Tech Turtle Websites & Marketing

BACKGROUND

Introduce your business and what you do there.

T & A Contracting is a locally owned contracting business based in New Richmond, Wisconsin, specializing in exterior improvements and residential property projects.

My wife and I originally created our company's website ourselves. While it gave us an online presence, we knew there was an opportunity to better showcase our craftsmanship and present our business more professionally.

I first met Logen from Tech Turtle Websites & Marketing while bidding on a job. During our conversation, he explained his website development services and how he could help improve our online presence. That introduction eventually led to us working together on a custom website for our business.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with SP?
Our original website served its basic purpose, but it didn't reflect the quality of the work we were doing or give prospective customers the best first impression of our company.

As a contracting business, photographs of completed projects are one of our strongest selling points. We needed a website that placed our actual work front and center, explained our services clearly, and helped homeowners feel confident contacting us.

We also wanted to make the estimate request process easier, particularly for customers browsing on their phones.

Another priority was staying organized as inquiries came in. We needed a reliable way to receive project requests, keep customer information together, and follow up without losing track of potential opportunities.

Ultimately, we wanted a professional website that could represent our business, establish trust, and make it easier for customers throughout New Richmond and surrounding communities to request our services.

SOLUTION

What was the scope of their involvement?

Tech Turtle Websites & Marketing designed and developed a custom, mobile-responsive website tailored specifically to T & A Contracting.

The new design emphasized our completed project photography, creating a much stronger visual presentation of our workmanship. Rather than relying on generic imagery, the website showcases the actual projects and services that represent our business.

Tech Turtle also reorganized the website's navigation and service information so prospective customers could quickly understand what we offer and find the information they need.

One of the most valuable improvements was the development of a structured estimate request system. Customers can submit project details through the website, making it easier for us to understand their needs before following up.

The estimate forms were connected to a protected lead management dashboard, allowing us to review incoming inquiries in one organized location. Email notifications were also configured to alert us when new requests arrived.

Tech Turtle implemented foundational local SEO elements to support the website's relevance for New Richmond and surrounding Wisconsin communities.

Throughout development, Logen worked directly with us to understand our vision, incorporate our ideas, and create a website that reflected our company's identity.

What stood out was the speed of the initial development. Tech Turtle delivered a detailed working version of our website less than 48 hours after our first meeting.

The finished project combined professional website design, authentic project showcases, customer estimate forms, and practical lead management functionality into one cohesive platform.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

The completed website gave T & A Contracting a much stronger and more professional online presence.

Our actual project photography became a central part of the website, allowing prospective customers to see examples of our craftsmanship before contacting us.

The redesigned navigation and service presentation made it easier for visitors to understand what our company offers, while prominent estimate request options provided a straightforward way to get in touch.

The integrated lead management system was another important improvement. Customer inquiries could be submitted through the website, delivered through email notifications, and reviewed through a protected dashboard.

This gave us a more organized way to manage incoming project requests and reduced the risk of overlooking potential opportunities.

One of the most impressive parts of the experience was the turnaround time. Tech Turtle delivered a detailed working version of our website within 48 hours of our initial meeting.

Logen was attentive to our ideas, communicated directly with us, and put considerable effort into making sure the website represented our business properly.

Overall, Tech Turtle helped us transform a basic, self-built website into a professional business platform that showcases our work, supports customer inquiries, and gives us better tools for managing potential projects.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Logan handled everything and he did a great job, very quick response time as well. I don't think i ever waited more then 1hr to hear from him honestly. 

What did you find most impressive or unique about this company?

Logan 

Are there any areas for improvement or something Tech Turtle Websites & Marketing could have done differently?

This is not my area so as far as offering improvement advice in a field that isn't mine i do not think would be fair. Logan exceeded all my expectations so there is that. He is a stand up guy!