They’ve also prepared our logo, manuals, company presentation, and business cards. The team regularly prepares flyers for trade fairs and other events.

What is the team composition?

We work with 2–5 teammates from TRAU.

How did you come to work with TRAU?

Someone referred TRAU to me, and I contacted them directly. I chose them because their company values aligned with ours.

What is the status of this engagement?

We started working with TRAU in May 2018, and our engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

TRAU's work is part of larger strategic units, so it just nicely illustrates the individual intention. I appreciate the consistency, modernity, clear line, and differentiation from the competition. We have positive feedback on the units.Our colleagues are satisfied with the use of TRAU's materials. They're more than satisfactory marketing materials, according to which our company is perceived as stable, larger than it really is, and as a reliable business partner.

How did TRAU perform from a project management standpoint?

I'm satisfied with TRAU's project management. They always meet the deadlines. We communicate via virtual meetings, emails, and messaging apps.

What did you find most impressive about them?

TRAU's personal approach, understanding of our needs, and flexibility in solutions are impressive. They always try to find the best solution for us.

Are there any areas they could improve?

I can't think of anything for TRAU to improve.

BACKGROUND

Introduce your business and what you do there.

I’m a general partner at Emergence Ventures, an early-stage venture capital fund of funds. We invest in other venture capital funds focused on startups and emerging businesses.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with TRAU?

We needed help with branding and website design and development.

SOLUTION

What was the scope of their involvement?

TRAU designed an investor presentation and created our brand identity, including our logo, messaging, and color scheme. The team also designed and developed our website and ensured that all components were aligned throughout the process. TRAU used Figma and Framer.

What is the team composition?

We worked with 2–5 teammates from TRAU.

How did you come to work with TRAU?

Someone referred TRAU to me. I chose them over other options because they had high ratings, a great culture fit, good value for the cost, and a high-quality portfolio.

What is the status of this engagement?

We worked together from September–November 2025.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

TRAU delivered many drafts in Figma and went back and forth with us to ensure we were satisfied with the website. We’ve received positive verbal feedback from investors. Although we haven’t seen an increase in investor meetings or inquiries, that wasn’t the goal; we wanted to improve our brand’s presentation and polish.

How did TRAU perform from a project management standpoint?

TRAU delivered on time. We communicated via virtual meetings, email, and a messaging app.

What did you find most impressive about them?

TRAU was super fast, communicative, and collaborative. The team was responsive and understood our needs.

Are there any areas they could improve?

I can’t think of anything for TRAU to improve.

BACKGROUND

Please describe your company and position.

I am the CEO of a financial services company

Describe what your company does in a single sentence.

We provide revenue-based finance to SMEs

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire TRAU to accomplish?

• Find agencies

SOLUTION

How did you find TRAU?

• Referral

Why did you select TRAU over others?

• High ratings
• Pricing fit our budget
• Good value for cost
• Referred to me

How many teammates from TRAU were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Trau did a fantastic job on our logo, color palette and typography ...all of which we used extensively

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Our logo, color palette and typography ...which we used extensively

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They delivered everything within a week. This was impressive

What was your primary form of communication with TRAU?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their knowledge, taste, design sense and understanding our users

Are there any areas for improvement or something TRAU could have done differently?

No

BACKGROUND

Please describe your company and position.

I am the CEO of Destinee

Describe what your company does in a single sentence.

We are a marketing engine for cross-channel multicultural strategies that stimulate business growth.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire TRAU to accomplish?

• Webdesign expertise
• Web development
• Web consultancy

SOLUTION

How did you find TRAU?

• Referral
• Other

Why did you select TRAU over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost
• Company values aligned
• precision

How many teammates from TRAU were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Trau was tasked with creating a comprehensive and complete UX and UI for several of our projects. In the follow-up phase, they created a unique and modern web design and rapid web production solution that was cost-effective.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Delivery time
• Web Traffic growth
• Higher conversion rate

Describe their project management. Did they deliver items on time? How did they respond to your needs?

TRAU had experienced and dedicated project managers. Their process is clean and clear from the start. Regular check-in meetings move the project forward regularly. 99% of tasks are delivered on time.

What was your primary form of communication with TRAU?

Virtual Meeting

What did you find most impressive or unique about this company?

Young spirit, effective, fresh, and modern web design, and technology solutions. The projects look modern and cool but are still user-friendly. Web development does not cost unnecessarily high costs but looks for an efficient way to use the latest modern technologies.

Are there any areas for improvement or something TRAU could have done differently?

A more elaborated briefing phase of the project can smooth the rest of the process.