The Story Web Design & Marketing is an award-winning web design and development agency serving clients across the US and Canada since 2012. We specialize in custom WordPress websites for franchises, multi-location businesses, non-profits, law firms, therapy practices and home service companies. We have launched 300+ websites. Clients often tell us, “This looks like who we are.”
Every website we build is professionally designed, mobile-friendly, accessible and built for Google and AI search, with clear messaging about what you offer and why clients should choose you. We manage each project carefully, with open communication at every step.
Beyond that foundation, we help clients choose where to invest:
Design that tells your story visually and connects with your audience
Messaging that uses story and emotion to help visitors envision what’s possible
A website that’s simple to update and built to grow with your business
Specialized solutions for the unique needs of multi-location businesses, non-profits, law firms and others
Multi-Location and Franchise Website Design Our multi-location website system is built for franchisors and businesses with 5 to 200 locations. Head office manages brand-wide content centrally, while each location gets unique local pages built to rank in Google and AI search. Selected content can be opened up to local teams, while head office keeps full control. One franchisor grew from 30 to 36 franchisees within two months of launch and now launches new location pages about four times faster.
Services Website strategy, custom web design, WordPress development, ecommerce, copywriting, SEO, AI search visibility, AODA and ADA accessibility compliance, and content systems for non-profits with sponsored media.
Awards and Recognition Recognized by Horizon Interactive Awards and DesignRush.
The Story Web Design offers competitive pricing, with projects averaging $5,000 to $21,000 depending on scope. Clients appreciate the high value for cost, citing excellent design quality and responsive service. Many projects involve ongoing support, enhancing overall value.
The Story Web Design is commended for educating clients on digital marketing strategies and website management. Their willingness to share knowledge is valued by clients across industries.
High Client Retention and Ongoing Support
Many clients continue to work with The Story Web Design after initial projects, citing their reliable support and maintenance services as a key reason for long-term partnerships.
Adaptability to Client Needs
The Story Web Design's ability to adapt to client-specific requirements and industries is praised. Their flexibility in handling diverse projects and willingness to customize solutions stand out.
Excellent Customer Service
Reviews consistently mention The Story's commitment to customer satisfaction. Their team is described as responsive, attentive, and willing to go the extra mile to ensure client needs are met.
Room for Improvement in Strategy Input
While clients are generally satisfied, some noted that more strategic input from The Story could have saved time and resources. This suggests a potential area for enhancing their service offering.
Strong Design and Development Skills
Multiple clients praised The Story Web Design for delivering visually appealing and functional websites. The company's ability to create designs that align with clients' visions and enhance user experience is a recurring theme across reviews.
"I find that the value we’ve gotten from The Story is amazing. We’ve had a top-notch person managing our site."
May 11, 2017
Director of Marketing, Diallog Telecommunications
Nadine Evans
Verified
Telecommunications
Canada
11-50 Employees
Phone Interview
Verified
The Story developed a new WordPress site, adhering to previous branding but updating appearance and usability. They also provided SEO and Google Analytics work.
The designers at The Story bring big-agency skills without big-agency prices. They took the time to understand bottom lines and ultimate goals, and could provide what other companies said they’d need wireframes to do. They’re very responsive without the need for project management tools.
A Clutch analyst personally interviewed this
client over the phone. Below is an edited
transcript.
BACKGROUND
Introduce your business and what you do there.
Diallog Telecommunications is a provider of hosted PBX, PRI and other telecom products of all types. I was the director of marketing for the company when they first worked with The Story.
I’m also currently working with The Story again for Eddy Home Inc., which is a smart-home water-monitoring system being developed in Canada. We have amazing technology, but people don’t know about us yet. Our biggest challenge is spreading the message, and we’re using The Story again after the work they did for Diallog Telecommunications got such positive feedback.
OPPORTUNITY / CHALLENGE
What challenge were you trying to address with The Story?
The existing website for my former company hadn’t been updated since 2006, and needed to be redone.
SOLUTION
What was the scope of their involvement?
The Story developed our WordPress website. They kept much of the brand essence, but created an updated look and feel on the WordPress platform, making it much easier for us to update the site. Some of the suppliers we had reached out to had asked for wireframes, but it was really not necessary for this project. We had a simple website, and The Story understood that our technical capabilities were limited. They were able to quickly put together what we needed, without the need for wireframes. I’m sure that their team could have created some, but it wasn’t necessary.
They provided some Google Analytics work for us, setting up our SEO, but they didn’t provide any social media or content marketing. We decided to use a different service provider, although they do offer the service.
How did you come to work with The Story?
We found them through an organization called The Canadian Association of Marketing Professionals, or CAMP, which I am the founder of. Trevor Hamilton is a member, so I reached out to him when I had a project. I did contact four other suppliers for quotes, but we decided to choose The Story. They came back with the best overall quote, relative to our limited budget.
Even though, at the time,I hadn’t worked with the company before, I liked what they were able to provide, and found that they were willing to go through what we needed, during the information-gathering stage.
How much have you invested with The Story?
They delivered the website for a little over $5,000, which is almost unheard of these days. The Story had half the cost of other suppliers, but they have the same output. We received a lot of value from our website, which is why we’re moving forward with The Story for the company I’m currently working for.
What is the status of this engagement?
We started working with The Story in May 2016. They’ve done clean-up work on the website, and The Story has been working with the telecom company on an ongoing basis.
RESULTS & FEEDBACK
Could you share any evidence that would demonstrate the productivity, quality of work, or the impact of the engagement?
We saw a significant improvement, compared to what was there before. We hired a new sales team, and results started going up considerably once we introduced the new website. The feed-back was positive from our own team, and the site also helped people researching our company. It left a better impression overall.
We saw a slight uptick of about 10% on our Google Analytics, simply because we had better SEO and were doing content marketing. The website impacted our overall bottom line positively.
How did The Story perform from a project management standpoint?
We didn’t use project management tools, but did have a video-conferencing platform in place. We had meetings with The Story through Join.me, during which they shared a screen and took me through the process. We had email exchanges and phone calls when needed, and deliverables were always met. Unless the supplier really wants to, I tend not to use project management tools like Basecamp. The Story tends to follow the lead of the client, so nothing was implemented in our case.
They have been extremely responsive. Within minutes of emailing The Story’s team, I would hear back with answers to my questions. I’ve never had to wait more than a couple of hours to hear back from them.
What did you find most impressive about The Story?
They took the time to get to know us as a client, as well as what we want, and deliver a very good end-product at a very reasonable price. Designers are willing to charge whatever they think the customer will pay, which can range drastically. I find that the value we’ve gotten from The Story is amazing. We’ve had a top-notch person managing our site, who was able to bring big-agency skills, without a big-agency price tag.
Are there any areas The Story could improve?
It’s hard to say because we’re using The Story again as a technology partner.
What tips or recommendations could you share that might increase the likelihood of success with The Story?
If the client is looking for a cost-effective technology partner, The Story is a great option.
RATINGS
5.0
Quality
4.5
Service & Deliverables
"They gave us exactly what they said they would, and there was no deviation from the project, or additional charges."
Schedule
4.0
On time / deadlines
"The Story has done a very good job of meeting deadlines, but things got behind schedule at times."
Cost
5.0
Value / within estimates
"Excellent value."
Willing to Refer
5.0
NPS
Showing 31-31 of
31 Reviews
Our Story
The Story Web Design & Marketing was founded in 2012 on one belief: every business has a story worth telling well. Our purpose is to help good businesses show up as who they really are, so the people they’re meant to serve choose them.
Our values: show what’s possible, make it work for your business and get the message right. After 300+ websites for franchisors, non-profits, law firms and growing businesses across the US and Canada, clients still tell us, “This looks like who we are.”
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