SiteTuners

BACKGROUND

Please describe your company and position.

I am the CRO at a Travel Trailer company

Describe what your company does in a single sentence.

We design and sell off-grid luxury travel trailers

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire SiteTuners to accomplish?

• Increase conversion rate
• Optimize website for better user experience and lower bounce rate
• Launch paid media campaign

SOLUTION

How did you find SiteTuners?

Referral

Why did you select SiteTuners over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from SiteTuners were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Paid Media & Conversion Rate Optimization Services

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Increased site traffic
• conversion rates
•  lead forms

What was your primary form of communication with SiteTuners?

• Virtual Meeting
• Email or Messaging App

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Our project manager, Jeff Loquist, has gone above and beyond for us since day one. When he says he's always here to help, he really means it!

What did you find most impressive or unique about this company?

We have had ultimate faith in the SiteTuners' team and that they would always have our best interest in mind. They always go the extra mile and have been enthusiastic about our company, and want to see us win. It feels like they really are a part of our core team, not just another consultant or ad agency. These are good people that work hard to earn and keep your business. Can't recommend them enough!

Are there any areas for improvement or something SiteTuners could have done differently?

No

BACKGROUND

Please describe your company and your position there.

I am a Marketing Manager at a software company that helps independent hotels manage their property.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire SiteTuners, and what were your goals?

We hired SiteTuners to help with our website conversions to increase conversions.

SOLUTION

How did you select this vendor and what were the deciding factors?

We searched based on reviews and word of mouth. Deciding factors were based on budget and communication from the company.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

We have talked about our overall goals then took the time for them to provide us with a wireframe that would break down all the changes they would be making. We then applied the wireframe with Sitetuners to multiple of our pages.

How many resources from the vendor's team worked with you, and what were their positions?

We worked with 2 people, both Directors of Optimization.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Their communication and drive to help our company succeed are impressive. This is helping our bounce rate decrease and conversions increase through the use of words, colors, and page structure.

How effective was the workflow between your team and theirs?

We have zoom meetings weekly.

What did you find most impressive or unique about this company?

They're communication as well as their drive to help our company succeed. They went into detail numerous times to help our software pages convert at a higher rate and were very focused on helping us succeed.

Are there any areas for improvement or something they could have done differently?

Nope!

BACKGROUND

Please describe your company and your position there.

The company sells custom apparel. I run digital marketing.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire SiteTuners?

We hired them for conversion rate optimization services.

SOLUTION

How did you select this vendor?

I reviewed and spoke with three companies and found SiteTuners to be the most suited and qualified.

Describe the project in detail and walk through the stages of the project.

The project included reviewing my client's website and determining how it can be improved for the purpose of improving conversion rates. It was very thoroughly done.

How many resources from the vendor's team worked with you, and what were their positions?

Three.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The conversion rate increased about 30%, which was the high end of their estimate.

How effective was the workflow between your team and theirs?

Their workflow was extremely effective and seamless.

What did you find most impressive or unique about this company?

Their attention to detail.

Are there any areas for improvement or something they could have done differently?

No.

BACKGROUND

Please describe your company and your position there.

GroWrk is a B2B remote office equipment and services management platform. I am the CPO.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire SiteTuners?

Website redesign, optimization and testing.

What were your goals for this project?

Increase conversion, revenue and profit.

SOLUTION

How did you select this vendor?

They were referred by a company we are doing business with.

Describe the project in detail.

Project started with a deep dive into our analytics and overall business (an audit). Site Tuners worked with our internal team to develop wireframes and mockups. When these were approved, Site Tuners implemented our new site alongside our marketing team. After the first part of the project, Site Tuners then optimized and tested different attributes on our new site to make sure it performed in the best capacity.

What was the team composition?

1 Designer, 3 Developers, 1 Product Manager and an account manager.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Site Tuners increased our leads and our conversions by 20% in the first couple of months and we are now up over 50%.

How effective was the workflow between your team and theirs?

It was seamless, it felt like they were practically part of our own internal team.

What did you find most impressive about this company?

Their knowledge of CRO and dedication to our goals.

Are there any areas for improvement?

It would be great if they had a budget set for Startups, so that it starts off low and increases once the strategies are set in motion and working.

BACKGROUND

Introduce your business and what you do there.

I’m the owner of a digital marketing agency. I have two separate areas in my company. The first area is a marketing consultancy working with mostly B2B businesses. The second part involves career coaching to help people with personal branding, team-building, and career aspiration.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with SiteTuners?

I hired SiteTuners to help with the website for the career side of my business. They have helped me before with some of my clients, so I decided to use them for some of my own needs.

SOLUTION

What was the scope of their involvement?

The team helped me with strategic wireframes and designs. I provided them with high-level messaging about what I wanted to say. They delivered 8–10 wireframes that would enable me to build out the site. They also provided an initial design and consulting.

What is the team composition?

The main person I work with is Eric (Director of Optimization).

How did you come to work with SiteTuners?

Along with owning my digital marketing agency, I own a franchise. In 2018, I attended a conference that was hosted by my franchise headquarters. I met Marty (President), and we struck up a relationship.

What is the status of this engagement?

For this project, we started in October 2019.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

They’re still actively engaged with me as I go through building out the development. There’s a lot of attention to detail. Eric is very knowledgeable and provides a lot of value in terms of page layout and hierarchy. He also helped guide me on copy and content.

Sometimes when it’s hard to be so close to something to figure out precise phrasing and wording. Eric helped me choose words wisely, giving me a head start with messaging.

The quality was top-notch. Eric helps me on an ongoing basis with tweaking. His attention to detail is fantastic.

How did SiteTuners perform from a project management standpoint?

I thought the project management was fantastic. Eric and I collaborated on Basecamp. We also used Calendly for scheduling meetings. It made everything easy. They used a tool called MockFlow to collaborate on the wireframes. It was a great way to demonstrate the experience.

What did you find most impressive about them?

Eric’s knowledge of conversion rate optimization is impressive. He’s excellent at explaining and diving into specific details regarding how things work. Their attention to detail and skilled expertise were the keys to this engagement.

Are there any areas they could improve?

I’ve been working with them so long that I don’t have any criticisms.

Do you have any advice for potential customers?

I’m a huge believer in “garbage in, garbage out.” For people to do good work, you have to give them good input. I gave SiteTuners content, taught them about my business, and spent a lot of time going over information to help with their process. You have to be willing to invest the time to get a good output.

BACKGROUND

Please describe your company and your position there.

I'm co-founder and CMO of www.gpswox.com. GPSWOX is award-winning GPS tracking solutions provider with over 100,000 customers in 123 countries.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire SiteTuners?

I have hired Site Tuners in order to increase site conversion rate, improve site copies and newsletters.

What were your goals for this project?

The main goal was to increase sales via site.

SOLUTION

How did you select this vendor?

I have met Martin Greif, the president of the company in conference in London. I was impressed by his digital marketing knowledge and experience, hence i has decided start working with the company.

Describe the scope of their work in detail.

Site Tuners analysed GPSWOX business, we had a few conference calls and we followed Site Tuners strategic CRO recommendations.

What was the team composition?

I am working directly with Eric, with big support by Marty.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We could see an increase in sales after the first month of working together.

How effective was the workflow between your team and theirs?

Workflow was very effective. We had communication via conf. calls and emails.

What did you find most impressive about this company?

Site Tuners has a lot of experience in digital marketing.

Are there any areas for improvement?

Site Tuners is just perfect, i have no complaints.

BACKGROUND

Please describe your company and your position there.

Business Owner

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire SiteTuners?

SiteTuners performed a high level review of our website and provided actionable items for us to change in order to increase the ease of use and increase conversion.

What were your goals for this project?

Conversion lift

SOLUTION

How did you select this vendor?

Used for years

Describe the scope of their work in detail.

Review was done, actionable items were given, Site Tuners reviewed our changes, we implemented them, and they were a huge hit!

What was the team composition?

We all worked closely together.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

SiteTuners has performed time and time again for our company. Honest, fast, and incredible results. They made a tremendous difference!

How effective was the workflow between your team and theirs?

The project management was extremely effective and fast.

What did you find most impressive about this company?

Personal touch.

Are there any areas for improvement?

Not one