Solus Agency

BACKGROUND

Please describe your company and position.

I am the CMO of Haust Network

Describe what your company does in a single sentence.

L2 Network with native yield

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Solus Agency to accomplish?

• Increase brand awareness;
• Boost community engagement;
• Launch an ambassador program;
• KOLs marketing;
• Social 3 tools set up.

SOLUTION

How did you find Solus Agency?

• Referral
• Other

Why did you select Solus Agency over others?

• High ratings
• Great culture fit
• Company values aligned

How many teammates from Solus Agency were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We started from scratch with Solus, so breaking down each step would take hours. What’s key to remember is that we began working together when our community was tiny, and we didn’t have a clear direction yet. While we’ve done a lot ourselves and not everything is a result of Solus, their contribution has played a major role in helping us grow. Solus can participate in consultations on various topics sometimes. They also actively facilitate introductions and partnerships with other relevant market players.
Key deliverables include all the activity you see in our social media. The numbers are still on the rise. We’ve built a vibrant, organic, and active initial community on Telegram, Discord, and Twitter. We’ve gained significant awareness and conducted several AMA sessions. We consider Solus more than partners but the part of Haust now.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

After completing onboarding, offers, and other initial steps, we transitioned into the strategy phase. Although we don’t rely on Solus for strategic consulting, given the project’s early stage, we opted for a broader approach. We also launched an ambassador program, started working with Social 3 Tools, and introduced KOL marketing. 
Results? We've onboarded dozens of ambassadors who add value daily. Additionally, we've launched multiple social 3 platforms that enhance engagement and keep us going. 
All of this is now in progress. The initial results are already very good, but we’re anticipating even better ones.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They have  tried-and-true project management frameworks that work well. They are proactive, flexible, and ready to change what we ask them to change. It's really a collaborative approach. 

What was your primary form of communication with Solus Agency?

Virtual Meeting

What did you find most impressive or unique about this company?

They are very proactive and have a lot of interesting ideas to boost projects even beyond the initial goals. 

Are there any areas for improvement or something Solus Agency could have done differently?

Everything is going well for us, so I can't say there are particulars that need attention. 

BACKGROUND

Please describe your company and position.

I am the CEO and Founder of Artkai

Describe what your company does in a single sentence.

Artkai is an end-to-end digital engineering partner for Enterprises seeking to enhance the customer-centricity and technology of their products. We are part of Euvic Group, a global IT company with 6,000 employees headquartered in Poland and offices in the USA, UK, Sweden, and Germany.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Solus Agency to accomplish?

• 1) To help our clients achieve their marketing goals.
• 2) To increase visibility in the Web 3 space.
• 3) To implement effective marketing strategies tailored for blockchain and Web 3 clients.

SOLUTION

How did you find Solus Agency?

Referral

Why did you select Solus Agency over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me

How many teammates from Solus Agency were assigned to this project?

20

Describe the scope of work in detail. Please include a summary of key deliverables.

The scope included developing a marketing strategy, executing blockchain and social media campaigns, managing influencer partnerships, and providing detailed analytics reports. Key deliverables were strategic plans, campaign content, influencer lists, and performance analytics. 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The key outcomes included the usual 40% increase in web traffic, a 50% boost in social media engagement, and successful influencer partnerships that expanded our reach. Besides, brand visibility increased while Twitter accounts ascended to prominent positions within search engine results, accompanied by a growth in follower numbers.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

I can definitely starte that their project management was excellent. They delivered all items on time and were very responsive to our needs, making adjustments as required.

What was your primary form of communication with Solus Agency?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their ability to create strategies that resonated with our clients' target audience was most impressive. It's very hard to achieve at scale. 

Are there any areas for improvement or something Solus Agency could have done differently?

Overall, we and our clients were very satisfied. 

BACKGROUND

Please describe your company and position.

I am the Marketing Lead of 1inch

Describe what your company does in a single sentence.

One-stop access to decentralized finance. More specifically — a distributed network for decentralized protocols enables the most lucrative, fastest, and protected operations in DeFi.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Solus Agency to accomplish?

• We hired Solus Agency in the distant 2020 to boost our organic growth reach by utilizing an influencer marketing tool pack.

SOLUTION

How did you find Solus Agency?

Referral

Why did you select Solus Agency over others?

• High ratings
• Pricing fits our budget
• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from Solus Agency were assigned to this project?

10+

Describe the scope of work in detail. Please include a summary of key deliverables.

Would not be able to describe the full scope of the work, as we have been collaborating for that long. Still, Solus Agency was responsible for creating and executing influencer marketing strategies. They handled everything from forming media plans to managing relationships with influencers. The key deliverables included media plans, full management of influencer relationships, and ongoing optimization and adjustments based on campaign performance.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

When we began our collaboration in October 2020, 1inch Network had a total volume of $4 billion, 30,000 users, and 300,000 swaps. As of June 2024, our ongoing collaboration has contributed to our incredible growth, with our total volume reaching $491 billion, total users increasing to 15,000,000, and total swaps soaring to 94,000,000.

While it's challenging to attribute our entire growth to Solus Agency, they have certainly played a significant role in our success. Our collaboration has helped our organic reach and maintained our edge in the market.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They deliver items on time and are highly responsive to our needs. Their ability to maintain a straightforward, non-corporate approach despite growth was particularly valuable.

What was your primary form of communication with Solus Agency?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The unique aspect of Solus Agency is its commitment to staying proactive and agile, even as it grows. Their willingness to work beyond standard hours and their deep understanding of the Web3 space make them stand out.

Are there any areas for improvement or something Solus Agency could have done differently?

While there is always room for improvement, Solus Agency is already on a path of constant self-improvement. They frequently open new directions and expand their capabilities, ensuring they remain ahead of industry trends.

BACKGROUND

Please describe your company and position.

I am the Global M&A Operational Officer of Mergewave Capital

Describe what your company does in a single sentence.

Mergewave Capital is M&A brokerage consulting firm that offers mergers, acquisitions, market scouting, investment relations, private equity, and investment brokerage for IT, Web3, and FinTech companies.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Solus Agency to accomplish?

• Essentially, Solus was hired to facilitate the lead generation process for us. It includes initiating direct contact with founders of companies with 1000+ employees, building a target audience from scratch, as well as adapting Web 3 mechanics to Web 2 and helping users transition smoothly.

SOLUTION

How did you find Solus Agency?

Referral

Why did you select Solus Agency over others?

• High ratings
• Close to my geographic location
• Good value for cost
• Company values aligned

How many teammates from Solus Agency were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Solus customized their approach to suit the particular request. They started by offering solutions to our goals. They tested some hypotheses, we approved them; then, they utilized the ABM approach to engage the audience by interacting with their content and profiles, organized offline business meet-ups to captivate potential leads. They have established connections with approximately 10 employees before reaching out to C-level executives.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Of course, there were outcomes we did not expect to see so fast. For example:

• 30+ hypotheses validated, and desirable metrics achieved (Replied to MQL- 24%, MQL to SQL -35%) 
• Formed strategic partnerships with prominent European companies 
• Implemented innovative approaches in lead management and conversion

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They employ a straightforward system using calls and summaries, utilizing Asana for task management, Notion for documentation, Miro for strategic work, and Telegram for communication.

What was your primary form of communication with Solus Agency?

• In-Person Meeting
• Virtual Meeting

What did you find most impressive or unique about this company?

They used a combination of approaches and easily adapted to new challenges. For example, after facing a minor setback on a foreign market due to cultural differences, they went through a corporate titles system, adapted with localized languages, personalized scripts, and tailored funnels. This quickly brought positive results. Sometimes their approaches seemed too innovative for us, but in the end it worked perfectly.

Are there any areas for improvement or something Solus Agency could have done differently?

While it's challenging for me to specify areas for improvement, given the team's constant pursuit of optimization, I'm confident that they'll likely be implementing changes just because they want to grow faster.

BACKGROUND

Please describe your company and position.

I am the CEO of BitcoinWide

Describe what your company does in a single sentence.

BitcoinWide is an international go-to platform that helps legal businesses worldwide to provide them with crypto payments and find new relevant customers. We're committed to a world where crypto transactions are second nature.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Solus Agency to accomplish?

• We wanted to increase our dealflow, but we knew that the capacity which we have now wouldn’t be enough, so we addressed SOLUS in order to scale up the number of stakeholders.

SOLUTION

How did you find Solus Agency?

• Referral

Why did you select Solus Agency over others?

• High ratings
• Great culture fit
• Good value for cost

How many teammates from Solus Agency were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Final task of Solus Agency was to attract many relevant businesses that are interested in and somehow acquainted with our product. They used the tools of B2B outreach

• created our ICP
• formed frameworks
• searched for the maximum of information
• worked out the flow of scripts and mechanics of outreach.

All in all, outreach was launched and businesses were made interested in our services. Then they planned calls with stakeholders or were passing them before calls to us.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Solus helped us to establish an efficient marketing strategy and B2B outreach which consisted of different strategic tools that helped us to achieve our primary goal

• increase the number of leads.

Thanks to Solus we reached the amount of needed results

• relevant 30 leads per month.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Solus Agency covers all our primary needs. Project management processes are highly effective and working in the right direction. All of our initial communication was happening in Telegram messenger.

What was your primary form of communication with Solus Agency?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Interaction with Solus was on the highest level. The attitude to its customers, desire to achieve great results and performing with a passion - the factors that proved to me that they are professionals and know what they are doing.

Are there any areas for improvement or something Solus Agency could have done differently?

It’s really difficult to mention one, because when some issues were faced, it was easy to communicate on them with Solus representatives, moreover they’ve been solved very quickly.

BACKGROUND

Please describe your company and position.

I am the Product Partner of Cuberium

Describe what your company does in a single sentence.

Our company is building Metaverse for businesses to allow anyone to visit, buy goods and interact through VR.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Solus Agency to accomplish?

• Assist with marketing strategy

SOLUTION

How did you find Solus Agency?

Referral

Why did you select Solus Agency over others?

• High ratings
• Great culture fit
• Referred to me
• Company values aligned

How many teammates from Solus Agency were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Our main aim was to build a community, and Solus assisted us by handling social media and giving advice on other things we needed to prepare for community gatherings. They then started SQL marketing and ran campaigns. We tested various ideas and successfully gathered an initial community. 

From this experience, we learned which ideas we should use for future campaigns, and what should be abandoned. We used brainstorming and retrospective data to launch a second campaign. Currently, we are planning an upper-level campaign that requires more preparation and decision-making.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We find it beneficial to let our current community and social media speak for themselves. When we began, we had nothing, but with the help of Solus, we developed tactics for gathering our community. While they were involved, we also have a community manager and a social media manager. Our social media was built without the use of any bots or questionable methods. You can check it out and see for yourself.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Our primary communication takes place on Telegram/calls, and we also use Notion or Telegram for our marketing plans. Project management is highly efficient, almost invisible, but everything gets done smoothly.

What was your primary form of communication with Solus Agency?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Solus is deeply involved in our process. They even introduced us to some advisors and assisted in finding potential partners. We can tell that they are passionate about their work, and their focus is not just on making quick profits but on building strong federationsand achieving great results.

Are there any areas for improvement or something Solus Agency could have done differently?

There are probably some. During our collaboration, it was easy to communicate to solve any problems and quickly improve weaknesses.

BACKGROUND

Please describe your company and position.

I am the CMO of Cyber Bee

Describe what your company does in a single sentence.

Cyber Bee provides Web3&Blockchain, AI&ML, and custom software development services helping companies create top-tier products and solutions across industries.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Solus Agency to accomplish?

• We didn't directly hire Solus Agency for their services specifically for our company; instead, we partnered with them. Essentially, Solus assists the projects we develop for our clients by handling their PR and promotion, which in turn helps promote our own development we did for the clients.

SOLUTION

How did you find Solus Agency?

Offline meeting

Why did you select Solus Agency over others?

• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

Describe the scope of work in detail. Please include a summary of key deliverables.

Solus is a great service provider because they customize their approach to suit each client's needs. They don't use a one-size-fits-all method. Instead, they start by understanding what the client wants and offer solutions accordingly. Once the client decides how to invest their money, the implementation process begins, involving regular check-ins, calls, and planned steps. Since we work with clients entering the market, Solus ensures they provide all the necessary services for success.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We have many projects, so it would take too much time to describe each one. Our partnership has been relatively short, but significant. Some projects are still in the early stages, so we can't see the results yet. However, others are doing well, achieving milestones and gaining traction. This makes us believe that these projects will achieve even bigger goals. Some projects have already built a large and ROI-effective community, and Solus has been a great help in making that happen.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They have a simple and usual system that includes things like calls and summaries. For managing tasks, they use Asana. For documentation purposes, they use Notion. And when it comes to strategic work, they rely on Miro. Telegram, obviously, for communication.

What was your primary form of communication with Solus Agency?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

At first, we were a little surprised. We asked Solus about their services, and they said they don't provide them. Instead, they focus on specific solutions, like community gathering and improving metrics for tokens, etc. They use a combination of tools to achieve these goals. Initially, it seemed unusual and too novice, but later, we understood that every agency in the crypto space should approach things similarly.

Are there any areas for improvement or something Solus Agency could have done differently?

I am sure there are always some areas to improve though it is hard for me to name those. Knowing this team and their craving for optimization, in a month they probably will be doing things differently spotting the areas to improve.

BACKGROUND

Please describe your company and your position there.

CMO at XDAO, XDAO is a multichain tool for creating and managing decentralized autonomous organizations (DAOs)

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Solus Agency?

Solus.Agency took full responsibility for working with KOLs and covered this direction entirely. In fact, they did even more than that: we received the ambassador board most of which collaborated with us for the XDAO token.

SOLUTION

How did you select this vendor?

From our advisor. Knowing our goals in their specificity, he recommended Solus.Agency. This was the main reason we chose them. The additional factor we chose Solus was their offer — the most convincing one among everything we received. Plus, the way they shaped our communication was another point. We see they were flexible, ready to meet our requirements, and unlike many agencies, they didn't want to just sell but really get involved in the whole thing.

Describe the scope of their work in detail.

First of all, to create an ambassador board of those who can make integration for tokens. At this point, Solus was pitching bloggers who were ready for such a request. Given the state of the market, finding the bloggers willing to work for a token instead of quite comfortable payments in stable coins, wasn't an easy task. After approving influencers we started working with the ambassador board. Since it was very efficient, Solus also created additional media plans that consisted of friendly GEO - Turkey, Brazil, Spain, etc.

Considering the quality of these influencers, we were ready to make integrations in exchange for stables. When all the influencers were ready, we started creating info reasons to get maximum attention to the main events - BNB Сhain challenge, listing, and investment round closing . At this phase Solus.Agency worked very well. We are continuing working with the ambassador board and will be using it for the next big events.

What was the team composition?

We communicated with the head of a department and with CEO. We know that Solus has 40+ people, but it is hard to tell how many people were involved in the project generally.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We knew the quality of service would be high due to the fact that Solus worked with the market leaders like 1inch. Besides, one of the most credible crypto advisors recommended hiring Solus.Agency. Our expectations weren't wrong: Solus is a clients-oriented company that always wants to achieve what's been discussed in the best way and manage to bring even a bit more.

How effective was the workflow between your team and theirs?

When working with influencers, measuring results in direct numbers from analytics isn't the best way to picture the outcomes. Influencers bring brand awareness that converts into direct traffic for a site that is impossible to track properly. The main task - creating an ambassador board - was completed. Based on numbers the efficiency of working with ambassadors was more than average. In the BNB chain challenge, direct traffic brought by Solus was 15%.

However, this was the traffic we could count. We understand that actual numbers were much higher, but we can't track all of it. These results multiplied on brand awareness demonstrating that cooperation with the influencers was very good. We also worked with influencers from unusual geo that brought us a boost of activity in their local communities.

What did you find most impressive about this company?

Solus isn't a typical Web3 agency. Often such agencies just tried to sell and leave, but a team of Solus was eager to achieve the best possible results. It was evident they were interested and enthusiastic in achieving all the goals and even more. That's the definition of a good agency: they do their best to roll out the outcomes they will be proud of. It goes without saying, clients win here, too.

Is there any area for improvement or anything that could have been done differently?

All good

BACKGROUND

Please describe your company and your position there.

We provide NFT marketplace, multi-chain DEX, cross-chain bridge, traditional farming and autofarming, and bind it in one ecosystem with gamified NFT farming.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Solus Agency, and what were your goals?

The word “hire” doesn’t really suit here. First and foremost aim of our partnership was the exchange of experience. Solus support us with their expertise in the field of marketing, community management and business development, while we were sharing our knowledge in the DeFi sphere. But for sure, we have some common goals such as community growing, normalizing community management processes as well as find platform for IDO conducting and closing the private round.

SOLUTION

How did you select this vendor and what were the deciding factors?

One of our co-founders mentioned working with them before.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

Everything begins with a series of calls and consultations and evolves into common hard working weeks. We started with defining weaknesses and action plan creation. Then every single week Solus team gathers all the points ( that evolve on a regular basis during early project phases ) and update the short-term strategy. That kind of “audit” from Solus that helps us a lot.

Not in words, but in deeds our collaboration started with launching KOL and Telegram marketing that became an extremely good push for our community. After that Solus team developed the list of activities ( challenges, trivias, etc ) aiming both to attract new users and activate existing audiences and the implementation process started. Besides that on an everyday basis Solus team connected us with both IDO platforms and funds representatives that play an important role in our BD process.

How many people from the vendor's team worked with you, and what were their positions?

In the most active way we were communicating with:

• Solus agency founder - Pasha
• Head of MediaBuying - Rusya
• Influence manager - Dmitryi

But many more people were responsible for handling the processes.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Since we had complex cooperation with Solus that includes many levels, it is quite hard to distinguish just one metric. For example, we wanted to raise a project to a new level, complete a significant number of points from our roadmap, etc.

However, I can name a few outcomes worth mentioning: they attracted more than 40 warm NFT and crypto-oriented investment funds and connected us with more than 15 top launch pads. Besides, they brought around 10k NFT&P2E enthusiasts to our community from different sources and a variety of target audiences.

Describe their project management style, including communication tools and timeliness.

To organise sprints we used Asana; To gather and sort contacts we used HubSpot CRM; For strategic planning was Miro; For communication, it was enough to use Telegram. We're also thankful for the team of Solus for their flexibility, and the ability to adapt quickly to our requests.

What did you find most impressive or unique about this company?

The fact that Solus cares about the project like it is their own. Often we would have calls on weekends, in the morning and night. We didn't expect such a level of involvement from the agency after all.

Are there any areas for improvement or something they could have done differently?

Sure, the world would stop if the areas for improvement didn’t exist. But nothing that could spoil the customer experience.

BACKGROUND

Please describe your company and your position there.

I’m Tom, CEO of Liberty Gaming, the new disrupter in GameFi backed by Animoca Brands and other huge names. During our collaboration with Solus, my main responsibility was to communicate with investors. Naturally, a team of Solus established primary contact with them.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Solus Agency?

As I mentioned before, our working area was IR. The main goal was to attract 40 warm contacts of highly -targeted leads. They should be a part of investment funds, Tier 1 or Tier 2 type, and focused on crypto projects.

SOLUTION

How did you select this vendor?

We used to work with Solus on other projects, so we knew about the level of their expertise. So, when we faced the urge of finding investors' contacts, we had no doubts that collaborating with Solus would be the best idea.

Describe the scope of their work in detail.

Even though the terms were quite tight, we managed to divide our work into sprints and achieve a desirable KPI on time.

• 1 phase - shaping a highly-targeted base from funds and among decision-makers.
• 2 phase - creating the funnels of scripts and the scripts themselves.
• 3 phase - primary network boosting and warming up LinkedIn and email profiles;
• 4 phase - setting up multi-channel outreach campaign;
• 5 phase - establishing a proper functioning of these campaigns;

Once Solus provides CRM with new contacts, further responsibilities would have to be ours - to communicate with investors directly. Due to a well-crafted framework, we have been able to reach a desirable outcome on time.

What was the team composition?

Not sure what is the size of the Solus team that was involved in the process. I was communicating with Pavlo, who is CEO of Solus agency, and Ruslana, who is Head of Solus.b department. I would also like to thank the whole team that has been working with us.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

As I said before our goal was to attract 40 warm contacts of C-level executives from Tier 1 and Tier 2 Funds and it was achieved. Besides, thanks to multichannel outreach me and my colleagues managed to have a very good network boost. We also establish communication with those who would be interested to work together not only on other projects but on our guild as well.

How effective was the workflow between your team and theirs?

At the moment of writing, we achieved everything we aimed for, so the program is closed. We, on the other hand, are closing the deals with investors attracted by Solus. We're also looking for further collaboration with Solus on other projects.

What did you find most impressive about this company?

I was surprised that this team doesn't work to just get things done. They were looking to improve the working process with passion and dedication.

Is there any area for improvement or anything that could have been done differently?

We’ve experienced some troubles with technical side during our campaign. Sometimes it took ages to log in into the Linkedin profile. That fact did not prevent us from achieving pre-planned results, but still that is not the most pleasant part of our cooperation