Sprague Media

BACKGROUND

Introduce your business and what you do there.

I’m the operating manager at VANT Panels, an e-commerce home decor brand.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Sprague Media?

We wanted to have a good social media advertising agency to run our social ads, including Facebook, Instagram, Pinterest, and Snap. At a previous agency, we kept losing our return on ad spend, so we were struggling with our ROI on scaling.

SOLUTION

What was the scope of their involvement?

Sprague Media does our social media marketing. They optimize and manage all of our social media ads every month, create content, and respond to comments and questions.

Initially, they didn’t do the extensive research and discovery; we provided that. They directed us and gave us recommendations on structural changes for the website. Also, they showed us how to backlink platforms to our website.

What is the team composition?

There are four people in our team, including a project manager.

How did you come to work with Sprague Media?

They were recommended to me. We got some good references on Sprague Media.

How much have you invested with them?

We’ve spent between $60,000–$100,000.

What is the status of this engagement?

We started working together in February 2019, and the relationship is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We’ve had a really great experience with Sprague Media. Sam (Founder & CEO) is an amazing person, and he’s very efficient. We haven’t had any issues at all with him. He got us rolling very quickly — we were fully up and running within a month after we initially made contact.

At first, we started with a smaller budget. Sprague Media was very detailed in terms of when we'd be ready to go up to scale and spend more. They weren’t spending at a point where we were losing. Overall, they took very good care of our account and really delivered.

With our previous agency, we used to spend $2,000–$3,000 a month. When we hit $5,000–$10,000 with the agency, our ROI went down to 200%, which was below where we wanted it to be.

Sprague Media has taken us from that 200%–300% ROI to a 700%–800% ROI and kept it at scale. Currently, we’re spending $30,000–$40,000 and our ROI is between 600%–1,000%, so it’s definitely been a major improvement. They’ve shown us that they know what they’re doing.

How did Sprague Media perform from a project management standpoint?

The project management is very good — they run smoothly and are on top of everything. We communicate once a week via Zoom.

What did you find most impressive about them?

They really understand how to read numbers, and they know how to read data between the lines. Sprague Media is really good at analyzing data and understanding what needs to be tweaked accordingly.

Are there any areas they could improve?

They could offer more services, like video creation.

Do you have any advice for potential customers?

Go for it.

BACKGROUND

Introduce your business and what you do there.

I'm the founder of The Ultimate Cuff.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Sprague Media?

We were working with a different vendor on our Facebook advertising campaigns, but we were not entirely satisfied. We wanted to find a new vendor to help us.

SOLUTION

What was the scope of their involvement?

Sprague Media analyzed our situation and then jumped straight into creating our ads. They also came up with a new strategy for us and corrected the problems we had because of the other agency. As they're implementing our Facebook and Instagram campaigns, they're changing things on a daily basis. If something isn't working, they try a different approach. They create most of the content for the campaigns, make videos, and do photo shoots.

What is the team composition?

We mostly work with Sam (Founder, Sprague Media).

How did you come to work with Sprague Media?

We were looking for digital media companies online, and Sprague Media came up.

How much have you invested with them?

We pay them about $2,500 a month.

What is the status of this engagement?

We started working with them in November 2018, and the relationship is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We're always trying to bring our sales up, and Sprague Media has helped us accomplish our goals. Our sales during the Christmas season increased dramatically because Sprague Media was managing our campaigns.

How did Sprague Media perform from a project management standpoint?

They're very responsive and implement any changes we request immediately. They take their time to walk us through the whole process. They’ve even created videos for us that explain Google and Facebook Analytics step by step. From a customer standpoint, that is a very unique thing.

What did you find most impressive about them?

They care about my business as much as I do. I've worked with four other agencies, but Sprague Media is by far the best one. I plan to continue working with them.

Are there any areas they could improve?

I'm so happy with them that I don't want them to change anything.

Do you have any advice for potential customers?

If you're contemplating leaving a big agency and working with Sprague Media, don't hesitate.

BACKGROUND

Introduce your business and what you do there.

I’m the founder of Fearless Agent. We provide coaching and training for real estate agents and company owners.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Sprague Media?

We hired Sprague Media to help with digital marketing. We have no internal expertise in the area and wanted to increase our online presence. We’d worked with other vendors in the past but weren’t satisfied with the results.

SOLUTION

What was the scope of their involvement?

Sprague Media primarily focused on our Facebook advertising efforts. They designed ads based on our existing business videos. We use Infusionsoft for the campaign and I contribute my input after each idea is sent to me through the platform.

What is the team composition?

Our main point of contact with Sprague Media is Sam (Founder & CEO, Sprague Media).

How did you come to work with Sprague Media?

After reviewing Sam’s LinkedIn and noticing we had similar passions, I reached out to his company for the project. We got along on our first phone call and I chose them because they seemed capable and knowledgable about the process.

How much have you invested with them?

We’ve spent between $10,000–$50,000 on the project, so far.

What is the status of this engagement?

We began working together around March 2018 and the collaboration is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We’ve seen a dramatic, immediate increase in leads since beginning the project. I’ve tried other approaches before but Sprague Media has been the most successful by far.

How did Sprague Media perform from a project management standpoint?

They’re fantastic—my preferred form of communicating is over the phone and every call is answered. I appreciate that I don’t need to text or email them to get in contact. They offer wonderful customer service and are very responsive to everything I need.

What did you find most impressive about them?

The results speak for themselves—the team listened to my needs and found the right approach. In the beginning, they analyzed my business and valued my input. Instead of applying a generic process, they are collaborative and find something that works for me as an individual.

Are there any areas they could improve?

There’s nothing for them to do better—they’re doing their job right.

Do you have any advice for potential customers?

I’d advise anyone to pick up the phone and call Sprague Media for the job.

BACKGROUND

Introduce your business and what you do there.

I'm the CEO of I'd Rather be With My Dog. We're an apparel company and our mission is to help animal rescue. We travel around the country saving dogs.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Sprague Media?

I was looking for a vendor to manage our social media ads in a very thorough and meticulous way.

SOLUTION

What was the scope of their involvement?

They launch all of our paid social media campaigns on Facebook and Instagram. They also manage all the retargeting on social media platforms and do all the creative work and copywriting. We provide the pictures and they do the rest of the design. We used to focus on organic traffic, so Sprague Media started from scratch in terms of paid advertising. They're consistently testing ads and immediately switch to something else if a campaign is not working.

What is the team composition?

We mostly work with Sam (Founder, Sprague Media) and one more member of their team.

How did you come to work with Sprague Media?

I was referred to them by a friend who had worked with them previously.

How much have you invested with them?

We've spent between $10,000–$50,000.

What is the status of this engagement?

We started working with them in May 2018, and the relationship is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Our sales have increased drastically since we first engaged Sprague Media, so people are definitely acting on the ads.

How did Sprague Media perform from a project management standpoint?

We mostly use email, Basecamp, phone, and text to stay in touch. They're extremely responsive, so we haven't had any issues.

What did you find most impressive about them?

They're very straightforward and reasonably priced. Also, they’re willing to take their time to explain the whole process to us.

Are there any areas they could improve?

No, I can't think of anything.

Do you have any advice for potential customers?

It's definitely a worthwhile investment if you're trying to increase your e-commerce business and get more sales.

BACKGROUND

Introduce your business and what you do there.

I’m the owner of PDX Pest Control. We’re a pest and wildlife control service.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Sprague Media?

I was having problems developing in new areas and also needed some website help.

SOLUTION

What was the scope of their involvement?

They wrote copy, created visuals, and ran my ads on Facebook. They also built a new website and added a place on the site where people could directly submit a work order. Additionally, they did Google AdWords to bring more attention to the website.

What is the team composition?

I work with their founder/CEO.

How did you come to work with Sprague Media?

Their founder/CEO reached out to me, and I gave him a chance. Other people reached out to me too, but they gave too much of a sales pitch.

How much have you invested with them?

We spent between $6,000–$10,000.

What is the status of this engagement?

We started working together in March 2016 and the work is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

He’s earned us an internet presence which has paid off. We show up high on the list in the Google search rankings in the areas where we’ve tried to develop.

Having that contact form on the site sped the process up for us and made it was easier to connect with customers. It put us in touch with the people who wanted and needed help right away.

How did Sprague Media perform from a project management standpoint?

They take my phone call right away or call me right back if they’re not available.

What did you find most impressive about them?

They’ve done what they promised. I told them what I wanted and they delivered.

Do you have any advice for potential customers?

Tell them exactly what you want and need. They’ll make it happen.