SmartClick - Web and SEO Agency

BACKGROUND

Please describe your company and your position there.

I am the CEO of a Branding agency in Melbourne, Australia. Our company's focus is set on providing branding solutions to growing companies. We want to increase our clients' brand awareness by offering visuals and strategy that develops their brand and differentiates them on the market.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire SmartClick - SEO and Web Agency?

As a branding company, we were receiving lots of requests by our clients to improve their online visibility as well and come up with an SEO strategy that will bring the clients to the top of SERP as well as help this organic traffic convert and bring money.

We didn't offer SEO services, so starting a collaboration with SmartClick has brought us lots of success. They helped us provide a full package to our clients by partnering with us.

What were your goals for this project?

We wanted to be able to offer a full package of services to our clients – branding services and SEO services as well. We were looking to create a fantastic experience for our clientele, so it was very important to us that our SEO partner will be a team that will deliver as expected.

SOLUTION

How did you select this vendor?

Having previous knowledge of the skills and the work the CEO of Smartclick and his team have done in the past, I was sure they were going to be the best fit for us.

Also, their current track of record was another reason why my team and I decided to collaborate with them. Their SEO results in the eCommerce niche were remarkable, so we were delighted to have the skills and knowledge part of our business story.

Describe the scope of their work in detail.

Once we made a deal to collaborate, we discussed the necessity and urgency of our projects about which we needed SmartClick and established how the team could be an asset.

We focused on creating a concrete and concise strategic plan that comprises of SEO expectations, goals, deliveries, and deadlines that will work best for our clients. Then, they took over the SEO requests and worked on the improvement of the clients' rankings, online visibility, and together with our set of branding services, we managed to create a vivid and engaging online appearance of the clients.

We worked within deadlines, and SmartClik made sure that all the tasks and activities were completed before the deadline, something which is particularly rare in the business nowadays. The flawless communication, the smooth streamlines workflow, and the results they achieved were more than great.

What was the team composition?

I worked with the CEO, who is also the project manager of the team, and under his management, all the members of his team operated. His team members were also open to communicating with us directly, had there had been a necessity for that.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Yes, our collaboration brought terrific results for our clients. Brand awareness was significantly improved, there was a lot more organic traffic to the websites, the social media presence was strengthened, and the leads converted three times more than previously.

How effective was the workflow between your team and theirs?

As I mentioned before, we hand an amazing communication, no misunderstandings, and no discrepancies. We used a work management system that kept us alert of the tasks' deadlines, and everyone managed to finish their projects in time successfully.

What did you find most impressive about this company?

I really admired the way they stay true to their mission and business goals. They make sure they deliver the promised results, and if a problem pops up, they immediately find solutions on how to get rid of it by minimalizing the damage. Also, their creativity and resourcefulness is a whole another level.

Are there any areas for improvement?

Of course everything can always be done better; however, the results from our collaboration were excellent, and all our clients were satisfied, so I guess what they do genuinely works. Perhaps there is room for growth in terms of dealing with several big projects at the same time, but this doesn't limit their capabilities; on the contrary, challenges them even more.

BACKGROUND

Please describe your company and your position there.

I am the founder of a boutique marketing and design agency, focused on small to medium businesses. Providing them services to expand and market their brand.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire SmartClick - SEO and Web Agency?

I work with Smartclick to provide SEO for myself and my clients. I strongly recommend their services, as they are experts in their field.

What were your goals for this project?

Automation, and to work with experts in this industry.

SOLUTION

How did you select this vendor?

Smartclick offered their services to me after posting an advertisement for help in this arena.

Describe the project in detail.

We have various clients, but our ecommerce clients benefit greatly from Smartclick's SEO services.

What was the team composition?

We work through the owner and project manager, Milan. We have also dealt with his amazing team, and each one has proven themselves reliable and professional.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Yes, I have a particular client that has been a huge growth due to their help and I have had many compliments with this added service. Highly recommend.

How effective was the workflow between your team and theirs?

Perfect. We keep in touch regularly and they are fast at replying and prompt on deadlines.

What did you find most impressive about this company?

The professionalism.

Are there any areas for improvement?

No.

BACKGROUND

Please describe your company and your position there.

We are a leading inbound travel business in South Africa, selling Sub-Saharan safari and overlanding packages to the international market. I am the technical lead, managing the website from a technical, user experience and content strategy perspective.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire SmartClick - SEO and Web Agency?

Front-end development, with emphasis on mobile usability. Our website's responsive front end was in need of an upgrade and Smartclick provided just the service we needed.

What were your goals for this project?

Implement the latest Zurb Foundation framework to improve the mobile user experience on our website, with the goal being to maximise conversions & lead generation across all mobile and tablet devices.

SOLUTION

How did you select this vendor?

We threw the net wide, looking for a great international development team to help us compete with huge sites that are our direct competitors, such as tourradar.com.

Describe the project and the services they provided in detail.

Smartclick implemented a new, cutting-edge front end framework for us, using html5, css with the SASS preprocessor, Zurb Foundation widgets all combinging to create a great mobile user experience.

What was the team composition?

Milan Savov was our developer, and I worked in tandem with him, reviewing his work daily as the project progressed.

RESULTS & FEEDBACK

Can you share any information that demonstrates the impact that this project has had on your business?

Milan was fast, accurate and efficient with every task assigned to him, even making suggestions as to how we could achieve better results by making small changes to the approach we had asked for. We could not have hoped for a better experience and have chosen to maintain the relationship with Smartclick for future front end development requirements.

How was project management arranged and how effective was it?

Both I and our in-house non-technical project manager collaborated to manage the project. Milan and team were responsive and we got everything done much quicker than anticipated.

What did you find most impressive about this company?

Their consistent willingness to go the extra mile stood out. Their ability to get things done quickly and accurately was what really impressed us throughout the project.

Are there any areas for improvement?

Our only concern was the time difference, but this turned out to be a non-issue - the team was always present and ready to work when we were.

BACKGROUND

Introduce your business and what you do there.

I’m the head of UX design at a fintech firm.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with SmartClick – Digital Marketing and Web Development Agency?

My company has a very complex platform that sends lots of emails daily. Our email templates were outdated and contained too much technical language. We hired SmartClick to overhaul our email system.

SOLUTION

What was the scope of their involvement?

SmartClick recoded and restructured our email system by integrating systems like SendGrid. They made sure that these integrations were ready for our team to link with the backend. They have also built 50–60 new email templates.

Although the main project has been updating our email system, SmartClick has contributed to some frontend tasks. My team only has a few developers, so they fill in when necessary. They worked on our WordPress blog.

What is the team composition?

We’ve only worked with Milan (CEO, SmartClick – Digital Marketing and Web Development Agency).

How did you come to work with SmartClick – Digital Marketing and Web Development Agency?

We found them on Toptal, a site for finding top talent in different fields.

How much have you invested with them?

My company has spent between $5,000–$10,000.

What is the status of this engagement?

We began working together in October 2018, and the partnership is ongoing. Although we haven’t done much work with them recently, we’ll probably need to engage them again soon.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We’ve definitely seen an improvement in our emails, which are well-tested and robust. More users are reading our emails and clicking through them while fewer are unsubscribing from them, and we attribute this to the new emails that SmartClick created for us.

How did SmartClick – Digital Marketing and Web Development Agency perform from a project management standpoint?

My team handles the project management for the design and development work. We delegate, and then SmartClick delivers to a LIT folder or Google Drive. They’re easy to work with and flexible. SmartClick delivers work quickly and efficiently; in fact, deliverables are often ready before we expect them. They’re based in Macedonia, so they usually have things ready for us at the start of our workday. We communicate via email.

What did you find most impressive about them?

Their adaptability is what differentiates them. SmartClick is capable of moving between the email and WordPress blog projects. Email is a difficult area because technologies are often very archaic and require various hacks and workarounds. When we send them a problem, they find a way to fix it.

Are there any areas they could improve?

Sometimes their work isn’t perfect the first time around and requires multiple rounds of feedback. However, this is normal because it’s hard to get your point fully across when you’re working remotely.

Any advice for potential customers?

Throw some challenges at them; they’re a powerhouse.

BACKGROUND

Introduce your business and what you do there.

I’m the head of marketing for Ocuco, an IT company. We provide software solutions for the optical industry, offering practice management, electronic health records, and lab management systems to optical retailers, eye hospitals, and labs worldwide, integrating clinical, retail, and online operations.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with SmartClick - Web and SEO Agency?

We needed help reviewing our website from a technical standpoint and addressing the technical issues we were experiencing.

SOLUTION

What was the scope of their involvement?

SmartClick - Web and SEO Agency has conducted a full technical audit of our website and implemented the suggested changes. The team has looked at all technical elements of our website, including the robots.txt file, URL structure, images, internal links, meta descriptions, titles, crawlability, flexibility, mobile responsiveness, and core web vitals. In addition, SmartClick - Web and SEO Agency has conducted a full content audit and suggested content creation. The team has also started monthly content creation with us and is helping us with the strategy around new content creation.

What is the team composition?

We’ve worked with 2–5 teammates from SmartClick - Web and SEO Agency.

How did you come to work with SmartClick - Web and SEO Agency?

We found them through an online search. We chose them over other options because they understood our issues and were well-qualified to help.

How much have you invested with them?

The project scope is confidential.

What is the status of this engagement?

We started working with them in January 2026, and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We’ve seen a national increase in traffic and impressions after SmartClick - Web and SEO Agency conducted the technical audit. We’ve also seen small improvements in keyword rankings across many non-branded keywords.

How did SmartClick - Web and SEO Agency perform from a project management standpoint?

SmartClick - Web and SEO Agency’s project management is good. We communicate via virtual meetings, emails, and messaging apps.

What did you find most impressive about them?

SmartClick - Web and SEO Agency is very responsive and diligent in their work.

Are there any areas they could improve?

I don’t think there’s anything they can improve on.

BACKGROUND

Introduce your business and what you do there.

I’m the CEO of Wiremo, an easy-to-use customer review software platform that helps teams gather and act on customer feedback to improve products and enhance team effectiveness.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with SmartClick - Web and SEO Agency?

We needed to improve our website’s technical SEO and create an SEO strategy.

SOLUTION

What was the scope of their involvement?

SmartClick - Web and SEO Agency handled a full technical SEO review for Wiremo and created a clear SEO strategy for us. The work included fixing technical issues across the website, improving page structure, optimizing internal linking, reviewing on-page content, and preparing a long-term SEO plan based on our goals.
Specifically, they helped us fix several technical issues like slow page load on key pages, missing or incorrect schema, duplicate meta tags, and problems with internal linking. They also improved our sitemap structure and handled redirects. As part of the SEO strategy, they delivered a clear keyword plan, recommendations for new pages, content improvements, and a roadmap for ongoing optimization.

What is the team composition?

We worked with 2–5 teammates from SmartClick - Web and SEO Agency.

How did you come to work with SmartClick - Web and SEO Agency?

We met them at a SaaS event. They had a great culture fit, offered good value for the cost, and were referred to me.

How much have you invested with them?

We spent less than $10,000.

What is the status of this engagement?

We worked together from September–October 2025.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We saw better rankings for our main keywords, faster page load times, and improved technical health scores. Our organic traffic increased, and more pages started to appear on Google for the right queries. These results showed clear progress from the work they delivered.Specifically, our main keywords moved up between 10%–30% in search results. 
Page load times improved by about 20% on our most important pages. Organic traffic grew by roughly 15% in the first months after the changes.We also tracked user engagement and conversions. Time on page increased on several important pages, and the bounce rate went down. We saw a small lift in sign-ups from organic traffic as well. These extra metrics helped confirm the technical and content updates were moving us in the right direction.

How did SmartClick - Web and SEO Agency perform from a project management standpoint?

They delivered on time as expected. We communicated via in-person meetings, emails, and messaging apps.

What did you find most impressive about them?

They were smart people who knew what they were doing.

Are there any areas they could improve?

No, there weren’t any.

BACKGROUND

Please describe your company and position.

I am the Owner of Trpeski Design

Describe what your company does in a single sentence.

Design Services

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire SmartClick - Web and SEO Agency to accomplish?

• Web Development Services
• SEO Services
• Web Design Services

SOLUTION

How did you find SmartClick - Web and SEO Agency?

Online Search

Why did you select SmartClick - Web and SEO Agency over others?

High ratings

How many teammates from SmartClick - Web and SEO Agency were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The company was responsible for creating a world class website experience based on the provided design needs. They took the design and turned it into a ready to go live, SEO friendly digital experience. Their team has tremendous talent that will help you navigate and bring any project to success following the latest trends and technologies in modern time.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Project outcome based on given directions and design framework.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Project management was exceptional from start to finish. They were involved and hands on at all times.

What was your primary form of communication with SmartClick - Web and SEO Agency?

In-Person Meeting

What did you find most impressive or unique about this company?

Their unique talent as a team to deliver a project with exceptional and detail-oriented outcome. They exceeded the expectations on both quality and execution.

Are there any areas for improvement or something SmartClick - Web and SEO Agency could have done differently?

There was nothing they needed to improve on.

BACKGROUND

Please describe your company and position.

 I am the Marketing Lead of an it services company 

Describe what your company does in a single sentence.

We are a B2B SaaS provider of IT Status Pages and Incident management software, trusted since 2013 by enterprises on the Fortune 100, international corporations and leading universities to provide robust solutions to chaotic IT environments.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire SmartClick - Web and SEO Agency to accomplish?

• Improve our page rank for core keywords
• Improve our seo content on our website
• Improve the technical performance of our website (SEO)

SOLUTION

How did you find SmartClick - Web and SEO Agency?

Online Search

Why did you select SmartClick - Web and SEO Agency over others?

• High ratings
• Good value for cost

How many teammates from SmartClick - Web and SEO Agency were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

SmartClick performed a thorough audit of our website, organic search performance and backlink profile to start. They then helped review and optimize content across our entire site. They then built a content plan that would guide our internal efforts for content creation (for blogs specifically). They applied many fixes and technical optimizations to our site that were uncovered in the audit. Then SmartClick worked on our backlink strategy.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We saw relatively quick improvements in the technical performance of our website. Followed by a steady upward progression of page rank for core keywords.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

SmartClick was very organized via their CRM and Slack, was easy to integrate and work with, and provided good visibility and reporting of their work.

What was your primary form of communication with SmartClick - Web and SEO Agency?

Email or Messaging App

What did you find most impressive or unique about this company?

They were extremely flexible and worked to meet our needs more than most companies we’ve worked with.

Are there any areas for improvement or something SmartClick - Web and SEO Agency could have done differently?

Nothing I can think of, we were happy with the experience.

BACKGROUND

Please describe your company and your position there.

I am the owner of an advertising agency and we provide marketing and webdesign services.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire SmartClick - Web and SEO Agency, and what were your goals?

Smartclick was hired to adapt an existing HTML Framework based on our design.

SOLUTION

How did you select this vendor and what were the deciding factors?

We searched online for a reliable specialist in the scope of this project exceeded our core competences.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

We had a kick-off meeting to discuss the scope of work and give a detailed description of how the final solution should look and function. The key deliverables were the source code of the frontend website.

How many people from the vendor's team worked with you, and what were their positions?

2 People were involved in this project.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Milan Savov and his company Smartclick are an extremely reliable and professional partner. We had Smartclick develop a website frontend for a client and are extremely happy with the result. What struck us very positively was the speed and competence of the implementation, as well as the quality of the source code. We recommend Milan Savov and his team at Smartclick 100% and will continue to work with them in the future.

Describe their project management style, including communication tools and timeliness.

We had regular communication via e-mail.

What did you find most impressive or unique about this company?

Speed of implementation and quality of work.

Are there any areas for improvement or something they could have done differently?

No. Everything was perfect.

BACKGROUND

Please describe your company and your position there.

We have a couple custom software solutions, all web-based.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire SmartClick - SEO and Web Agency?

I hired SmartClick to clean up some of our pages, and re-design some of our web forms

What were your goals for this project?

Provide a cleaner look to our users and and a more professional UI/UX

SOLUTION

How did you select this vendor?

I selected SmartClick based on previous reviews, and after reviewing their portfolio

Describe the project and the services they provided in detail.

They modifed HTML, CSS and JS source, in addition to re-styling with Boostrap 4.

What was the team composition?

We had a single point of contact, Milan, provide all of our support.

RESULTS & FEEDBACK

Can you share any information that demonstrates the impact that this project has had on your business?

Our application looks much better, especially on mobile. Working with SmartClick was definitely a good idea.

How was project management arranged and how effective was it?

We had a tight schedule, and did milestone reviews. It was very effective.

What did you find most impressive about this company?

The speed and quality of work were most impressive.

Are there any areas for improvement?

Nothing of note.