Tegan Digital

BACKGROUND

Please describe your company and position.

I am the Chief Marketing Officer of The Legacy Senior Communities

Describe what your company does in a single sentence.

The Legacy Senior Communities is a not-for-profit senior living and in-home care provider.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Tegan Digital to accomplish?

• Build a new website
• Produce videos
• Generate leads for the sales team
• Be our communications partner

SOLUTION

How did you find Tegan Digital?

Referral

Why did you select Tegan Digital over others?

• High ratings
• Great culture fit
• Company values aligned

What was the size of Tegan Digital’s team?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Tegan first partnered with The Legacy to develop a new website, and has since then became our digital agency for ongoing marketing and lead generation. Over the last few years they have provided digital strategy, media planning, communication planning and PR. The digital tactics have included connected tv, banner and display ads, Google Grant Ad campaign development and management, paid social, ppc, testimonial videos, direct mail, and email automation. They are intelligent people who love what they do.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• website engagement
• lead generation
• sales

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Our team at Tegan provides professional, high quality, timely services. They were all very attentive and eager to help. I can count on them. I have found them to be profoundly diplomatic, positive, and a lot of fun to be around.

What was your primary form of communication with Tegan Digital?

In-Person Meeting

What did you find most impressive or unique about this company?

We love the way they buy into storytelling marketing.

Are there any areas for improvement or something Tegan Digital could have done differently?

When we first met Tegan, they didn't know the senior living business. They did a great job learning our complex model. They did not have a copywriter on staff when we began doing direct mail and PR with them which presented a challenge.

BACKGROUND

Introduce your business and what you do there.

I’m the founder and CEO of The Birthday Party Project. We’re a nonprofit organization that partners with homeless shelters and transitional living facilities to celebrate children’s birthdays.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Tegan Digital?

We felt there was an opportunity to rebrand.  We wanted our website to reflect who we were and help solve other organizational efficiencies.

SOLUTION

What was the scope of their involvement?

Tegan Digital created our new brand identity, including a new color palette, ways to talk about our mission, and more. We initially worked through a story brand exercise to define the words we’d use to describe ourselves to our community. Then, they built our WordPress website from scratch.

The site offered our community an opportunity to learn more about who we are and how they could get involved with our mission. They also helped us with e-commerce. It linked to a donation platform called Funraise.

What is the team composition?

Our main points of contact were John (VP of Client Services), who led the team on branding and storytelling, Kelsey (Account Director), and Laura (Account Executive). Ryan (Design) was our creative, and Aaron (Founder) was probably the architect.

How did you come to work with Tegan Digital?

We met through mutual friends. We interviewed three different companies and ultimately chose Tegan Digital based on their talent pool, ideas, and price.

How much have you invested with them?

It was $65,000.

What is the status of this engagement?

We worked together from July 2020–March 2021. The process took about eight months.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Since our brand refresh, we’ve secured five national partners, which is great. Also, people have been really energized by our new site. It’s easy to navigate and donate, so donations have increased.

How did Tegan Digital perform from a project management standpoint?

They kept us on track and held the deadlines. Overall, they were good. We did weekly status updates through Zoom and communicated back and forth via emails.

What did you find most impressive about them?

They did a great job communicating expectations and keeping us on task.

Are there any areas they could improve?

No, we were satisfied with their process.

Do you have any advice for potential customers?

Lean into your ideas and challenge their suggestions. We asked many questions about how they wanted to improve our website, which gave us the information we needed to make informed decisions. Therefore, communication on both sides is essential.

BACKGROUND

Introduce your business and what you do there.

I work at Spire Agency, a B2B branding agency that specializes in logo design, sales collateral, messaging, positioning, and other engagement. I’m a senior account executive and have been with the company for four years.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Tegan Digital?

Tegan Digital is our web development partner.

SOLUTION

What was the scope of their involvement?

We work with Tegan Digital on several different clients that we have. They have built, maintained, and hosted WordPress websites for our clients. The team is capable of integrating different platforms and forms. 

Tegan Digital is our go-to development shop. They have done everything from small to very large engagements. Their portfolio contains several of our clients, and we’ve worked in partnership with Tegan on their websites. Our side handles all of the creative, including design and copywriting. They support the wireframing process and help us define the pages and content. Then, they do the development from the ground up. We work with Tegan closely on the hosting and maintenance of all of our clients’ websites.

What is the team composition?

We work with a lot of their team members. Our primary contact is Aaron (Founder). 

How did you come to work with Tegan Digital?

We have worked with Aaron since the beginning of his career.

How much have you invested with them?

Each project has a different budget. One website was a $100,000 engagement, while another was probably a $75,000 engagement. A third was about $50,000.

What is the status of this engagement?

Our partnership has been ongoing since May 2009.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Our clients have been extremely pleased with all of the websites that we’ve worked with Tegan Digital on. One site saw a 233% increase in engagement and viewership, so that was huge for us.  

How did Tegan Digital perform from a project management standpoint?

We communicate on a daily basis via Slack. We also work with them through email. While developing certain websites, we had weekly status calls with them. They’re very communicative about their bandwidth, and they set expectations around their bandwidth for deadlines.

We know their working style and typically know how long it’s going to take for them to complete a project. We work really well with them and have a very close partnership. 

What did you find most impressive about them?

Overall, their end product is always very polished. They produce beautiful, award-winning work. When we approach them with a project, we know that they can get it done and do so at the quality that the client expects. We really appreciate their work over that of their competitors because we know that the product and the end result will be of the highest quality. 

Are there any areas they could improve?

They have a very thorough process, so they take their time — it’s not a quick and easy thing. However, they do that because their work is so good. They take great value in their timelines and schedules.

Any advice for potential customers?

I would absolutely recommend them. They put out a great product, and they’re great people to work with.

BACKGROUND

Introduce your business and what you do there.

I'm a communications and marketing manager at a financial services company.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Tegan Digital?

We were looking for a company to redesign our website and help us with digital media.

SOLUTION

What was the scope of their involvement?

We shared our vision with Tegan Digital and they turned it into reality. First, they gave us different design options and we provided our feedback. Then, they redesigned the frontend of the website and did a lot of work on the backend. We created the content, but Tegan Digital was responsible for the UX design and the overall look and feel of our website. It's a WordPress website and, initially, they also managed SEO for it (later, we hired someone in-house). In addition, Tegan Digital provided recommendations in terms of our social media profiles.

What is the team composition? 

We have one main point of contact and we work with two or three other people. 

How did you come to work with Tegan Digital?

The relationship had started before I joined the company.

How much have you invested with them?

We pay them about $42,000 a year.

What is the status of this engagement? 

We started working with Tegan Digital in June 2013, and the relationship is ongoing. 

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

They're a small shop, but they're very knowledgeable. We wanted to have a cutting-edge website, and Tegan Digital helped us accomplish that. They stay up-to-date with the latest technology, so they really helped us push our vision. We employ a lot of the younger talent, and they're all impressed with the website. The traffic to the website has also increased and we've seen a growth in our contract submissions.

How did Tegan Digital perform from a project management standpoint? 

They're always on top of things and send us weekly updates. We talk on a monthly basis and use email in between the conversations. They're very responsive and get back to us in less than 24 hours. 

What did you find most impressive about them?

They're small, nimble, and highly responsive. We had an opportunity to hire a PR firm, but we preferred to stay with Tegan Digital. 

Are there any areas they could improve?

I can't think of anything.

BACKGROUND

Introduce your business and what you do there.

RSW is a full-service marketing communications firm focused on delivering exceptional client experiences. For over 20 years, we’ve been helping regional, national and international clients find clearer, smarter and more effective ways to tell their stories. I'm a vice president at RSW Creative, and my role is to make sure that our agency delivers solutions that drive client success.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Tegan Digital?

We create and manage multiple websites and online apps that use different technologies, so we were looking for a vendor to help us with a wide variety of development needs. We were also looking for a firm that could provide more than programming. We wanted a partner that could provide strategic insights and recommendations throughout the process.

SOLUTION

What was the scope of their involvement?

Tegan Digital mostly works on web development projects for our clients, and they manage both front- and backend development. They've created websites that are built in a variety of languages and platforms such as PHP, .NET, Ruby on Rails, and WordPress. RSW does a lot of upfront UX/UI work and hands it over to Tegan Digital to implement our designs. However, we engage with Tegan Digital early on in the design phase, and they provide valuable recommendations for improvements throughout the process. They also manage all the testing and QA to ensure we deliver a quality product for our clients.

What is the team composition? 

The Tegan Digital team consists of a variety of account and programming staff. We are assigned one I have one primary point of contact, and the rest of the staff is very accessible if we need to contact them.

How did you come to work with Tegan Digital?

I've known the owner for over 20 years, and he is a person I knew I could trust to deliver for our firm. He has worked with some of the biggest brands on the planet and is obsessed with making sure a job is done right. He and his firm have been a great fit for all of our development work.

How much have you invested with them?

We pay them between $200,000–$500,000 per year.

What is the status of this engagement? 

We started working with them in January 2014 and the relationship is ongoing. 

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

Tegan Digital has worked on a number of websites for us that are tied to large international campaigns with a variety of unique challenges such as global customizations and translations. One highly-successful campaign, in particular, was mostly due to the engaging website that Tegan Digital had developed.

How did Tegan Digital perform from a project management standpoint? 

They track everything, so I always know about the status of the project. Tegan Digital implements a variety of tools such as Teamwork for project management. Tegan Digital has done an excellent job of staying on top of our projects and leading the development process.

What did you find most impressive about them?

We worked with different development firms in the past, and we always had to worry about bugs or other issues with the code. Also, those firms did not provide the level of consultation and guidance that we prefer from our partners. We haven’t had any of those issues with Tegan Digital. They have a highly skilled and experienced team. Their code is clean, and they do an excellent job understanding our client’s needs and make strategic recommendations.

Are there any areas they could improve?

At one point they were growing so fast, that we experienced some challenges with project management and juggling bandwidth. However, those issues were addressed very quickly, and I see that as more of an isolated issue due to working with a great company that’s in demand.

Do you have any advice for potential customers?

Give them a try. We've had an awesome experience with them.

BACKGROUND

Please describe your company and position.

I am the Director of Communications of Jewish Federation of Greater Dallas

Describe what your company does in a single sentence.

We are a nonprofit fundraiser that helps ensure the continuity of a strong and vibrant Jewish community in Dallas, Israel, and throughout the world. 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Tegan Digital to accomplish?

• Social Media
• Website Launch

SOLUTION

How did you find Tegan Digital?

Referral

Why did you select Tegan Digital over others?

• Great culture fit
• Company values aligned

How many teammates from Tegan Digital were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Tegan helped us launch a social media strategy and plan, as well as a new website.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Social Media reports, website traffic

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their project management, timelines, and execution are excellent. Both Kelsey and Jacey were extremely responsive and helpful. 

What was your primary form of communication with Tegan Digital?

Virtual Meeting

What did you find most impressive or unique about this company?

Their responsiveness and engagement. Great client management. 

Are there any areas for improvement or something Tegan Digital could have done differently?

N/A

BACKGROUND

Please describe your company and position.

I am the Owner/Director of Outskirt Films

Describe what your company does in a single sentence.

Film Production Company

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Tegan Digital to accomplish?

• Build an engaging website
• Reach ideal customers
• Reflect our excellence in craft

SOLUTION

How did you find Tegan Digital?

Friend

Why did you select Tegan Digital over others?

• High ratings
• Close to my geographic location
• Great culture fit
• Company values aligned

How many teammates from Tegan Digital were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Tegan walked us through all the steps from market analysis to moodboards. We then received multiple rounds of iterations, honing the site at each step to reflect our values and work in an excellent way. 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

beautiful and engaging display of our work and services.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Everything was on time and done with excellence.

What was your primary form of communication with Tegan Digital?

• In-Person Meeting
• Virtual Meeting

What did you find most impressive or unique about this company?

Their dedication to clarity, details, aesthetic tastes, and execution.

Are there any areas for improvement or something Tegan Digital could have done differently?

No improvements needed.

BACKGROUND

Please describe your company and position.

I am the former PR Manager of a business services company

Describe what your company does in a single sentence.

Architecture

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Tegan Digital to accomplish?

• Build website

SOLUTION

How did you find Tegan Digital?

Referral

Why did you select Tegan Digital over others?

• High ratings
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from Tegan Digital were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Updating existing website and creating partnership websites.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Website functionality and completion

Describe their project management. Did they deliver items on time? How did they respond to your needs?

All projects were delivered on time with progress updates along the way.

What was your primary form of communication with Tegan Digital?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They were personal and timely.

Are there any areas for improvement or something Tegan Digital could have done differently?

N/A

BACKGROUND

Please describe your company and position.

I am the Sr. Manager, Marketing Ops of Uber Freight

Describe what your company does in a single sentence.

Transportation management

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Tegan Digital to accomplish?

• Develop new website
• On-going website maintenance

SOLUTION

How did you find Tegan Digital?

Other

Why did you select Tegan Digital over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost
• Other

What was the size of Tegan Digital’s team?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Initially Tegan was contracted to takeover existing website development from a vendor that did not meet expectations. Since launching that website, we have utilized Tegan's services to refresh the website multiple times.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• We had a tight timeline with quick web dev requirements. Tegan was able to meet the deadlines each time.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Laura, John, and Aaron are always great to work with. Anytime we sent items to them we received confirmation of their arrival and generally a timeframe for the work to be completed.

What was your primary form of communication with Tegan Digital?

• In-Person Meeting
• Virtual Meeting
• Email
• Messaging App

What did you find most impressive or unique about this company?

They work extremely well with other agency partners and internal stakeholders. My website projects are less than ideal projects and Tegan always finds a way to work within the constrains provided.

Are there any areas for improvement or something Tegan Digital could have done differently?

Overall no. We have an excellent working relationship.