Stratabeat, Inc.

BACKGROUND

I am the COO of First Factory, Inc.

First Factory is a nearshore software development and consulting firm with engineering, design, and operations teams based in Costa Rica. We’ve been building custom software for more than 26 years, across .NET, Java, Python, mobile, cloud, and AI. Our consulting services include fixed four-week assessments of AI readiness, cloud, security, and architecture. Full design and project management teams support every engagement, and our clients range from startups to Fortune 500 companies.

OPPORTUNITY / CHALLENGE

• Build an online strategy in an area where we had no in-house experience, with a partner who could guide us long term.
• Rebuild our website so it attracts new prospects, not just supports sales conversations we had already started.
• Make First Factory visible in AI search through AEO and GEO, as more prospects use AI tools to research vendors.
• Improve our search rankings for the keywords and phrases our buyers use to find a software development partner.
• Generate a steady flow of qualified inbound leads, a channel we had never developed.

SOLUTION

Networking

• Great culture fit
• Company values aligned

2-5 Employees

Stratabeat began with online strategy and a complete rebuild of our website, then moved into an ongoing monthly program for SEO, GEO, content strategy, and conversion optimization. The program started with audience research and baseline measurements of our organic traffic, keyword rankings, and AI search visibility. From there, Stratabeat defined our priority keywords, mapped them to specific pages, and ran technical SEO and competitor audits to find gaps and quick wins. Ongoing deliverables include on-page optimization, blog briefs that guide the articles I write, design updates, and CRO recommendations. On the GEO side, they audited how we appear in AI Overviews and ChatGPT and restructured our content and schema to earn more citations. Results are tracked through SEO and GEO dashboards, with monthly analysis and quarterly business reviews to reset priorities.

RESULTS & FEEDBACK

Within four months of launching the new site, inbound leads are arriving with regularity, a channel that didn’t exist for us before. Site traffic is up, and we’re ranking higher on every priority keyword and phrase we’ve targeted. Our visibility in AI search has grown as well, and prospects now tell us they found First Factory through AI tools. Site performance has improved significantly, with the best performance scores we’ve ever had. We also publish new content much faster than before, which keeps the program moving instead of waiting on production.

Stratabeat runs a lean, responsive process. We meet weekly, stay in regular contact over Slack, and jump on calls whenever something needs a faster answer. There are no bureaucratic blockers. The work moves quickly, deliverables arrive on time, and they are a joy to work with. Since we engaged them, we’ve refined our company positioning, expanded our service offerings, and asked more of them each quarter. They’ve adapted every time and delivered on every request.

Virtual Meeting

Stratabeat’s expertise runs both deep and broad, covering strategy, SEO, GEO, design, and conversion. What sets them apart is that they are also easy and fun to work with. Tom brings sharp insight and real enthusiasm, and Brodie consistently delivers more than the scope calls for while staying open to every new idea we bring. The cultural fit is strong, the work ethic is evident in every deliverable, and the results back it up.

Not that I can point to. Stratabeat has met every request we’ve made, adapted as our positioning and services evolved, and delivered results in an area where we started with no experience. 

BACKGROUND

I am the Head of Growth of TrueVault

TrueVault is a privacy operations platform that helps ecommerce brands stay compliant with US privacy laws like CCPA.

OPPORTUNITY / CHALLENGE

• Rank for the non-brand searches our buyers actually use (we were ranking for random terms unrelated to our product)
• Lead SEO and AEO strategy for our full website rebuild and protect organic traffic through the URL migration
• Turn organic search into a real source of demo requests

SOLUTION

Worked with them before

Past experience working with them

6-10 Employees

We brought Stratabeat on in April 2026 to own SEO and AEO while we rebuilt truevault.com from the ground up. Before them, we ranked for random terms like "phi" and almost nothing tied to what we sell. Their work covered competitive analysis, keyword research for our priority topic hubs, schema markup recommendations, and the SEO strategy behind the new site structure, including the new /privacy-compliance pages. They guided us through the URL migration when the site launched on September 1. Since launch they've kept going: content briefs (including a OneTrust alternatives page), keyword research to prioritize our blog calendar, and Search Console and analytics monitoring. We meet every other week, and Kyle works with our writer and Webflow developers.

RESULTS & FEEDBACK

In the first month after the new site launched (September vs. August 2026):

• Average position on non-brand queries improved from about 25 to about 18.
• The new /privacy-compliance pages went from zero to about 6,700 impressions in their first month, ranking for buyer searches we didn't show up for at all in August. We're leading on CCPA searches.
• Organic search alone drove 5 inbound demo requests.
• Active users grew 70% (4,931 to 8,388) and sessions grew 55%.
• We kept our organic traffic through a URL migration that moved our whole blog.

Since then, our newer blog content ranks in positions 1 to 5 for long, question-style searches, the kind people type into AI tools.

Very organized. We meet every other week, and they track their work in ClickUp so I always know what's in flight. They work in our shared Slack channel, which makes them feel like part of the team. Kyle coordinated directly with our copywriter, designer, and Webflow developers, so I didn't have to play middleman. They're fast, too. When I posted our post-launch results and asked for a OneTrust alternatives page, Kyle replied within minutes and committed to a brief by the next day and keyword research for our blog backlog by the end of the week. The site launched on September 1, ahead of our original end-of-October target.

Email or Messaging App

They plan for AI search, not only Google. Stratabeat built AEO into our site strategy from day one, and it's paying off: our content now shows up near the top for the long, full-sentence questions buyers ask AI assistants. They also turn data into action quickly. When I flagged that we were losing OneTrust comparison traffic after launch, Kyle had a competitor brief and a plan for the page underway the same week. They treat our goals like their own.

Not much. Referrals from AI assistants are still small for us, so that's where I'd like us to push together next. That's more about how early we are than anything they did wrong.

BACKGROUND

Introduce your business and what you do there.

I am the Head of Marketing. We operate in the financial services industry, building software that helps wealthy families and their advisors get a complete, accurate view of their wealth—across banks, investments, private holdings, real estate, and more—and turn that data into clear reporting and insights.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Stratabeat, Inc.?

We needed to deliver on SEO, website experience, analytics, and overall digital experience strategy for our financial services software.

SOLUTION

What was the scope of their involvement?

Stratabeat, Inc. owned website development, UX, content strategy, SEO, and analytics. They designed and built the website, created content, and set up analytics tools.

How did you find Stratabeat, Inc.?

We found Stratabeat, Inc. through a referral.

Why did you select Stratabeat, Inc. over others?

We chose Stratabeat, Inc. because of their high ratings, pricing that fit our budget, great culture fit, good value for cost, and alignment with our company values.

What is the status of this engagement?

The project started in January 2025 and is ongoing.

How many teammates from Stratabeat, Inc. were assigned to your project?

There were 2-5 teammates from Stratabeat, Inc. assigned to our project.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We saw increased engagement on our website, direct sales through AI search, and improved SEO rankings. We also appeared alongside competitors and received highly positive mentions in AI search for key terms and questions.

What was your primary form of communication with Stratabeat, Inc.?

Our primary form of communication was virtual meetings.

How did Stratabeat, Inc. perform from a project management standpoint?

They delivered on time and were easy to work with.

What did you find most impressive about them?

I found Stratabeat, Inc. to be collaborative and smart.

Are there any areas they could improve?

no

BACKGROUND

Introduce your business and what you do there.

I'm a marketing specialist at LBMC, a professional services firm offering accounting, finance, HR, technology, risk and information security, and wealth advisory services to businesses and individuals, with a focus on personalized client attention and southern hospitality.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Stratabeat, Inc. to accomplish for LBMC’s marketing efforts?

We needed help with technical SEO, local SEO, and LLM search.

SOLUTION

What was the scope of their involvement?

Stratabeat, Inc. has updated our Google Business Pages, refreshed our website service pages, and conducted a content audit on our blog. The team has also provided reports from Google Analytics. Currently, we're working on an extensive content audit.

What is the team composition?

We work with 2–5 teammates from Stratabeat, Inc.

How did you come to work with Stratabeat, Inc.?

We found Stratabeat, Inc. through a webinar. The things they shared during the webinar matched our needs.

What is the status of this engagement?

We started working with Stratabeat, Inc. in July 2025, and our engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We've increased our Q4 form submissions and website opportunity revenue by 500% year-over-year (YoY). Moreover, we've focused on Chattanooga for local SEO. We've had an increase in phone calls for that market and are starting to see more business opportunities. Stratabeat, Inc. built a report in Looker Studio utilizing Google Analytics so that we can track.

How did Stratabeat, Inc. perform from a project management standpoint?

Stratabeat, Inc. has delivered on time and been gracious in pivoting with us when we need to change course. We mainly communicate through virtual meetings.

What did you find most impressive about them?

Everything Stratabeat, Inc. has done has worked. The team is strategic and doesn't do fluff work to grab a buck. Their work has been intentional, focusing on our needs specifically.

Are there any areas they could improve?

Stratabeat, Inc. is a good partner. We hear from them when it's time to hear from them. Nothing is overboard. They meet our expectations.

BACKGROUND

Introduce your business and what you do there.

I’m the head of marketing at WellSaid, an AI text-to-speech technology company. We enable creators and brands to generate realistic voiceovers in various styles, accents, and languages for digital content and experiences.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Stratabeat, Inc.?

We needed to rely on more organic and direct channels over paid channels, so we asked Stratabeat, Inc. to do a full audit of our SEO and AEO and where we were currently being placed.

SOLUTION

What was the scope of their involvement?

Stratabeat, Inc. provides SEO strategy, guidance, and implementation. They’ve provided a roadmap on how we can quickly and efficiently optimize our site for SEO and AEO. They’ve also provided quick wins that deliver the fastest results.

What is the team composition?

We work with 2–5 teammates from Stratabeat, Inc.

How did you come to work with Stratabeat, Inc.?

Someone referred Stratabeat, Inc. to me. We chose them over other options because they had high ratings, their pricing fit our budget, and they offered good value for the cost.

What is the status of this engagement?

We started working with Stratabeat, Inc. in October 2025, and our engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We’ve seen a 30% increase in organic traffic and a 45% increase in conversions from organic channels. We’ve also seen an increase in our organic and direct pipeline. Since partnering with Stratabeat, Inc., we’ve gotten incredible logos, including Fortune 500 companies.

How did Stratabeat, Inc. perform from a project management standpoint?

Stratabeat, Inc. is super on top of their project management and delivers on time. We communicate via virtual meetings, emails, and messaging apps.

What did you find most impressive about them?

Stratabeat, Inc. is strategic and willing to go above and beyond to help us hit our business goals. What I enjoy most about them is that they do a great job listening, asking questions, and genuinely pushing how I think about the business to be successful. I appreciate having their partnership.Moreover, their ability to share a lot of data across Google Search Console, recommendations of H1, and necessary copy changes is impressive. They’ve also provided and built dashboards to help measure success.

Are there any areas they could improve?

No, there aren’t any.

BACKGROUND

Please describe your company and position.

 I am the Sr. Content Marketing Manager of an advertising & marketing company 

Describe what your company does in a single sentence.

Validity is an end-to-end marketing success platform that delivers trusted solutions in CRM data quality, email performance, and campaign analytics.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Stratabeat, Inc. to accomplish?

• Increase organic search volume and engagement
• Help optimize the website with technical SEO support
• Adapt content for AI advancements and GEO

SOLUTION

How did you find Stratabeat, Inc.?

Referral

Why did you select Stratabeat, Inc. over others?

Referred to me

How many teammates from Stratabeat, Inc. were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Stratabeat started at Litmus before I did, so I do not know the scope of the original contract. Their goal was to improve Litmus' SEO in existing content and suggest new things to boost our SEO. They created blog briefs that we wrote internally or contracted to our long-time freelance writers. They also created a pillar page strategy for our content, including helping create the copy for those pages. Technical website improvements were also discussed in most meetings. Lastly, they supported us for product releases and the creation of new landing pages. 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

I'm honestly not sure. We published and refreshed a ton of blogs with Stratabeat's help, including adding user-friendly elements like key takeaways, table of contents, a CTA matrix, a reading progress bar, and author bios. During this time, AI really took off and we started to see industry-wide changes in organic search behavior. Stratabeat always stayed on top of the news and had suggestions ready to help keep our traffic strong.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Yes, we used Basecamp at first, then transitioned to ClickUp. They did a great job of communicating clearly, with easy-to-find threads and lists. Special shoutout to Caitlin DeAngelis for always getting back to us quickly. 

What was your primary form of communication with Stratabeat, Inc.?

Virtual Meeting

What did you find most impressive or unique about this company?

Their energy was the most impressive piece. Each team member seemed genuinely jazzed to brainstorm new ideas, tackle issues, dig into the data, and help us shine. 

Are there any areas for improvement or something Stratabeat, Inc. could have done differently?

Sell to us a little less. I realize that's agency life—always trying to get a little more out of customers. But the pitches for projects outside of our plan scope were really the only things we didn't love. 

BACKGROUND

Introduce your business and what you do there.

I'm the CMO of Company Sage, an LLC attorney company that provides business formation, compliance management, asset protection, and legal advice to help entrepreneurs start and maintain their companies, ensuring legal protection and ongoing compliance.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Stratabeat, Inc.?

We needed support launching a new national brand with a marketing strategy centered on driving traffic through both organic and paid search. From the start, we knew success would depend on creating unique, high-quality content optimized for SEO, GEO, and user intent. We needed content that could rank AND boost conversions of people coming to the site from PPC, strengthen link-building, and improve visibility across search results and AI engines.

SOLUTION

What was the scope of their involvement?

Stratabeat designed our website, brand standards, messaging, and tone of voice. The team also created a hub of content around side hustles, revamped and developed optimized content for 50 key pages of our website, and interlinked our entire site. Stratabeat also handled technical SEO tasks, including schema markup, fixing crawl errors, URL structures, and meta descriptions.

What is the team composition?

We worked with 2–5 teammates from Stratabeat.

How did you come to work with Stratabeat, Inc.?

We met Stratabeat at an SEO conference where their founder was presenting. Unlike many agencies, they were hands-on and willing to do the work, not just hand off recommendations. They built a personalized roadmap tailored to our goals, demonstrated deep knowledge of SEO and GEO, and showed a real interest in helping our brand grow — even beyond their core services.

What is the status of this engagement?

We worked together from February 2024–October 2025.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Stratabeat’s work delivered significant, measurable growth across multiple fronts: 1,604% year-over-year increase in organic traffic (June 2024–June 2025) 17% average monthly growth in website clicks since July 2024 AI engine sessions up 22% MoM in 2025, including a 133% spike from September–October Top 1-page keyword rankings achieved within 60 days of launch for key targets Cost per conversion reduced by nearly 50% Increased visibility and mentions across AI engines (ChatGPT, Claude, Gemini, etc.)

How did Stratabeat, Inc. perform from a project management standpoint?

Stratabeat was consistently dependable and delivered on time. When timelines shifted, they were upfront and transparent, always following through quickly. We held valuable weekly virtual meetings that kept everything organized, strategic, and moving forward. Their team always came prepared and engaged. Our account manager, Kyle, played a key role in driving strategy and keeping us aligned on priorities. At one point, we pivoted significantly in direction, and the Stratabeat team handled it seamlessly, showing they were fully on board, flexible, and eager to help. Their adaptability and commitment made our collaboration with them smooth and productive.

What did you find most impressive about them?

Tom (Founder & CEO) was very involved and genuinely cared about our success. He was very personal and wanted to help with anything, even if that meant sourcing a vendor that could do what Stratabeat didn't specialize in. The whole team was very authentic, easy to work with, and extremely hands-on.

Are there any areas they could improve?

They managed all updates through Basecamp, which they expected us to check regularly. Since they don’t use Slack, any questions or quick messages had to go through Basecamp (a platform our team isn’t in every day) or via email. This was a pain point for at least the first few months of working together. That was the only real challenge in our collaboration, so while they weren't flexible in that regard and I wish they would have been, they did make a genuine effort to bridge the gap by sending detailed recap emails and clear action items after each update.

BACKGROUND

Please describe your company and position.

I am the Senior Strategist, Growth of TRCH

Describe what your company does in a single sentence.

Torch Group is a strategic advisory firm built for businesses that want sharp thinking, smarter marketing, and no fluff. We don’t do bloated decks or buzzword gymnastics. We do real-world strategy, operational clarity, and brand positioning that actually moves the needle. From growth-stage companies to enterprise and private equity, we help teams make confident decisions faster.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Stratabeat, Inc. to accomplish?

• Improve presence/rankings in LLM results

SOLUTION

How did you find Stratabeat, Inc.?

Online Search

Why did you select Stratabeat, Inc. over others?

• High ratings
• Great culture fit
• Company values aligned

How many teammates from Stratabeat, Inc. were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Search engine optimization, content strategy, and conversion rate optimization services.SEO Strategy, SEO consulting, technical SEO, keywords, competitor SEO and content analysis, site architecture, content calendar, content briefs, content atomization guidance, on-page SEO, long-form content writing.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Improved client's citations in AI search results +17% over last 12 weeks

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Stratabeat's project management is top-tier. They are very responsive and consistently deliver high-quality items on-time.

What was your primary form of communication with Stratabeat, Inc.?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Culture, responsiveness, & quality of work. They are simply best-in-class.

Are there any areas for improvement or something Stratabeat, Inc. could have done differently?

Honestly, no. It's a pleasure collaborating with the team at Stratabeat and look forward to continuing our partnership.

BACKGROUND

Please describe your company and position.

I am the Director, Brand & Content Marketing of an email marketing platform.

Describe what your company does in a single sentence.

All in one email marketing platform to support marketers create great emails. 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Stratabeat, Inc. to accomplish?

• Improve/maintain organic traffic to website
• Provide adhoc support in content creation

SOLUTION

How did you find Stratabeat, Inc.?

Referral

Why did you select Stratabeat, Inc. over others?

Referred to me

How many teammates from Stratabeat, Inc. were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Stratabeat partnered with us to help ensure and improve the brand's SEO. They provided insight and performance reporting on keywords that are critical to the business, both branded and non-branded. Created a keyword strategy that involved the use of a hub and spoke model. Helped us champion the need to refresh and repurpose content. They provided a wide variety of Google Data Studio dashboards for the internal team to always have visibility on performance. We met ever week to discuss upcoming content plans, status updates, and discuss learnings. 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Organic traffic stopped dipping. It increased slightly, but we were able to maintain our organic traffic volume. 

Started ranking for high-value keywords we weren't ranking for before bringing on Stratabeat. These were critical keywords for the business. 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Timely asynchronous communication through Basecamp. Deliverables were always completed on time. If not, we were given plenty of notice without feeling let down. Responded in a timely manner to our needs and understood when we needed to move things quickly. 

What was your primary form of communication with Stratabeat, Inc.?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They were very open and transparent—and welcome transparent feedback. Which can often be tough to hear. One of the few agencies I've worked with where they are asking for that feedback. And they act on the feedback immediately. 

Are there any areas for improvement or something Stratabeat, Inc. could have done differently?

They sometimes got carried away with ideas and would rush to try to prove their value, rather than understanding the scope of what is needed from them. 

BACKGROUND

Please describe your company and position.

I am the Marketing Leader of marketing agency. 

Describe what your company does in a single sentence.

Fractional marketing leadership and consulting for SMBs with high-consideration products and services in the B2B and B2C space.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Stratabeat, Inc. to accomplish?

• Maximize our marketing strategy and performance
• Improve our organic search results
• Target Fortune 500 companies

SOLUTION

How did you find Stratabeat, Inc.?

Referral

Why did you select Stratabeat, Inc. over others?

• High ratings
• Pricing fit our budget
• Great culture fit
• Referred to me
• Company values aligned

How many teammates from Stratabeat, Inc. were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The longest-standing agency of record during my time at another company, Stratabeat helped us to get a handle on our overall marketing strategy via both new and existing channels. Tom and his team are bright, fearless marketers who helped to push us into new areas and encouraged us to be bold in our marketing. The most significant work we collaborated on was content marketing, case studies, white papers, and blog post development. With their help we published content on a regular basis for the first time ever and each post was fine-tuned to both rank extremely high without a significant push for backlinks, and it satisfied user intent better than competitor content for the same search terms. In addition to the standard scope of work that we settled on, the Stratabeat team was always game for a brainstorm or a new campaign that they could contribute to. 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We were able to 10x our monthly organic traffic to the blog and produced countless whitepapers that drove thousands of new subscribers to our list. Direct lead gen was uncommon for our business model as most new business came through referrals and the marketing collateral was used in a sales enablement manner in most instances, however, the case studies and blog content that Stratabeat helped us to produce was regularly mentioned by prospects and clients as being insightful and influential in their decision to sign/renew with us. 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They were very rarely late with any deliverables and if they were going to be behind there was always a good reason and they were very transparent and communicative with those delays. Tom in particular was always only a phone call or text away and he was very responsive when we needed his time or attention beyond our regular cadence of communication. 

What was your primary form of communication with Stratabeat, Inc.?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The humanity, approachability, honesty and integrity of the company stood out. They are great people who also happen to be great marketers. Our calls regularly went longer than scheduled because the conversations were so engaging and inspiring. They quickly became an extension of our team, valued and respected like any other full-time employee. 

Are there any areas for improvement or something Stratabeat, Inc. could have done differently?

I have no critiques or criticisms for Stratabeat. They always made us feel like we were the most important client they had. As the point of contact on our side, I felt a strong mutual respect between Tom and me. It didn't take long for me to feel like we were friends as well as colleagues.