Sociallyin

BACKGROUND

Introduce your business and what you do there.

Our company does aircraft after-market component support for a lot of airlines, OEMs [original equipment manufacturers], and MRO [maintenance, repair, and overhaul] providers in the aviation industry. I’m an assistant vice president of the company. We started in the early 90s and now have a worldwide customer base. Over the past 20 years, we’ve done a lot of aircraft assembly that supports both Boeing and Airbus. The company is based in the US. 

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with SociallyIn?

We wanted to expand our presence in the business space and the community using social media platforms. Our goal is to increase our customer base. We were on social media platforms already but we were not getting the results we wanted.

SOLUTION

What was the scope of their involvement?

They were more involved in the sense of taking the identity of OEM and putting our company out on the social platforms. SociallyIn helped showcase our capabilities and the customer service level we provide. They came on site and talked with our team, took pictures and videos, and shared them on different platforms through organic or paid advertising. The platforms they helped us with were Facebook, LinkedIn, and Twitter. They were also very good when it comes to service offerings, especially with some of the products and services that we offer. It was a collaborative effort in terms of the content put on the platforms. They made suggestions on the best way to market our services. We relied on their expertise to determine the best timing for marketing any of our posts or services that we wanted to feature.

How did you come to work with SociallyIn?

Our CEO found them and brought them in to see what they could offer. He asked about the creative abilities they had to offer our company for our marketing and PR media relations.

How much have you invested with SociallyIn?

This is confidential. 

What is the status of this engagement?

We started working with them in September 2016 and the work is ongoing.

RESULTS & FEEDBACK

Could you share any evidence that would demonstrate the productivity, quality of work, or the impact of the engagement?

They’ve done a good job of expanding our reach in the community, the US, and the world. They helped us establish a brand presence and expand that. We’ve seen a massive surge of well beyond 100% on all the platforms. If users have questions, SociallyIn makes sure those are answered. They’d done a good job of making sure people know who we are.

How did SociallyIn perform from a project management standpoint?

I work with a team of 4 on a daily basis. Their responsiveness is one of the reasons we like working with them. We communicate by phone and email. They come to our office periodically for larger projects or when we’re talking about KPIs.

What did you find most impressive about SociallyIn?

I love the fact that they’re young and they bring a lot of good ideas to the table. The fact that they’re very responsive and adaptive to our requirements is very important to us.

Are there any areas SociallyIn could improve?

I can’t think of anything.

BACKGROUND

Please describe your organization.

Jubilations is a wholesale bakery specializing in cheesecakes. We built a new facility with a gourmet coffee house in the front. The coffee house itself is larger than a typical Starbucks and has a big viewing window through which our bakery’s operations can be observed.

What is your position?

I am the owner of Jubilations.

OPPORTUNITY / CHALLENGE

What business challenge were you trying to address with SociallyIn?

I was ready to take my website to another level. In doing so, I also wanted to establish a social media presence and have it tie into the site.

We focus on business gifts for our gourmet goods, which is where the social media effort comes into play. It’s important for the coffee house as well.

SOLUTION

Please describe the scope of their involvement in greater detail.

They redesigned our website and provided social media marketing. We’ve had meetings about brand discovery with experts they offer in this field.

How did you come to work with SociallyIn?

We’re located in West Point, Mississippi, 25 miles from Mississippi State University. I’m a board member of a couple of groups there, where I saw some presentations that SociallyIn made to alumni groups. We started a conversation after that.

Could you provide a sense of the size of this initiative in financial terms?

Our budget varies from $100 to $2,000 per month. The reason for this is that part of their work is commission-based.

What is the status of this engagement?

We started working with them in 2012 for minor projects. We picked up the work after a dormant period in 2015, going into full swing. When we first approached them, SociallyIn was a new company and were limited in terms of what they could offer. They’ve now matured and have more capabilities.

RESULTS & FEEDBACK

Could you share any statistics or metrics from this engagement?

Since they started working on our Facebook page, we’ve gone from less than 2,000 likes to close to 6,000. SociallyIn helped us create a second Facebook page for our coffee house. We initiated a five-stage social media campaign at the end of December that received around 25,000 responses. The high interest shown was a complete surprise to me. SociallyIn are experts in social media. What they’re doing works for us.

How did SociallyIn perform from a project management standpoint?

The quality of their work has been very good. When there’s an issue with the outcome, it will typically be a product of communication and not of skill. The people at SociallyIn are very skilled at what they do. I am impressed in this regard.

Is there anything SociallyIn could have improved or done differently?

We should have more face-to-face communication. I’m 59 years old, and one of the reasons I’m using SociallyIn’s services is that they’re young enough to be my grandchildren. I need the advantage of youth in order to understand social media. That generation is far more savvy and comfortable with using electronic communication rather than using a telephone or talking face-to-face. I find this to be a problem within the industry as a whole. I know that SociallyIn will listen to my needs in the end.

BACKGROUND

Please describe your organization.

Henson Metal Works is a licensed manufacturer of home and garden accessories with collegiate logos.

What is your role at the company?

I am the president and owner.

OPPORTUNITY / CHALLENGE

What business challenge were you trying to address with SociallyIn?

We needed help with social media marketing support, cost-effective photography, and general marketing efforts.

What were your company's business goals for the project?

We wanted to be able to accomplish these following goals:

• develop a targeted social media advertising plan
• track and measure ROI [return on investment]
• general marketing support (presentations, trade show support, graphic design, and product development support)
• product photography support
• test program for retail expansion and exposure

SOLUTION

Please describe the scope of their involvement in detail.

Their involvement was to: 

• develop social media plan with deliverables
• cost-effective photography
• confirm effectiveness of retail expansion without boots on the ground

How did you come to work with SociallyIn?

We found them through a referral.

Could you provide a sense of the size of this initiative in financial terms?

I was approximately $4,000 to $5,000.

What is the status of this engagement?

The project is still currently ongoing.

RESULTS & FEEDBACK

Could you share any statistics or metrics from this engagement?

SociallyIn performed well overall. The photography process turned out excellent. The retail expansion test and social media initiative are currently in progress.

What distinguishes SociallyIn from other providers?

They are focused at accomplishing certain goals and center on specific targets when launching initiatives. SociallyIn also executes their projects on time and within budget.

In hindsight, are there areas in which they could improve, or things you might do differently?

The only thing would be to provide more explanations and definitions of graphic and social media marketing terms.

BACKGROUND

Please describe your organization.

I own a fitness franchise in Starkville, Mississippi. We are a 24-hour national franchise fitness company.

What is your position?

I am the owner.

OPPORTUNITY / CHALLENGE

What business challenge were you trying to address with SociallyIn?

I wanted to grow my social media presence, specifically Facebook and Twitter, and couldn't do this myself. I didn't have set numbers in mind. I was looking to test the limit and replace some direct advertising expenses. I saw social media as my way of going forward.

SOLUTION

Please describe the scope of their involvement in detail.

Right now, we're working on Twitter and Facebook and starting to move to Instagram.

How did you come to work with SociallyIn?

I met them through a networking organization. I wasn't very familiar with social media companies, but I liked their attitude and the way they made their offer.

Could you provide a sense of the size of this initiative in financial terms?

It is $550 per month and any extra advertising will usually add another $500.

What is the status of this engagement?

I started working with them seven months ago [May 2015]. It's ongoing.

RESULTS & FEEDBACK

Could you share any statistics or metrics from this engagement?

SociallyIn has significantly increased our Facebook likes and posts. I could not have done that on my own.

What distinguishes SociallyIn from other providers?

They're a young company and, as such, they have fresh ideas and a different perspective than myself. They tackle social media aggressively. The fact that they're not coming from a fitness background also gives me a different perspective.

Is there anything SociallyIn could have improved or done differently?

I don't have any complaints at this time.

BACKGROUND

Please describe your company and position.

I am the Development Director of Asprey Management Solutions

Describe what your company does in a single sentence.

Asprey Management Solutions develops software solutions for asset and property management that help organisations in the housing sector efficiently manage their assets, plan maintenance, and analyse data for strategic decision-making. 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Sociallyin to accomplish?

• We wanted to reposition our brand on social media, increase engagement, and generate measurable pipeline contribution from paid and organic channels.

SOLUTION

How did you find Sociallyin?

• Referral
• Clutch Site

Why did you select Sociallyin over others?

• High ratings
• Great culture fit
• Good value for cost
• Referred to me

How many teammates from Sociallyin were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Their team provides:
Social media strategy development
Content calendar planning
Creative production (graphics & video)
Paid ad campaign setup and optimization
Monthly analytics reporting and ROI modeling
Community management
They conduct biweekly strategy meetings and adjust campaigns based on data insights.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Engagement rate nearly doubled
Paid social became a consistent lead source
Improved brand positioning within our industry
Higher share-of-voice compared to competitors

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Very structured and organized. We receive detailed monthly reports and campaign summaries. They respond quickly to change requests and are proactive in suggesting improvements.

What was your primary form of communication with Sociallyin?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their combination of creativity and analytics. Sociallyin doesn't just create content; they measure, test, and refine consistently.

Are there any areas for improvement or something Sociallyin could have done differently?

Creative production timelines can occasionally be tight, but deadlines have always been met.

BACKGROUND

Please describe your company and position.

I am the Human Capital Lead of Xtendo Global

Describe what your company does in a single sentence.

BPO/Contact Center

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Sociallyin to accomplish?

• We wanted to improve our social media presence, increase engagement, and implement a more consistent and professional social media strategy.

SOLUTION

How did you find Sociallyin?

• Online Search
• Referral

Why did you select Sociallyin over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me

How many teammates from Sociallyin were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Sociallyin helped develop a social media strategy, provided content guidance, and supported account management. They also helped improve consistency and engagement across our platforms.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We saw improved engagement, better consistency in posting, and overall improvement in our social media presence.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They delivered tasks on time and communicated clearly throughout the project.

What was your primary form of communication with Sociallyin?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their understanding of social media strategy and their professional approach stood out.

Are there any areas for improvement or something Sociallyin could have done differently?

Overall, we were satisfied with their service.

BACKGROUND

Please describe your company and position.

I am the Head of Human Resources of Vesta Software Group

Describe what your company does in a single sentence.

M&A company (technology company acquisition) part of a multinational group.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Sociallyin to accomplish?

• We wanted to improve our social media presence, increase engagement, and create a more structured and professional social media strategy.

SOLUTION

How did you find Sociallyin?

Online Search

Why did you select Sociallyin over others?

• High ratings
• Pricing fit our budget
• Great culture fit
• Good value for cost

How many teammates from Sociallyin were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Sociallyin helped us develop a social media strategy, improve our content approach, and manage our social media accounts. They also provided guidance on improving engagement and maintaining consistent branding across our platforms.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We saw improved engagement, more consistent posting, and overall better performance across our social media channels.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They delivered work on time and maintained clear communication. They were responsive and open to feedback.

What was your primary form of communication with Sociallyin?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their structured approach and understanding of social media strategy stood out. They focused on practical improvements that helped strengthen our online presence.

Are there any areas for improvement or something Sociallyin could have done differently?

Overall, we were satisfied with the collaboration and results.

BACKGROUND

Please describe your company and position.

I am the CEO of ThisIsMagma

Describe what your company does in a single sentence.

Magma is a real estate tokenization platform

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Sociallyin to accomplish?

• We hired Sociallyin to strengthen our brand presence online, increase awareness of our services, and generate more qualified leads through strategic digital marketing.

SOLUTION

How did you find Sociallyin?

Online Search

Why did you select Sociallyin over others?

• High ratings
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from Sociallyin were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The scope included social media marketing, content creation, paid advertising strategy, and brand positioning. Key deliverables were social media posts, ad creatives, campaign management, audience targeting, and performance tracking with regular reports.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We saw noticeable growth in social media engagement, increased website traffic, and a steady rise in customer inquiries. Our brand visibility improved significantly, and paid campaigns delivered consistent and measurable results.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Project management was very organized and professional. Deliverables were always provided on time, and communication was clear and proactive. The team was responsive to feedback and quick to make adjustments when needed.

What was your primary form of communication with Sociallyin?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Everything runs smoothly and efficiently.

Are there any areas for improvement or something Sociallyin could have done differently?

Overall, the experience was very positive. While onboarding took some initial coordination, once processes were aligned, everything ran smoothly and efficiently.

BACKGROUND

Please describe your company and position.

I am the Co-Founder of Palark GmbH

Describe what your company does in a single sentence.

We deliver DevOps and SRE services to implement and maintain modern, business-critical IT infrastructure.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Sociallyin to accomplish?

• Experiment with Google Ads
• Improve SEO

SOLUTION

How did you find Sociallyin?

Clutch Site

Why did you select Sociallyin over others?

Good value for cost

How many teammates from Sociallyin were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Lots of performed audits and provided recommendations resulted in various improvements across our website, including its usability, search engine optimisation, better content and search engine positions, etc. Google Ads campaigns were set up. All these works significantly contributed to getting more traffic.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Better SEO rankings and more organic traffic for our website.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They listened to all our particular needs and concerns, addressing them thoroughly. Project management was handled professionally, with great transparency and timing.

What was your primary form of communication with Sociallyin?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Easy to communicate, great pace of the works being performed, getting lots of documented artifacts.

Are there any areas for improvement or something Sociallyin could have done differently?

None

BACKGROUND

Please describe your company and position.

I am the CEO of WOO More Play

Describe what your company does in a single sentence.

Woo More Play makes natural, organic intimacy products for women.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Sociallyin to accomplish?

• Manage paid digital campaigns
• Customer acquisition
• Search engine optimization

SOLUTION

How did you find Sociallyin?

Referral

Why did you select Sociallyin over others?

• High ratings
• Great culture fit
• Referred to me

How many teammates from Sociallyin were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Manage paid ad campaigns on Google, Meta, Bing, X and other platforms
Develop creative content with graphic design, video production
Website design and landing page optimization
Media buying and planning 
Search engine optimization

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Scaled digital customer acquisition
Positive return from digital ad campaigns
Increased eCommerce revenue 
Increased brand awareness 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Sociallyin has consistently delivered items on time and often under budget. They are highly communicative and do not try to oversell services that are not a fit for our brand. The Sociallyin team produces high-quality work at a reasonable cost, and is a good steward of our digital marketing spend. 

What was your primary form of communication with Sociallyin?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The team is smart and scrappy and often delivers out-of-the-box ideas. They are also a full-service agency, and because we have been impressed with their deliverables and results, we have expanded our scope to include two additional projects in the last 4 months. 

Are there any areas for improvement or something Sociallyin could have done differently?

None at this time, we have enjoyed working with Sociallyin.